Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Heyflow
Score 8.4 out of 10
N/A
Heyflow is a no-code platform to build, design and integrate clickflows, headquartered in Hamburg. They state their belief that user interaction is the most important activity on the web. And they believe that clickflows are the best way to achieve great interactions. They aim to empower businesses to convert more traffic with clickflows.
$72
per month
Keap
Score 6.7 out of 10
N/A
Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.
$199
per month
Pricing
HeyflowKeap
Editions & Modules
Basic
$72
per month
Pro
$144
per month
Business
$459
per month
Business
$459
per month
Enterprise
Contact Sales
Pro
$199.00
per month
Max
$289.00
per month
Max Classic
Contact Us
per year
Offerings
Pricing Offerings
HeyflowKeap
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsDiscount available for annual subscription as well as for start ups.All plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
More Pricing Information
Community Pulse
HeyflowKeap
Features
HeyflowKeap
Lead Management
Comparison of Lead Management features of Product A and Product B
Heyflow
7.3
7 Ratings
9% below category average
Keap
5.6
153 Ratings
30% below category average
Automated sales alerts and tasks7.56 Ratings5.1140 Ratings
Automated follow-ups7.14 Ratings9.11 Ratings
Lead nurturing automation00 Ratings5.1148 Ratings
Lead scoring and grading00 Ratings4.1130 Ratings
Data quality management00 Ratings4.6131 Ratings
Lead Management Integrations
Comparison of Lead Management Integrations features of Product A and Product B
Heyflow
8.1
16 Ratings
7% above category average
Keap
-
Ratings
Integrations with advertising platforms8.112 Ratings00 Ratings
Integrations with CRMs7.615 Ratings00 Ratings
Integrations with data storage tools8.112 Ratings00 Ratings
Integrations with lead automation tools8.811 Ratings00 Ratings
Conversion Rate Optimization
Comparison of Conversion Rate Optimization features of Product A and Product B
Heyflow
7.8
18 Ratings
12% below category average
Keap
-
Ratings
KPI analytics7.616 Ratings00 Ratings
Drop-off analytics7.618 Ratings00 Ratings
A/B tests8.213 Ratings00 Ratings
Form Building
Comparison of Form Building features of Product A and Product B
Heyflow
8.0
20 Ratings
1% below category average
Keap
-
Ratings
Drag & Drop editing8.520 Ratings00 Ratings
Branding customization9.019 Ratings00 Ratings
Different question types7.619 Ratings00 Ratings
Conditional logic paths6.519 Ratings00 Ratings
Embedded calculations6.514 Ratings00 Ratings
Form templates6.917 Ratings00 Ratings
Custom code8.414 Ratings00 Ratings
Web embedding9.117 Ratings00 Ratings
Mobile responsiveness9.119 Ratings00 Ratings
Date picker7.316 Ratings00 Ratings
File upload8.718 Ratings00 Ratings
Dynamic content8.116 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Heyflow
-
Ratings
Keap
7.7
29 Ratings
7% below category average
Task management00 Ratings8.820 Ratings
Billing and invoicing management00 Ratings7.416 Ratings
Reporting00 Ratings7.127 Ratings
Automated CRM activity logging00 Ratings6.41 Ratings
Sales pipeline management00 Ratings9.11 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Heyflow
-
Ratings
Keap
5.9
152 Ratings
30% below category average
WYSIWYG email editor00 Ratings9.050 Ratings
Dynamic content00 Ratings8.947 Ratings
Landing pages00 Ratings4.1136 Ratings
A/B testing00 Ratings6.410 Ratings
Mobile optimization00 Ratings4.6126 Ratings
Email deliverability reporting00 Ratings4.6151 Ratings
List management00 Ratings4.7149 Ratings
Triggered drip sequences00 Ratings9.049 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Heyflow
-
Ratings
Keap
8.0
90 Ratings
9% above category average
Calendaring00 Ratings9.089 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Heyflow
-
Ratings
Keap
6.3
150 Ratings
18% below category average
Dashboards00 Ratings7.255 Ratings
Standard reports00 Ratings4.0146 Ratings
Custom reports00 Ratings7.8137 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Heyflow
-
Ratings
Keap
5.6
144 Ratings
36% below category average
API00 Ratings7.8127 Ratings
Role-based workflow & approvals00 Ratings4.6110 Ratings
Customizability00 Ratings5.0140 Ratings
Third-party software integrations00 Ratings7.31 Ratings
Mobile app for sales & marketing automation00 Ratings5.51 Ratings
Best Alternatives
HeyflowKeap
Small Businesses
Lead Forensics
Lead Forensics
Score 9.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Lead Forensics
Lead Forensics
Score 9.0 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Enterprises
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 6.0 out of 10
LeadSquared
LeadSquared
Score 7.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HeyflowKeap
Likelihood to Recommend
8.3
(20 ratings)
6.2
(210 ratings)
Likelihood to Renew
9.1
(1 ratings)
9.0
(40 ratings)
Usability
8.2
(20 ratings)
6.2
(28 ratings)
Availability
-
(0 ratings)
9.1
(6 ratings)
Performance
-
(0 ratings)
9.1
(6 ratings)
Support Rating
-
(0 ratings)
9.0
(26 ratings)
In-Person Training
-
(0 ratings)
9.1
(6 ratings)
Online Training
-
(0 ratings)
8.6
(7 ratings)
Implementation Rating
-
(0 ratings)
8.0
(8 ratings)
Configurability
-
(0 ratings)
2.0
(1 ratings)
Ease of integration
-
(0 ratings)
1.0
(1 ratings)
Product Scalability
-
(0 ratings)
9.1
(3 ratings)
Vendor post-sale
-
(0 ratings)
6.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
1.0
(1 ratings)
User Testimonials
HeyflowKeap
Likelihood to Recommend
Heyflow
Its well suited for us when we start a new campaign independent from Unbounce, and for making more creative and fluid user flows. Its worked well for us on our lower volume lead campaigns, we havent yet used it for anything high volume. We love the drop off analysis, where it gives you an exit rate each step of the journey, but feel the a/b testing side could be improved, in Unbounce we can test 20 variants at once (due to the amount of traffic), doesnt seem as easy on Heyflow. Also I've hit a max number of flows quite quickly so probably due to upgrade account, however with Unbounce we could have 100s of flows
Read full review
Keap
Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
Read full review
Pros
Heyflow
  • anyone can do it, reduces cost/need for engineering team help
  • fast to get started, there isn't a lot to implement
  • designing and setting up the flow is easy
  • allows both out of the box or fully custom options, which makes it compatible with any project
Read full review
Keap
  • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
  • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
  • Updates: Keap is constantly providing more and better solutions!
Read full review
Cons
Heyflow
  • Restricted webhook functionality, wed like to be able to map fields without having to post the full request and change the receiving webhook our end to cater to Heyflow
  • a/b testing, not being able to 'keep' older variants which we may want to retest later
  • little things like we only do uk market so all phone numbers start with 01 or 07 so we want to have a placeholder example thats familiar to the user eg 07766554433 but the system is restricted to +447766554433 which is a conversion factor for us
Read full review
Keap
  • More articles and videos on how to use the various functions of Keap
  • Having representatives designated to certain regions or companies for a point of contact when help is needed
  • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
Read full review
Likelihood to Renew
Heyflow
Heyflow hat mich von Anfang an begeistert – und das nicht nur wegen der intuitiven Benutzeroberfläche. Die Plattform schafft es, komplexe Prozesse wie Leadgenerierung, Qualifizierung oder Terminvereinbarungen in einfache, interaktive und visuelle Erlebnisse zu verwandeln.







In wenigen Minuten lassen sich Flows erstellen, anpassen und live schalten – ohne auf Entwickler warten zu müssen.







Mit Features wie progressiver Datenerfassung, A/B-Testing, personalisierter Ansprache und reibungsloser UX steigern wir messbar die Conversion Rates. Ich kann CI-konforme, moderne und mobiloptimierte Flows gestalten, die genau zu der Zielgruppe passen. Für mich ist Heyflow nicht nur ein Tool, sondern ein echter Gamechanger im digitalen Marketing. Es verbindet Effizienz mit Kreativität – und das mit einem Wow-Effekt für Nutzer und Kund:innen















Read full review
Keap
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Read full review
Usability
Heyflow
Heyflow is very user-friendly and intuitive, especially for non-technical users. The drag-and-drop interface makes it easy to design and launch interactive flows quickly, and the real-time preview feature is a big plus.
I’m giving it an eight because while it’s great for most standard use cases, there are some limitations in advanced logic, dynamic behavior, and custom styling that can require workarounds.
Read full review
Keap
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
Read full review
Reliability and Availability
Heyflow
No answers on this topic
Keap
There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
Read full review
Performance
Heyflow
No answers on this topic
Keap
OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
Read full review
Support Rating
Heyflow
No answers on this topic
Keap
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
Read full review
In-Person Training
Heyflow
No answers on this topic
Keap
I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
Read full review
Online Training
Heyflow
No answers on this topic
Keap
The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
Read full review
Implementation Rating
Heyflow
No answers on this topic
Keap
Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
Read full review
Alternatives Considered
Heyflow
Before I switched to Heyflow, I used Go High Level. The difference is night and day. Though Go High Level has some basic survey and quiz features, it's way harder to make it look professional and actually work like you want it to. First, I tried switching to ScoreApp, but I found the quiz design options lacking and found the way it was set up a bit confusing.
Read full review
Keap
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
Read full review
Scalability
Heyflow
No answers on this topic
Keap
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Read full review
Return on Investment
Heyflow
  • Improved lead quality, since we can filter and guide users based on their answers before sending them to sales.
  • Faster time-to-market for launching new funnels, reducing development costs.
Read full review
Keap
  • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
  • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
  • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
Read full review
ScreenShots

Heyflow Screenshots

Screenshot of Heyflow's drag and drop builder.Screenshot of the built-in analytics tab, that includes data needed to optimize heyflows.Screenshot of Heyflow customizations, enabling users to choose between Simple and Expert Design Modes, and set up either a small, or an extended library of fonts, colors and styles to match a brand's design on any flow.Screenshot of Heyflow's connections, with tools like Google Analytics, Google Tag Manager or Meta Conversions API to track the success of campaigns.Screenshot of where responses of the heyflow can be sent to an e-mail inbox, into a spreadsheet or directly into a CRM through native integrations with popular tools like HubSpot, Sheets and Slack.

Keap Screenshots

Screenshot of a Keap invoiceScreenshot of Screenshot of the entire sales pipeline displayed in one view.