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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Hootsuite

    Score8.2 out of 10
    N/AHootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…

    $249

    per month per user

    JW Player

    Score9.8 out of 10
    N/AJW Player (or JWP) is a video platform boasting 40,000 broadcasters, publishers, and other video-driven brands whose business relies on video as users. It provides these companies with a way to accelerate and scale their video strategy and is a video platform that can be used to stream video, engage audiences on any screen, and monetize content.N/A
    Pricing
    HootsuiteJW Player
    Editions & Modules
    Standard
    $199
    per month (billed annually) Starts at 1 user, 10 social accounts
    Advanced
    $399
    per month (billed annually) Starts at 1 user, unlimited social accounts
    Enterprise
    Custom Pricing
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    HootsuiteJW Player
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsPlans can be paid monthly or annually, with a discount for annual pricing.—
    More Pricing Information
    Community Pulse
    HootsuiteJW Player
    Considered Both Products
    Hootsuite
    No answer on this topic
    JW Player
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    328 Answers
    No answers on this topic
    Delivers good value for the price
    92%
    Delivers good value for the price
    283 Answers
    No answers on this topic
    Happy with the feature set
    94%
    Happy with the feature set
    333 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    280 Answers
    No answers on this topic
    Implementation went as expected
    98%
    Implementation went as expected
    316 Answers
    No answers on this topic
    Features
    HootsuiteJW Player
    Listening/monitoring
    Comparison of Listening/monitoring features of Hootsuite and JW Player
    Feature
    Hootsuite
    7.0
    324 Ratings
    9% below category average
    JW Player
    -
    Ratings
    Boolean keyword searches7.0212 Ratings00 Ratings
    Filtering out noise/spam6.4224 Ratings00 Ratings
    Sentiment analysis6.7224 Ratings00 Ratings
    Broad channel coverage7.7298 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Hootsuite and JW Player
    Feature
    Hootsuite
    8.0
    447 Ratings
    2% below category average
    JW Player
    -
    Ratings
    Content planning and scheduling9.0447 Ratings00 Ratings
    Audience targeting7.2304 Ratings00 Ratings
    Content optimization7.7368 Ratings00 Ratings
    Workflow management8.3379 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Hootsuite and JW Player
    Feature
    Hootsuite
    7.5
    359 Ratings
    8% below category average
    JW Player
    -
    Ratings
    Automated routing and prioritization7.4260 Ratings00 Ratings
    Customer interaction histories7.3280 Ratings00 Ratings
    Bulk actions7.9311 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Hootsuite and JW Player
    Feature
    Hootsuite
    7.0
    338 Ratings
    10% below category average
    JW Player
    -
    Ratings
    Lead generation6.6208 Ratings00 Ratings
    Content marketing7.6305 Ratings00 Ratings
    Paid media management6.8206 Ratings00 Ratings
    Campaigns and promotions6.7256 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Hootsuite and JW Player
    Feature
    Hootsuite
    8.1
    438 Ratings
    3% below category average
    JW Player
    -
    Ratings
    Twitter7.6393 Ratings00 Ratings
    Facebook8.5421 Ratings00 Ratings
    LinkedIn8.0369 Ratings00 Ratings
    Google+8.960 Ratings00 Ratings
    Instagram8.6376 Ratings00 Ratings
    Pinterest7.3182 Ratings00 Ratings
    YouTube7.6175 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Hootsuite and JW Player
    Feature
    Hootsuite
    7.8
    360 Ratings
    1% above category average
    JW Player
    -
    Ratings
    Campaign success analytics8.2333 Ratings00 Ratings
    Real-time tracking7.7335 Ratings00 Ratings
    Competitor analysis7.6231 Ratings00 Ratings
    Account management
    Comparison of Account management features of Hootsuite and JW Player
    Feature
    Hootsuite
    7.9
    369 Ratings
    0% below category average
    JW Player
    -
    Ratings
    Role-based user permissions & privileges8.3317 Ratings00 Ratings
    Mobile access7.5336 Ratings00 Ratings
    Video Marketing
    Comparison of Video Marketing features of Hootsuite and JW Player
    Feature
    Hootsuite
    -
    Ratings
    JW Player
    8.6
    2 Ratings
    13% above category average
    Support for advertisements00 Ratings9.12 Ratings
    Video SEO00 Ratings8.12 Ratings
    Video Security
    Comparison of Video Security features of Hootsuite and JW Player
    Feature
    Hootsuite
    -
    Ratings
    JW Player
    7.8
    3 Ratings
    9% below category average
    Video access controls00 Ratings9.01 Ratings
    User management00 Ratings9.01 Ratings
    Video link sharing00 Ratings7.03 Ratings
    External video00 Ratings6.02 Ratings
    Video Player
    Comparison of Video Player features of Hootsuite and JW Player
    Feature
    Hootsuite
    -
    Ratings
    JW Player
    7.0
    3 Ratings
    16% below category average
    Player customization00 Ratings2.03 Ratings
    Embedded videos00 Ratings6.03 Ratings
    Video quality / Bandwidth controls00 Ratings10.03 Ratings
    Mobile compatibility00 Ratings10.03 Ratings
    Video Analytics
    Comparison of Video Analytics features of Hootsuite and JW Player
    Feature
    Hootsuite
    -
    Ratings
    JW Player
    1.0
    3 Ratings
    155% below category average
    Per viewer tracking00 Ratings1.01 Ratings
    Per video tracking00 Ratings1.02 Ratings
    Video analytics dashboard00 Ratings1.03 Ratings
    Video Hosting, Management & Storage
    Comparison of Video Hosting, Management & Storage features of Hootsuite and JW Player
    Feature
    Hootsuite
    -
    Ratings
    JW Player
    8.6
    3 Ratings
    0% below category average
    On-Demand video00 Ratings6.03 Ratings
    Live streaming00 Ratings10.01 Ratings
    Video upload & format support00 Ratings10.03 Ratings
    Video library / File management00 Ratings7.03 Ratings
    Video portal00 Ratings10.01 Ratings
    Best Alternatives
    HootsuiteJW Player
    Small Businesses
    Sendible
    Score7.2 out of 10
    Vidyard
    Score8.3 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Vidyard
    Score8.3 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Panopto
    Score7.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HootsuiteJW Player
    Likelihood to Recommend
    8.3
    (510 ratings)
    8.0
    (4 ratings)
    Likelihood to Renew
    8.6
    (89 ratings)
    10.0
    (1 ratings)
    Usability
    8.3
    (149 ratings)
    9.0
    (1 ratings)
    Availability
    9.8
    (21 ratings)
    -
    (0 ratings)
    Performance
    9.8
    (19 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (263 ratings)
    7.0
    (2 ratings)
    In-Person Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (17 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (39 ratings)
    7.0
    (1 ratings)
    Configurability
    7.2
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    7.6
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.1
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.9
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.3
    (18 ratings)
    -
    (0 ratings)
    User Testimonials
    HootsuiteJW Player
    Likelihood to Recommend
    Hootsuite
    Hootsuite presents my team everything we need to manage the social media function. Even writing the "what can be improved" section strained me, because there really isn't a whole lot to complain about. At this point, I (and my social media manager) need to explore the platform more, specifically OwlyGPT, campaigns, and listening. It's pretty much everything we need right now
    Incentivized
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    JW Player
    JW Player has flexible plans that won't cost you a lot of money. If you are a startup, JW offers a variety of plans that will suit your specific needs and grow with you as your company grows. You do not need to be a video expert to understand how to upload a video, which allows nearly anyone in the office to do it.
    Incentivized
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    Pros
    Hootsuite
    • Reporting. We are able to pull accurate and concise data points on our channels.
    • Planning and calendaring. We love that we are able to have our teams plan out content across months so that we are never feeling behind schedule on getting content out there.
    • Creating content natively in the platform!
    Incentivized
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    JW Player
    • Responsive HTML5
    • Provides share functionality built into the player
    • Platform use enables playlist functionality and playlist players which can be customized or versioned for specific uses
    • Videos uploaded to the JW Platform automatically provide multiple image frame options for selecting video thumbnail
    Incentivized
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    Cons
    Hootsuite
    • TikTok is an area for improvement as it's newer to Hootsuite. It would be beneficial to be able to link non-business profiles on TikTok to Hootsuite as many businesses use personal accounts to access TikTok's expansive music library.
    • Hootsuite does have room to improve the analytics capabilities. There could be more ways to customize each aspect of their reports. There isn't much manipulation of data in each type of data set.
    • Simplicity is an area of improvement for Hootsuite. The streams are one example of an area that is super cluttered and difficult to view. Their platform could really use an aesthetic overhaul to make things look more pleasing.
    Incentivized
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    JW Player
    • Definitely missing the ability (in and easy way) to have clickable links in the video.
    • Analytics is a little cumbersome and not very user-friendly.
    Incentivized
    Read full review
    Likelihood to Renew
    Hootsuite
    At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
    Incentivized
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    JW Player
    Just made the decision to renew given demonstrated improvements being made to the platform to expand compatibility for its player use on devices such as Apple TV, as well as improvements made recently to its JW Platform Dashboard
    Incentivized
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    Usability
    Hootsuite
    I will give Hootsuite a rating of 10/10 because it has delivered measurable business impact through social media. It helps centralize and streamline content planning, approvals, scheduling, and reporting in one place. It has significantly reduced manual workload and improved team efficiency. We achieved higher engagement rates, faster customer response times, and improved lead quality through social channels. It has also helped us with centralized reporting across different social media channels.
    Incentivized
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    JW Player
    Reliability and compatibility on a majority of platforms. Would have received a 10 except recent versions of browsers such as Firefox are now defaulting against Flash components and thus prompting approval from users BEFORE loading which is a HUGE obstacle to an effective user experience thus creating concerns by end-users unnecessarily and risking that they will NOT accept the prompts, thus leaving unable to view video content hosted using the JW Player. Assurances by JW support suggest they will resolve this, so we'll see...
    Incentivized
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    Reliability and Availability
    Hootsuite
    Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
    Read full review
    JW Player
    No answers on this topic
    Performance
    Hootsuite
    HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
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    JW Player
    No answers on this topic
    Support Rating
    Hootsuite
    I can manage all of my accounts on one site! It's absolutely amazing!
    The dashboard is helpful to see how you are doing as well. Still
    getting to understand the analytics and may need to reach out for help
    on this
    Read full review
    JW Player
    Support is reasonable. I from time to time have made suggestions on improvements that would be nice to see (like the ability to have a clickable link within the video - that is easy to create, without tons of coding) and it seems as though I never see it happen or get much response to "suggestions" to upgrade the software. The good news, other than a few things as I mentioned above, overall, I don't have many "technical issues" in the platform, which is a good thing. On occasion, I have seen some "issues" with the delivery of the video, but it has been pretty scarce. So it is dependable.
    Incentivized
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    In-Person Training
    Hootsuite
    Very easy to teach and learn
    Read full review
    JW Player
    No answers on this topic
    Online Training
    Hootsuite
    The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
    Read full review
    JW Player
    No answers on this topic
    Implementation Rating
    Hootsuite
    Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
    Incentivized
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    JW Player
    One of the primary features promoted by JW Platform is its SEO definition. However, there did not seem to be a way to integrate that data to our platform if selected thus only leaving the benefits of that data to be established on the individual video page hosted by JW Platform, which isn't useful in the end to the client value we are trying to deliver for our VideoproFile.net solution
    Incentivized
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    Alternatives Considered
    Hootsuite
    Hootsuite offers a wide range of tools at a somewhat steeper cost. If you manage multiple platforms and want to survey the content being shared and interacted with across all of them, Hootsuite seems to have an easier platform to do that with. HubSpot CRM allows us to integrate our social platforms into our existing CRM, which is a cost saver, but Hootsuite is social media-focused, so the set-up is easier.
    Incentivized
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    JW Player
    JW had more player options, a better/more intuitive user interface, was altogether faster both in rendering the uploaded videos and in time to load on the web page. The integration with OpenX for pre-roll was faster and easier than with Brightcove, and lastly, they offered a great price for service.
    Incentivized
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    Scalability
    Hootsuite
    We are only using in marketing and have been able to scale.
    Incentivized
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    JW Player
    No answers on this topic
    Return on Investment
    Hootsuite
    • For our organization, all ROI was on time saved and efficiency: for creating posts, for scheduling and publishing, for interacting with users, and for analyzing performances. It all comes in one place and this makes a very huge difference in your workflows. We would say that Hootsuite went beyond our expectations on this front, for example with the dynamics UTMs and the media library. Saving time was the main reason why we wanted to purchase the platform and it did not disappoint at all.
    • The ROI in time was also fast to get. The learning curse is very short and this is also an important element. Benefiting from the platform did not take long to be experienced.
    Incentivized
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    JW Player
    • JW Player has was less expensive (without sacrificing quality) than our previous video platform so the ROI was instant.
    • We were easily able to add a variety of video advertising options including pre-roll, mid-roll and post-roll.
    • The quality and consistancy of the look of the video has enabled us to grow our video views by well over 100% since starting with JW.
    Incentivized
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    ScreenShots

    Hootsuite Screenshots

    Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.