What users are saying about
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Top Rated
265 Ratings
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Top Rated
180 Ratings

Hotjar

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Top Rated
265 Ratings
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Score 8.5 out of 100

UserTesting

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Top Rated
180 Ratings
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Score 9 out of 100

Attribute Ratings

  • Hotjar is rated higher in 2 areas: Usability, Support Rating
  • UserTesting is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew

Likelihood to Recommend

8.9

Hotjar

89%
82 Ratings
9.1

UserTesting

91%
101 Ratings

Likelihood to Renew

5.1

Hotjar

51%
2 Ratings
9.1

UserTesting

91%
4 Ratings

Usability

9.6

Hotjar

96%
6 Ratings
8.7

UserTesting

87%
89 Ratings

Support Rating

9.6

Hotjar

96%
4 Ratings
8.2

UserTesting

82%
96 Ratings

Implementation Rating

Hotjar

N/A
0 Ratings
9.1

UserTesting

91%
2 Ratings

Likelihood to Recommend

Hotjar

Hotjar is well suite for organizations that want to get a good glimpse into user behavior on their websites. The tool is easily installed through Google Tag Manager, and then users simply select which pages or paths they want the tool to analyze. After a few days, users can start seeing patterns develop, helping them understand what areas of the user journey flow they need to test out and improve. Hotjar is primarily for web-based experiences, not for mobile applications and other non-web digital applications.
Zach Ettelman | TrustRadius Reviewer

UserTesting

Well-suited scenarios for using UserTesting include running comparative user tests between two designs, products experiences, running surveys, asking users to perform a specific task, and then observing how they do it to draw out insights on how to make it simpler and easy. Probably UserTesting is not best suited for doing moderated users test, and running user tests with your own users also one needs to check how many user testers are available in their desired cohort which they want to target.
Anonymous | TrustRadius Reviewer

Pros

Hotjar

  • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
  • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
  • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
  • Hotjar has a poll function, so you can have polls on your website.
Sarah O'Donnell | TrustRadius Reviewer

UserTesting

  • Creating interview clips is simple. The video cutting software is easy to use and lightyears ahead of competitors like UserZoom.
  • The pool of participants is large in the US (likely the highest amongst competitors). This makes recruiting for my studies really quick and allows me to go for some segmentation and detail in who I target in my sample.
  • Chat support is responsive and helpful. It's nice to get connected to a customer care agent quickly and they almost always serve you with a solution to the issue.
  • The feature set of User Testing is constantly growing and getting more refined. I appreciate the ability to card sort or launch other types of methods.
Anonymous | TrustRadius Reviewer

Cons

Hotjar

  • Customization of in-page user surveys - Although it is a great tool to be able to publish and update user surveys that appear on our web page, the customization options (mostly UI) are somewhat limited, making the survey either stick out like a sore thumb, or look like an advertisement or error on our site. It would be great to get a little bit more control over how the survey appears on our site.
  • Honestly, I have not run into any other major examples I can detail where HotJar has not been able to do what I have needed it to do!
Anonymous | TrustRadius Reviewer

UserTesting

  • The organization of the work spaces/dashboards could use some work.
  • I don't feel as supported as I used to from a customer success perspective. I used to have dedicated, go-to professionals to reach out to about my account who knew my project context, account history, etc. Recently we've been pushed into general support pools, and it doesn't feel like my account gets any personalized attention anymore.
  • I would like to see a more refined experience for collaborators - the test plans I share with them are plain text/hard to read.
  • Would be nice to be able to conduct focus groups using this tool.
Anonymous | TrustRadius Reviewer

Pricing Details

Hotjar

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$0 2k pageviews/per day

Hotjar Editions & Modules

Edition
Basic$01
Plus39.002
Business$993
  1. 2k pageviews/per day
  2. 10k pageviews per day/per month
  3. 20k pageviews per day/per month
Additional Pricing Details

UserTesting

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

UserTesting Editions & Modules

Additional Pricing Details

Likelihood to Renew

Hotjar

Hotjar 5.1
Based on 2 answers
Even though the heat maps and user recordings were useful, our website was significantly slowed down after we installed Hotjar, so much so, that it took over a minute for our blog to load. The data that we gathered was not worth the length that it took our website to load.
Patrick Eng | TrustRadius Reviewer

UserTesting

UserTesting 9.1
Based on 4 answers
UserTesting has drastically changed the way we research. We are now conducting research at a scale and pace that would be impossible to replicate using our traditional recruitment methods. Additionally, the ease of sharing information and findings out of UserTesting has made our research more dynamic and engaging to stakeholders. We can't imagine a situation in which we step backwards now that we have demonstrated the expansion capability UserTesting provides to an in-house UX research practice.
Anonymous | TrustRadius Reviewer

Usability

Hotjar

Hotjar 9.6
Based on 6 answers
So easy and simple to use! Straightforward anyone in the team is able to easily go in and set up anything in Hotjar. The UI is really simple. Whenever you give feedback to Hotjar they continously take on board the feedback and improve the tool.
Halima Satheya | TrustRadius Reviewer

UserTesting

UserTesting 8.7
Based on 89 answers
It was a little confusing at first, but once you get the hang of it, it becomes second nature. In fact, the more tests you run, the more confident you get with the system, creating a virtuous cycle in which your testing gets better while your efficiency improves. I had no problems training my staff and colleagues on how to use the tool. Even non-designers were able to use it with ease eventually.
Anthony Rezendes | TrustRadius Reviewer

Support Rating

Hotjar

Hotjar 9.6
Based on 4 answers
Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
Zach Ettelman | TrustRadius Reviewer

UserTesting

UserTesting 8.2
Based on 96 answers
Support is pretty responsive via a chat or email. The knowledge base on the website is pretty straightforward. I didn't really have a big challenge when using the platform initially. There is no learning curve per se, you choose what user testing you want, select your audience, choose the payment and off you go
Anonymous | TrustRadius Reviewer

Implementation Rating

Hotjar

No score
No answers yet
No answers on this topic

UserTesting

UserTesting 9.1
Based on 2 answers
From a technical perspective, the implementation was extremely smooth. Most of the change management / implementation hurdles were clearing use of the tool through our various security, legal, and information privacy teams. Once these concerns were addressed (UserTesting.com was very helpful in providing all the needed documentation), the implementation process was very simple and we were able to get going right away.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Hotjar

To be honest, we have only tried Hotjar session recording. I know there are some alternatives but we haven't tried any of them. I think there are none as complete as Hotjar for what you pay (some do heatmaps, other video recording, other polls). And the thing is that all of that is done pretty decent on Hotjar, so I'm not looking for any alternative right now.
Santiago Valdés | TrustRadius Reviewer

UserTesting

Previously used UserZoom. They did the job to a certain extent but after not being completely satisfied and shopping around we re-trialed UserTesting and [were] pleasantly surprised. Much better than when we had previously trialed UserTesting 12 months previously. Much nicer user interface, more flexibility in terms of functionality and features, and much quicker response times for tests being completed.
Alex Jones | TrustRadius Reviewer

Return on Investment

Hotjar

  • User Testing Alternative - Instead of hiring UX testers, we can leverage our actual customers to determine how they use our website. This has helped frame website redesign discussions on several occasions.
  • Landing Page Design - We've designed our landing pages based on user feedback from heatmaps we've gathered from Hotjar. Understanding where to place CTAs and other pieces based on user interaction has helped us streamline our landing page design.
  • Device Usage - Part of the data provided by Hotjar includes which device a user is visiting from. This helps us understand how mobile users work differently than desktop users.
Sasha Fritzel | TrustRadius Reviewer

UserTesting

  • Increased speed and volume of research. We get to do three times more studies than before.
  • Reduces to almost zero the time that researchers dedicate to recruitment for most B2C studies, allowing them to focus on more important tasks.
  • Improved performance of our products - feedback is getting better and better over time.
Anonymous | TrustRadius Reviewer

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