What users are saying about
Top Rated
119 Ratings
Top Rated
119 Ratings
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Score 9 out of 100
74 Ratings
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Score 7.9 out of 100

Attribute Ratings

  • Highspot is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew

Likelihood to Recommend

9.6

Highspot

96%
52 Ratings
8.2

Terminus ABM Platform

82%
30 Ratings

Likelihood to Renew

10.0

Highspot

100%
1 Rating
9.0

Terminus ABM Platform

90%
3 Ratings

Usability

9.7

Highspot

97%
5 Ratings

Terminus ABM Platform

N/A
0 Ratings

Support Rating

10.0

Highspot

100%
25 Ratings

Terminus ABM Platform

N/A
0 Ratings

Likelihood to Recommend

Highspot

Great for delivering insight on which personas are engaging with the material shared. If I've had multiple meetings with personas, but they have not engaged with my proposal, I'm now able to understand the priority of our partnership and how it ranks within their other initiatives.
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Terminus

Terminus ABM Platform is well suited for organizations beginning their ABM journey. It is easy to implement and there is a great team to help you do so. Ongoing customer success teams ensure you are taking full advantage of the platform and work to help you develop an ABM strategy that fits your business needs.
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Pros

Highspot

  • From an admin perspective, the platform is very easy to navigate, build and launch new content and informational pages for our team.
  • The search feature within the platform is very accurate and does a great job of curating the top content based off of what our reps are looking for.
  • The ability for our reps to hit 'edit in word online' or 'edit in Excel online' is great because our reps don't have to download a doc, edit it and then re-upload into the system. Any changes they make are auto-saved and stored right in Highspot. They can then present straight from the platform.
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Terminus

  • Serving account targeted ads across a wide range of display ad providers
  • Matching account based browsing data to target lists
  • Identifying need and interest in particular accounts with intent data
  • Identifying anonymous web traffic on our site from target accounts
  • Reporting on ABM activity and metrics
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Cons

Highspot

  • The mobile platform is not as user-friendly, missing some of the ease of use from a mobile device.
  • The Help section is not as comprehensive or accurate. Often a search yields answers that are not relevant to the issue trying to be resolved.
  • Content can only be sorted alphabetically or by date, it would be useful to be able to sort by author or department as well.
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Terminus

  • Support times are iffy. We've had slower replies and resolutions to issues since they acquired Sigstr and now support both products.
  • Display advertising generally has low ROI, in part due to "banner blindness". If you're not continuously developing engaging creatives, you're going to see very little return with this platform.
  • Their UI needs serious work. Some options are locked after you move to the next screen in their campaign wizard (nothing should ever be locked in draft) and unless they've recently changed it, you can't delete dead draft campaigns - just archive them.
  • There are a few serious discrepancies in the analytics when it comes to identifying which end companies have people who have viewed your ads (i.e. Microsoft has huge numbers because Azure is their product).
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Pricing Details

Highspot

Starting Price

Editions & Modules

Highspot editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    Optional

    Additional Details

    Terminus ABM Platform

    Starting Price

    Editions & Modules

    Terminus ABM Platform editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      Required

      Additional Details

      Likelihood to Renew

      Highspot

      I love Highspot, it saves me a ton of time every single day. I like how my correspondence looks professional and I know what I'm sending is accurate and company approved. I'm able to add it to an email template in seconds and choose multiple brochures if it fits the information the student wants or requested. I can also customize templates to make them company specific when appropriate
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      Terminus

      Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate
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      Usability

      Highspot

      I use Highspot every day. It is basically my go-to spot to find anything I need to know about the product, like pricing and internal processes. It also helps me provide value-added emails to my prospects with extreme ease. Without Highspot I would not have the current success that I have right now in sales.
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      Terminus

      No answers on this topic

      Support Rating

      Highspot

      I have not needed any customer support until now, I guess this is because they work on a proactive maintenance of the platform. We have an internal team working with Highspot so if I need help I go to my internal team not directly to Highspot. I have never heard any complaints.
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      Terminus

      No answers on this topic

      Alternatives Considered

      Highspot

      Dropbox was sufficient for storing content in an easy to access space but, provided us no value beyond that. SharePoint actually made us less productive due to the amount of time our sales team had to spend searching for the right piece of content. Neither solution provided us any analytics as to what content was being used/engaged with.

      Highspot provided us with intuitive content search and organization with the ability to tag keywords, search queries, and fine-tune categorization of all of our content. Highspot also provided us with direct feedback when our customer or prospective customers were viewing content which enabled us to follow-up at the perfect time and was directly attributed to several closed won opportunities. Their Outlook integration is the icing on the top as it allows our sales team to share content, access email templates, and link communication back to Salesforce without ever having to leave the email client. With these features combined Highspot has made me drastically more productive and efficient in my work.
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      Terminus

      Drift has banners available in their email tool, furthermore, we are able to mimic a Sigstr banner in HubSpot when we build emails by placing the banner image with a link in the bottom of an email, it's just a more manual process. I can't recommend any other solution over Sigstr, they own what they do and don't try to reach in their product marketing and I respect their product for that.
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      Return on Investment

      Highspot

      • Highspot has created more efficiency within our Sales team as reps no longer have to "hunt" for up-to-date collateral
      • Highspot helps us understand what collateral gets deals in pipeline
      • Highspot aids in new employees getting ramped easier and faster with one location to review training content
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      Terminus

      • Combining chat, advertising experiences & a very tight contact list - we saw a 684% increase in on-site engagement.
      • 900% increase in deal size after using chat with our advertising campaigns
      • 50% higher attendance for our events when leveraging our intent data for targeting
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      Screenshots

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