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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HubSpot CRM

    Score8.4 out of 10
    N/AHubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…

    $0

    Per Month [Unlimited Users]

    Wrike

    Score8.5 out of 10
    Mid-Size Companies (51-1,000 employees)
    Wrike is a project management and collaboration software. This solution connects tasks, discussions, and emails to the user’s project plan. Wrike is optimized for agile workflows and aims to help resolve data silos, poor visibility into work status, and missed deadlines and project failures.

    $240

    per year 2 users (minimum)

    Pricing
    HubSpot CRMWrike
    Editions & Modules
    Free Forever
    $0
    Per Month [Unlimited Users]
    CRM Bundle
    $50
    per month
    Wrike Free
    $0
    per month per user
    Wrike Team
    $10
    per month (billed annually) per user (2-15 users)
    Wrike Business
    $25
    per month (billed annually) per user (5-200 users)
    Apex
    Request a quote
    per month per user
    Pinnacle
    Request a quote
    per month per user
    Offerings
    Pricing Offerings
    HubSpot CRMWrike
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Every premium plan begins with a 14-day trial period.
    More Pricing Information
    Community Pulse
    HubSpot CRMWrike
    Considered Both Products
    HubSpot
    Chose HubSpot CRM
    Compared to Wrike, it is much more user-friendly. It has multiple levels of dropdowns and different ways to view the stats or timelines you're working in. Wrike did not provide these features and made it very confusing to track where each project was. Also, HubSpot CRM creates …
    Incentivized
    Chose HubSpot CRM
    HubSpot CRM is far easier to learn, use, and master. It does everything I need it to do in a fraction of the time with dramatically lower complexity.
    Incentivized
    Wrike
    Chose Wrike
    I prefer Wrike because it encompasses multiple software functions in one. If it included scheduling capabilities for social, that would be even better.
    Incentivized
    Chose Wrike
    I didn't select Wrike, my company did. I'm not sure if Notion allows cross functional communication, I used it for personal project tracking like job hunting. I think Wrike is more task management based instead of simply record things, so it's better for organizations.
    Incentivized
    Chose Wrike
    Wrike is better than both as it allows for greater visibility and is more similar to an excel based system, which i think has a much better initial understanding of all users.
    Incentivized
    Chose Wrike
    Wrike was so much easier to understand and use
    Incentivized
    Chose Wrike
    The above tools are good for simpler workflows, but Wrike is able to cover more of our business processes and operations, and automation is superior in Wrike.
    Incentivized
    Chose Wrike
    Wrike offered good ease of use while also providing top-tier Gantt chart management. Wrike stood out with the design of their form submission, which enables conditional branching with custom fields and organization. Wrike also proved easier to create and manage tasks across …
    Incentivized
    Chose Wrike
    While the UI may not be the most modern Wrike's flexibility and ability to integrate with other tools sold us in the long run. The ability to plug in directly with Integrate and access Wrike's API allows us to have everything flow through a single point.
    Incentivized
    Chose Wrike
    Wrike is far better than GanttProject and GanttPRO which only manage schedules.
    Hubspot is a good project management software but it do not permits teamworks and taskmanagement.
    Wrike is a more complete tool. And it can address more project types with a correct configuration and …
    Incentivized
    Chose Wrike
    Wrike is the sole project management software at our company. I have not used any platform close to Wrike, outside of maybe HubSpot. HubSpot is another workflow automation tool that automates our email processes, but it doesn't have the same approval features or collaboration …
    Incentivized
    Chose Wrike
    Basecamp was one of the original Work Management platforms, but Wrike is absolutely light years ahead of Basecamp nowadays.
    Incentivized
    Chose Wrike
    Pretty similar but I personally like Wrike!
    Incentivized
    Chose Wrike
    The interfaces of the other PM systems have way too many layers to get to what you need. Wrike allows you to easily get to what you need without having to dig around too much.
    Incentivized
    Chose Wrike
    Before we took on Wrike we made a comparison between Wrike, Smartsheet, Teamwork and Monday. Wrike was really the only one that ticked all the boxes (at least for our region) on what we needed. You can say that between them the features are quite similar. What we liked about …
    Incentivized
    Key User Insights
    Would buy again
    97%
    Would buy again
    1607 Answers
    92%
    Would buy again
    820 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    1204 Answers
    96%
    Delivers good value for the price
    568 Answers
    Happy with the feature set
    97%
    Happy with the feature set
    1617 Answers
    94%
    Happy with the feature set
    838 Answers
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    1040 Answers
    96%
    Lived up to sales and marketing promises
    391 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    1010 Answers
    90%
    Implementation went as expected
    451 Answers
    Features
    HubSpot CRMWrike
    Sales Force Automation
    Comparison of Sales Force Automation features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    8.0
    1716 Ratings
    2% above category average
    Wrike
    -
    Ratings
    Customer data management / contact management8.91661 Ratings00 Ratings
    Workflow management8.41631 Ratings00 Ratings
    Territory management4.9184 Ratings00 Ratings
    Opportunity management8.41563 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)8.71680 Ratings00 Ratings
    Contract management7.9185 Ratings00 Ratings
    Quote & order management7.81152 Ratings00 Ratings
    Interaction tracking8.81623 Ratings00 Ratings
    Channel / partner relationship management8.2186 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    8.0
    1157 Ratings
    4% above category average
    Wrike
    -
    Ratings
    Case management8.31085 Ratings00 Ratings
    Call center management7.7927 Ratings00 Ratings
    Help desk management8.1993 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    8.9
    1513 Ratings
    14% above category average
    Wrike
    -
    Ratings
    Lead management8.91439 Ratings00 Ratings
    Email marketing8.91452 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    8.1
    1567 Ratings
    5% above category average
    Wrike
    -
    Ratings
    Task management8.31510 Ratings00 Ratings
    Billing and invoicing management7.8804 Ratings00 Ratings
    Reporting8.31403 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    8.2
    1538 Ratings
    7% above category average
    Wrike
    -
    Ratings
    Forecasting8.01220 Ratings00 Ratings
    Pipeline visualization8.51475 Ratings00 Ratings
    Customizable reports8.31432 Ratings00 Ratings
    Customization
    Comparison of Customization features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    8.0
    1470 Ratings
    5% above category average
    Wrike
    -
    Ratings
    Custom fields8.81450 Ratings00 Ratings
    Custom objects8.71269 Ratings00 Ratings
    Scripting environment6.3132 Ratings00 Ratings
    API for custom integration8.41045 Ratings00 Ratings
    Security
    Comparison of Security features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    9.0
    1430 Ratings
    7% above category average
    Wrike
    -
    Ratings
    Single sign-on capability9.01295 Ratings00 Ratings
    Role-based user permissions9.01374 Ratings00 Ratings
    Social CRM
    Comparison of Social CRM features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    8.0
    984 Ratings
    6% above category average
    Wrike
    -
    Ratings
    Social data8.0972 Ratings00 Ratings
    Social engagement8.1960 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    8.1
    1102 Ratings
    7% above category average
    Wrike
    -
    Ratings
    Marketing automation8.41104 Ratings00 Ratings
    Compensation management7.8728 Ratings00 Ratings
    Platform
    Comparison of Platform features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    7.9
    1293 Ratings
    4% above category average
    Wrike
    -
    Ratings
    Mobile access7.91302 Ratings00 Ratings
    Project Management
    Comparison of Project Management features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    -
    Ratings
    Wrike
    7.8
    972 Ratings
    2% above category average
    Task Management00 Ratings9.1966 Ratings
    Resource Management00 Ratings7.6835 Ratings
    Gantt Charts00 Ratings7.3684 Ratings
    Scheduling00 Ratings8.3847 Ratings
    Workflow Automation00 Ratings8.0839 Ratings
    Team Collaboration00 Ratings8.8965 Ratings
    Support for Agile Methodology00 Ratings7.9546 Ratings
    Support for Waterfall Methodology00 Ratings8.0494 Ratings
    Document Management00 Ratings7.5817 Ratings
    Email integration00 Ratings7.8731 Ratings
    Mobile Access00 Ratings7.4709 Ratings
    Timesheet Tracking00 Ratings7.5459 Ratings
    Change request and Case Management00 Ratings7.723 Ratings
    Budget and Expense Management00 Ratings6.7354 Ratings
    Professional Services Automation
    Comparison of Professional Services Automation features of HubSpot CRM and Wrike
    Feature
    HubSpot CRM
    -
    Ratings
    Wrike
    7.3
    363 Ratings
    5% below category average
    Quotes/estimates00 Ratings8.21 Ratings
    Invoicing00 Ratings6.628 Ratings
    Project & financial reporting00 Ratings7.5358 Ratings
    Integration with accounting software00 Ratings6.9220 Ratings
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    HubSpot CRMWrike
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    All AlternativesView all alternativesView all alternatives
    User Ratings
    HubSpot CRMWrike
    Likelihood to Recommend
    8.6
    (1771 ratings)
    8.4
    (1007 ratings)
    Likelihood to Renew
    9.9
    (32 ratings)
    8.5
    (109 ratings)
    Usability
    8.4
    (1619 ratings)
    8.4
    (343 ratings)
    Availability
    8.2
    (1 ratings)
    8.3
    (24 ratings)
    Performance
    6.4
    (1 ratings)
    6.6
    (21 ratings)
    Support Rating
    10.0
    (25 ratings)
    9.5
    (93 ratings)
    In-Person Training
    -
    (0 ratings)
    8.2
    (5 ratings)
    Online Training
    -
    (0 ratings)
    8.3
    (13 ratings)
    Implementation Rating
    7.3
    (9 ratings)
    9.9
    (37 ratings)
    Configurability
    4.5
    (1 ratings)
    8.0
    (16 ratings)
    Contract Terms and Pricing Model
    5.5
    (1 ratings)
    8.4
    (5 ratings)
    Ease of integration
    7.3
    (1 ratings)
    7.0
    (7 ratings)
    Product Scalability
    7.3
    (1 ratings)
    8.2
    (15 ratings)
    Professional Services
    -
    (0 ratings)
    9.1
    (4 ratings)
    Vendor post-sale
    6.4
    (1 ratings)
    9.1
    (8 ratings)
    Vendor pre-sale
    7.3
    (1 ratings)
    7.7
    (9 ratings)
    User Testimonials
    HubSpot CRMWrike
    Likelihood to Recommend
    HubSpot
    I think HubSpot CRM is really worth it for small to large organizations who have at least 5 sales people. You really get more use out of the program the larger your sales team is. HubSpot CRM is such a robust program it does take time to learn and you need to be prepared to scale with it for years. You will be better at utilizing it after year 2 than year 1 for sure.
    Incentivized
    Read full review
    Wrike
    Wrike helped us stitch PMO-related activities under one umbrella. The easy collaboration with multiple access types, combined with security access definitions, helped users across the organization contribute according to their roles. This helped provide the organization with multiple items to be reviewed in a single tool. This saved time in weekly review meetings by avoiding switching between multiple tools & files.
    Incentivized
    Read full review
    Pros
    HubSpot
    • With a unified workflow, we can effortlessly update contact records, generate sales deals, and dispatch personalized marketing emails.
    • With Breeze AI, I can easily automate tasks by giving it the proper prompt. It doesn’t generate random text. It helps in managing tasks.
    Incentivized
    Read full review
    Wrike
    • Excellent dashboards that are easy to use and give amazing insights.
    • User friendly interface that is also easy to interact with.
    • Lot of integrations.
    • Robust project and task management features.
    • Facilitate seamless team collaboration and communication.
    • Highly customizable and multiple project views.
    Read full review
    Cons
    HubSpot
    • The mobile app could be better. It is fine for quick updates or checking something on the go, but it feels limited compared to the desktop version.
    • In my time of using Hubspot, the dashboard UI has changed twice I think, and it certainly isn't helpful when you're trying to get used a new view entirely.
    • I have observed HubSpot CRM sometimes has issues with large lists, and shows incorrect number on the list page versus the detail page.
    • Search can be improved, because sometimes it misbehaves or doesn't show what is expected.
    Incentivized
    Read full review
    Wrike
    • Email alerts sometimes send too slowly.
    • If you put a project on hold, it can be hard to find it once you are ready to return to it.
    • Sometimes there are too many steps/tasks and the main page can get cluttered.
    Incentivized
    Read full review
    Likelihood to Renew
    HubSpot
    Thus far, our company has found HubSpot CRM to be a reliable service that serves its purpose well: a centralized business contacts database, accessible remotely, with a simple and visually-pleasing interface. Issues are non-existent or resolved quickly, and when the service is experiencing interruptions, notifications and/or updates are sent regularly.
    Incentivized
    Read full review
    Wrike
    I wish that Wrike had more drag and drop functionality that would be connected to assignee and also I wish that the finish date of a task would update to the date where you checked completed. It does not do that. Also finishing a task doesn't move the start date of the next task it "protects your time in that way", but our management team wants us to quickly see what we have down the pipeline rather than having to scroll down the list of upcoming tasks.
    Incentivized
    Read full review
    Usability
    HubSpot
    There is a steep learning curve with HubSpot compared to more rigid Client/Case Management APIs. The platform's openness can be overwhelming to navigate and to teach to those who are technologically challenged. Once you learn the navigation and the tools needed to complete tasks, it becomes easier. There was a lot of clutter on the navigation menu. If your subscription doesn't give you access to a tool, you should be able to deactivate it or remove it from the navigation, which could reduce the platform's overwhelming nature.
    Incentivized
    Read full review
    Wrike
    We have project templates set up based on what job type is selected in our work request form. This helps save time by having specific tasks already on each job as it is opened. Then it's just a matter of scheduling the tasks based on the job request and current workload. As long as a due date is flexible, it's easy to shift specific due dates as needed.
    Incentivized
    Read full review
    Reliability and Availability
    HubSpot
    No answers on this topic
    Wrike
    Over two years of (almost) daily usage without outages. Don't remember any errors. I give it 9 only because some Wrike plugins (for online document edit) are based on NPAPI architecture. These types of plugins are being phased out in new browsers, and NPAPI plugins are disabled by default in recent versions of Chrome so you have to do some browser adjustments when you switch browsers or move to another computer.
    Read full review
    Performance
    HubSpot
    No answers on this topic
    Wrike
    Wrike tasks loads fine, but I hate clicking files and wait for a bit of time since it is powerpoint or word, Wrike assumes I want to open those on Wrike. My suggestion is to link it to office 365 so we do not need Wrike based decoder for PPTX and DOCX
    Incentivized
    Read full review
    Support Rating
    HubSpot
    Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
    Incentivized
    Read full review
    Wrike
    During my learning phase with Wrike, I initially struggled with setting up automation rules and request forms. However, Wrike support was always my go-to, resolving issues within seconds or minutes. Their assistance made the learning process much easier. My best experience was receiving step-by-step screenshots to follow, with the support team on standby until I was completely satisfied.
    Incentivized
    Read full review
    In-Person Training
    HubSpot
    No answers on this topic
    Wrike
    We had staff in person provide some training
    Incentivized
    Read full review
    Online Training
    HubSpot
    No answers on this topic
    Wrike
    I love the Wrike training options. Wrike Discover has tons of courses, learning plans, certifications, etc. This is an area where Wrike definitely shines! I wish these resources were more in your face for new people, because it seems like a lot of coworkers didn't know all of this training was available to them.
    Incentivized
    Read full review
    Implementation Rating
    HubSpot
    If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
    Incentivized
    Read full review
    Wrike
    There are a lot of bells and whistles in Wrike, and not all of it is easy or intuitive to understand once it's plopped in your lap. It's easier when there are a few choice people who understand Wrike as a platform and articulate it in such a way where it makes it easy to pass it along to others in the group
    Read full review
    Alternatives Considered
    HubSpot
    Our team and senior managers deemed these products worth reviewing and requested that every team assess them, enabling our company to make an informed decision about the software to purchase. Everybody checked, and a survey was conducted among all those employees. We received the most votes for HubSpot CRM, as most employees preferred it.
    Incentivized
    Read full review
    Wrike
    Jira did not at all help us get our work done as content creators. I think that was because Jira wasn't quite right for our uses. Wrike fits our needs so much better. I can't tell you enough the relief I felt when we adopted Wrike and I never had to use Jira again.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    HubSpot
    No answers on this topic
    Wrike
    company purchase
    Incentivized
    Read full review
    Scalability
    HubSpot
    No answers on this topic
    Wrike
    The sky is the limit for what can be done in Wrike. We started with 1 use case and within 5 months we migrated several key business practices over to Wrike because they were easier to manage. Use cases so far: process improvement, management review, corrective actions, maintenance requests, month-end financial closing, and document management. As we grow, it's easy to imagine putting even more into Wrike where it becomes a cornerstone for how we do business
    Read full review
    Professional Services
    HubSpot
    No answers on this topic
    Wrike
    I do not use professional services.
    Incentivized
    Read full review
    Return on Investment
    HubSpot
    • When the decision came to explore a platform that would migrate our data and leave the transition as seamless as I would like to see more native options for automation possible, a number of products were suggested. Once we saw HubSpot CRM we knew it was for us. My division were the trial usage group...which has led to enterprise adoption and we couldn't be happier.
    • I wish I could say that the support team has been awesome... but we haven't needed to utilize them, which is a testimony in its own right. The couple of minor issues we had were largely user education issues and were quickly handled.
    • The commitment the entire HubSpot team has for, not just their clients, but anyone in business that is open to learn resonates with everything they do. I subscribed to their blog and the free resources they deliver is truly amazing and they deserve kudos.
    Incentivized
    Read full review
    Wrike
    • Different teams (e.g., contracting, compliance, provider relations) can view updates in real time, comment directly on tasks, and escalate items when needed.
    • Wrike allows us to template the contracting process (from intake to signature) to ensure consistency across payers and reduce administrative overhead.
    • Leadership can see the status of negotiations at a glance, identify bottlenecks, and prioritize resources accordingly.
    Incentivized
    Read full review
    ScreenShots

    HubSpot CRM Screenshots

    Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.

    Wrike Screenshots

    Screenshot of DashboardsScreenshot of DashboardsScreenshot of DashboardsScreenshot of DashboardsScreenshot of Space workflowsScreenshot of Space workflows