Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Hootsuite
Score 8.3 out of 10
N/A
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$99
per month
Kayako
Score 2.2 out of 10
N/A
Kayako is a help desk / ticketing product and is available is both SaaS and on-premise configurations. Is is built in PHP and uses my SQL. The product competes with HelpSpot, ZohoSupport, Freshdesk and Zendesk. The Kayako Engage edition may be deployed as a live chat system without ticketing at a reduced cost, featuring click-to-call and site visitor monitoring for customer targeting and engagement.
$29
per month
Pricing
HootsuiteKayako
Editions & Modules
Professional
$99
per month
Team
$249
per month
Business
$739
per month
Enterprise
Contact for Pricing
Inbox
$15.00
Per User Per Month
Growth
$30.00
Per User Per Month
Scale
$60.00
Per User Per Month
Offerings
Pricing Offerings
HootsuiteKayako
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details*Prices displayed in USD, based on annual billing, but do not include applicable taxes. Free - 1 user / 2 social accounts Professional @ $99/month - 1 user / 10 social accounts Team @ $249/month - 3 users / 20 social accounts Business - starting @ $739/month - 5 users / 35 social accounts Enterprise - contact for pricing, unlimited users / 50+ social accounts—
More Pricing Information
Features
HootsuiteKayako
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Hootsuite
7.6
262 Ratings
1% below category average
Kayako
-
Ratings
Boolean keyword searches7.4178 Ratings00 Ratings
Filtering out noise/spam7.0186 Ratings00 Ratings
Sentiment analysis7.4180 Ratings00 Ratings
Broad channel coverage8.3245 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Hootsuite
8.3
368 Ratings
5% above category average
Kayako
-
Ratings
Content planning and scheduling8.9367 Ratings00 Ratings
Audience targeting8.1252 Ratings00 Ratings
Content optimization7.8300 Ratings00 Ratings
Workflow management8.2309 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Hootsuite
7.8
295 Ratings
3% below category average
Kayako
-
Ratings
Automated routing and prioritization7.7213 Ratings00 Ratings
Customer interaction histories7.6230 Ratings00 Ratings
Bulk actions8.0253 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Hootsuite
7.4
285 Ratings
3% below category average
Kayako
-
Ratings
Lead generation6.6171 Ratings00 Ratings
Content marketing7.8255 Ratings00 Ratings
Paid media management7.5170 Ratings00 Ratings
Campaigns and promotions7.8218 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Hootsuite
8.6
364 Ratings
1% above category average
Kayako
-
Ratings
Twitter8.9333 Ratings00 Ratings
Facebook9.1348 Ratings00 Ratings
LinkedIn8.7304 Ratings00 Ratings
Google+8.960 Ratings00 Ratings
Instagram8.6307 Ratings00 Ratings
Pinterest8.2158 Ratings00 Ratings
YouTube8.2145 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Hootsuite
7.8
292 Ratings
1% below category average
Kayako
-
Ratings
Campaign success analytics7.8268 Ratings00 Ratings
Real-time tracking7.9269 Ratings00 Ratings
Competitor analysis7.7182 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Hootsuite
8.1
304 Ratings
1% below category average
Kayako
-
Ratings
Role-based user permissions & privileges8.4257 Ratings00 Ratings
Mobile access7.9282 Ratings00 Ratings
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
Hootsuite
-
Ratings
Kayako
2.0
11 Ratings
119% below category average
Organize and prioritize service tickets00 Ratings1.011 Ratings
Expert directory00 Ratings1.05 Ratings
Subscription-based notifications00 Ratings1.08 Ratings
ITSM collaboration and documentation00 Ratings1.07 Ratings
Ticket creation and submission00 Ratings7.011 Ratings
Ticket response00 Ratings1.011 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
Hootsuite
-
Ratings
Kayako
1.0
9 Ratings
154% below category average
External knowledge base00 Ratings1.09 Ratings
Internal knowledge base00 Ratings1.08 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
Hootsuite
-
Ratings
Kayako
1.0
10 Ratings
154% below category average
Customer portal00 Ratings1.07 Ratings
IVR00 Ratings1.02 Ratings
Social integration00 Ratings1.04 Ratings
Email support00 Ratings1.010 Ratings
Help Desk CRM integration00 Ratings1.06 Ratings
Best Alternatives
HootsuiteKayako
Small Businesses
Conte.ai
Conte.ai
Score 1.6 out of 10
Agiloft Flexible Service Desk Suite
Agiloft Flexible Service Desk Suite
Score 9.0 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Agiloft Flexible Service Desk Suite
Agiloft Flexible Service Desk Suite
Score 9.0 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Salesforce Service Cloud
Salesforce Service Cloud
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HootsuiteKayako
Likelihood to Recommend
8.5
(427 ratings)
1.0
(22 ratings)
Likelihood to Renew
9.2
(89 ratings)
7.8
(11 ratings)
Usability
8.2
(65 ratings)
10.0
(1 ratings)
Availability
9.5
(21 ratings)
7.5
(2 ratings)
Performance
9.5
(19 ratings)
-
(0 ratings)
Support Rating
7.4
(264 ratings)
2.1
(4 ratings)
In-Person Training
6.0
(1 ratings)
-
(0 ratings)
Online Training
9.0
(17 ratings)
-
(0 ratings)
Implementation Rating
8.1
(39 ratings)
9.0
(2 ratings)
Configurability
7.1
(3 ratings)
-
(0 ratings)
Ease of integration
8.2
(2 ratings)
-
(0 ratings)
Product Scalability
8.3
(3 ratings)
-
(0 ratings)
Vendor post-sale
8.5
(3 ratings)
-
(0 ratings)
Vendor pre-sale
8.3
(18 ratings)
-
(0 ratings)
User Testimonials
HootsuiteKayako
Likelihood to Recommend
Hootsuite
I really like that I can just go into hootsuite, connect all the our social channels and be able to have a great overview on what our social feeds look like. It's super handy not having to spend time going into each social platform to do the same post, and I can spend one day scheduling out that month's social plan. I much prefer sorting out boosting post from Hootsuite, the only downside is that they have a limit to what you can boost a month so a lot of the time I have to grin and bear it and use Meta Business Suite instead for boosting posts.
Read full review
Kayako
When it works, It's without a doubt a great help desk solution. It is perfect for our usage, and have rolled it out company-wide. It's great if you have multiple departments. We have it set up so most items come through a single desk that then hands out tickets to their proper department. There may be cheaper options for smaller organizations but for one that is as service-driven as ours, we really think Kayako is a great fit.
Read full review
Pros
Hootsuite
  • Scheduling of content. The ease of use for Hootsuite's planner abilities is top of the industry. It is simple and effective in posting content to different channels and accounts.
  • Analytics are superior on Hootsuite. Their custom reports allow you to view very specific KPI's that you can adjust for each channel or account. The reports are also exportable to be used for others in the company.
  • Inbox management. The inbox manager is superior to any in the industry. Hootsuite allows you to tag certain phrases or keywords to better filter messages based on importance or topic.
Read full review
Kayako
  • Gives a very good report on an individual level of what is being done for a customer or corporate issue.
  • Easy to understand who has what, what the tickets are about, how long they have been opened and how many times the customer/employee have gone back and forth with each other.
  • Nice dashboard view.
Read full review
Cons
Hootsuite
  • Because of the way algorithms works, we would have loved to be able to automate making a post with no link and posting the first comment with a link (hello LinkedIn)
  • We would have loved an easy way to post from a main account and repost the post for other accounts we administrate, for instance a corporate post reposted by individuals for LinkedIn, or retweets from one main account by child accounts
Read full review
Kayako
  • Departments need a bit of work. Even though you can have multiple departments, the only changes that can be made are globally. If you want independent queues within the departments, you have to do a lot of work that can be very confusing.
  • Survey system is not up to speed. Kayako really needs to add Net Promoter Score into their system. Also, if a staff user removes their name from an incident ticket, it removes them from the survey so you really can't even get a good estimate of how well your staff is in the eyes of the customer.
  • Very difficult to implement when you already have a customer base. Setting them up in organizations is difficult. Also, the sign-up for new customers is quirky. If you send an email to Kayako, it will say you are not an authorized user, however, it will store your email address. If you try to send an email a second time, it will go through. This is one of many reasons why we decided to move from Kayako to Oracle Service Cloud.
Read full review
Likelihood to Renew
Hootsuite
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Read full review
Kayako
  • We are grandfathered in on their old Software-assurance pricing and our continued use costs us only a few hundred dollars a year (excluding hosting expenses)
  • Our team's processes are now heavily ingrained in the system
  • We have not been shown a more compelling option that is more cost-effective while still offering all the features we've come to expect
Read full review
Usability
Hootsuite
Hootsuite is probably the easiest to use social media scheduler of all the ones that I've used. It's been easy to teach clients how to use the software themselves and it can be accessed easily on anyone's phone through their mobile app. Highly recommend for anyone that wants a software that is easy to learn!
Read full review
Kayako
I did not come from an IT background and I picked this program up quickly
Read full review
Reliability and Availability
Hootsuite
Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite. Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
Read full review
Kayako
They are really good, but it takes a while to get back, because of the large time difference to the Eastern US. However, they are very helpful.
Read full review
Performance
Hootsuite
Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
Read full review
Kayako
No answers on this topic
Support Rating
Hootsuite
I can manage all of my accounts on one site! It's absolutely amazing!
The dashboard is helpful to see how you are doing as well. Still
getting to understand the analytics and may need to reach out for help
on this
Read full review
Kayako
  • We didn't have to use support too much, but when we did, they were able to assist us and help us make everything work.
  • Mostly we used their Online KB and step by step instructions to get all of our issues resolved.
Read full review
In-Person Training
Hootsuite
Very easy to teach and learn
Read full review
Kayako
No answers on this topic
Online Training
Hootsuite
The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
Read full review
Kayako
No answers on this topic
Implementation Rating
Hootsuite
• Combination of vendor and internal. The vendor bumped up our account to the Enterprise version (quite simple and easy) and then set up our organization and team structure. We then had to log in and set up team members and assign members to social media accounts. This was pretty easy to do as they have a great user interface. We simply had to drag and drop people into the correct team giving them access to specific social media accounts.
Read full review
Kayako
Three years in we are about as happy with Kayako as we could be. We've had several employee's leave and on-boarding new hires was easier than it has ever been as things are uniform and consistent across the entire application.
Read full review
Alternatives Considered
Hootsuite
Hootsuite's free account was sufficient for use on behalf of our client. When they restructured their pricing model and eliminated free and affordable subscriptions suitable for a small business, we found that Zoho Social was an excellent replacement. The interface was simpler and the pricing was affordable and suitable for a small business.
Read full review
Kayako
We were using Spiceworks for a few years before switching to Kayako but found that it wasn't as customizable or as user friendly for our customers. The SNMP scanning and inventory features with Spiceworks was nice but we needed more of a Help Desk that would allow us to scale our services to more companies.
Read full review
Scalability
Hootsuite
We are only using in marketing and have been able to scale.
Read full review
Kayako
No answers on this topic
Return on Investment
Hootsuite
  • I have been able to evaluate which posts, in general, do well and figure out what types of posts to make (content)
  • It's been harder however to compare on social medial platform compared to another because it's hard to duplicate a post with a new owly (I think you used to be able to) but more so, you also can't assign it a custom owly link so I can see at a glance which owly link was associated with what platform.
Read full review
Kayako
  • Tickets were definitely responded to faster once we implemented the audible alarm that would go off when new tickets came into the queue. This was possible because of the API.
  • Since the system was email based we could set our monitoring software up to generate tickets automatically via email for customers when it found something out of the ordinary.
Read full review
ScreenShots

Hootsuite Screenshots

Screenshot of Monitoring: Monitors social media profiles in one place and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.Screenshot of Best Time to Publish: Helps to find the best time to publish so posts are seen more often by fans and followers.