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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HubSpot Data Hub

    Score8.2 out of 10
    N/AHubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.

    $15

    per month per seat

    Workato

    Score9.4 out of 10
    N/AWorkato is a cloud or on-premise automation and integration platform with enterprise-grade capabilities and no coding required. Workato provides pre-built connectors to integrate with over 300 business applications and enables task automation across apps.N/A
    Pricing
    HubSpot Data HubWorkato
    Editions & Modules
    Starter
    $15
    per month per seat
    Professional
    $800
    per month Includes 1 Core Seat (Additional Core Seats start at $50 /mo)
    Enterprise
    $2000
    per month Includes 1 Core Seat (Additional Core Seats start at $75 /mo)
    No answers on this topic
    Offerings
    Pricing Offerings
    HubSpot Data HubWorkato
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount available for annual billing.—
    More Pricing Information
    Community Pulse
    HubSpot Data HubWorkato
    Considered Both Products
    HubSpot
    No answer on this topic
    Workato
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    6 Answers
    57%
    Would buy again
    4 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    5 Answers
    50%
    Delivers good value for the price
    3 Answers
    Happy with the feature set
    83%
    Happy with the feature set
    5 Answers
    71%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    5 Answers
    67%
    Lived up to sales and marketing promises
    4 Answers
    Implementation went as expected
    67%
    Implementation went as expected
    4 Answers
    86%
    Implementation went as expected
    6 Answers
    Features
    HubSpot Data HubWorkato
    Cloud Data Integration
    Comparison of Cloud Data Integration features of HubSpot Data Hub and Workato
    Feature
    HubSpot Data Hub
    -
    Ratings
    Workato
    8.0
    38 Ratings
    1% below category average
    Pre-built connectors00 Ratings10.038 Ratings
    Connector modification00 Ratings10.036 Ratings
    Support for real-time and batch integration00 Ratings5.034 Ratings
    Data quality services00 Ratings6.031 Ratings
    Data security features00 Ratings9.034 Ratings
    Monitoring console00 Ratings8.038 Ratings
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    HubSpot Data HubWorkato
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    Clari (legacy product)
    Score8.2 out of 10
    IBM App Connect
    Score8.9 out of 10
    Enterprises
    Clari (legacy product)
    Score8.2 out of 10
    TIBCO Integration (including BusinessWorks and Flogo)
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HubSpot Data HubWorkato
    Likelihood to Recommend
    9.5
    (26 ratings)
    9.0
    (38 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    1.0
    (3 ratings)
    Usability
    10.0
    (3 ratings)
    9.0
    (4 ratings)
    Support Rating
    8.2
    (7 ratings)
    8.0
    (6 ratings)
    Implementation Rating
    -
    (0 ratings)
    3.0
    (1 ratings)
    User Testimonials
    HubSpot Data HubWorkato
    Likelihood to Recommend
    HubSpot
    In cases of brands that have been in the market for a long time but do not see any impact from new clients or consumers, HubSpot is ideal since it allows to keep the brand fresh in the mind of the audience. HubSpot additionally provides insight into what we're doing and allowed us to align the sales team with company goals. It also ensures that you receive updates from your computer. We can handle all programming requests that come into our team. One thing that HubSpot can improve on is not having a good centralized dashboard that allows for a full view of ALL data coming in. You can go to each piece, but not having them all attached to the board adds a bit of a challenge. It's not very complex to handle, but it would be easier to use if it had that feature.
    Incentivized
    Read full review
    Workato
    Workato is brilliant to make separate applications work together without much effort or specialists being needed. When specific events on software A should trigger actions on B (or more) and you want that to happen without any development or big budgets, that's where Workato comes into play. It's a great help if you want tasks automated, communications flowing and data synced between different applications.
    Read full review
    Pros
    HubSpot
    • Easy to figure out. Once you login, it's incredibly easy to figure out what to do, thanks to their simple UIX.
    • Easy integrations with many partners. PieSync offers easy integrations with many partners. Integrating is as easy as clicking, filling in your login information and clicking again!
    • Allowing multiple integrations. I'm glad PieSync allows multiple integrations so you aren't limited with how you integrate your different systems with contact information. Very helpful!
    Incentivized
    Read full review
    Workato
    • The Workato product interface is brilliantly thought through and designed. The learning curve for first timers is easy enough to get started and build useful things, and Workato really shines in their ability to handle complex triggers and interactions. Workato allows people to build software apps so much faster than by coding each functionality.
    • Workato has fantastic documentation, making things accessible without any holes in the product. The product just works, never has any bugs, never lags, and just generally allows us to see and change exactly what we need to.
    • Workato has an absolutely amazing support team. We tried the free version for a while, then realized it was the single most important software tool we have, and we upgraded. The support at the paid tier is A+, seriously the best from any company we've worked with. Feels more like a good friend then a support rep.
    Read full review
    Cons
    HubSpot
    • The biggest issue we have had with PieSync is the lack of detail within syncing. Sometimes when there is an issue with a Sync it is hard to determine what went wrong. Even though most of the time it's user error, it's hard to diagnose issues with the current PieSync set-up.
    • The pricing of PieSync is a little odd and I think should be based on something other than number of contacts you're syncing.
    Incentivized
    Read full review
    Workato
    • Customer support - responsive, but often not equipped to help efficiently identify root cause of issue. Need to improve escalation to technical resources and turnaround time
    • Recipe organization and sharing. Can be challenging to copy recipes, or grab recipes from publicly available site. There are often dependencies and errors that have vague descriptions.
    Incentivized
    Read full review
    Likelihood to Renew
    HubSpot
    The tool is very "set it and forget it" and reliable!
    Incentivized
    Read full review
    Workato
    We need to develop Enterprise Application Integrations and Workato was not designed for this
    Read full review
    Usability
    HubSpot
    I used it with a couple of systems that I was not expecting to be smooth sailing and it just worked without any issues.
    Incentivized
    Read full review
    Workato
    The sheer work Workato eliminates from people's daily jobs is simply a great contribution to people's productivity and a boost to capability. It actually strikes the balance between business and tech teams. It also reduces dependency on developers, and speeds up their delivery too. The only reason it's not a full 10/10 is for the price - it's a bit expensive for what we'd like, and their batch or high data volume processing can be improved.
    Read full review
    Support Rating
    HubSpot
    Every time that I've had a question, PieSync has been very responsive. It is a reliable company with a great team that is devoted to helping their customers. I've been their customer for 2 years and I've never looked back. Support is an important reason why PieSync is my go-to app for this job.
    Incentivized
    Read full review
    Workato
    They employ an extremely knowledgeable team of problem solvers. I've never had a disappointing interaction or one that has left me still searching for answers. I know that when I ask for help, they'll partner with me until we find a solution together
    Incentivized
    Read full review
    Implementation Rating
    HubSpot
    No answers on this topic
    Workato
    We discovered that we could not use Workato for our more complex, large enterprise integrations. It was useful for simple workflows that matched the prebuilt recipes.
    Read full review
    Alternatives Considered
    HubSpot
    PieSync is much less confusing, and from what I remember, cheaper. But if you need a more robust solution to get more data from system to system, you will need to find something other than PieSync. Zapier can be confusing and complicated to setup. And as you get more and more into the weeds with Zapier, you start realizing that you need to upgrade from plan to plan as you add these more complicated steps.
    Incentivized
    Read full review
    Workato
    We already used Zapier, but since it doesn't support NetSuite we had to choose another automation platform. Now that we've been using Workato for a few months, we have plans to move the stuff we're going through Zapier to Workato. We set up a trial account with all the other platforms, and they were all more expensive and A LOT more complicated than Workato.
    Read full review
    Return on Investment
    HubSpot
    • PieSync saves our team countless hours of repetitive data input by syncing the data automatically.
    • PieSync has allowed us to use additional specialized marketing software and still be able to keep our contact data synced to our CRM.
    • ROI is positive as the cost has far outweighed the time savings of inputting data and reducing mistakes with client data.
    Incentivized
    Read full review
    Workato
    • As business consultants, Workato has greatly improved our offerings to our clients as well as improved the time frame to implement automated workflows and integrations.
    • For our clients, the return on investment is almost immediate. Once a Workato recipe is up and running (which can be done very fast), data is integrating, duplicate data entry and user errors are eliminated, and cross-company KPI metrics are easier to report than ever.
    Read full review
    ScreenShots

    HubSpot Data Hub Screenshots

    Screenshot of the currently available connections.Screenshot of PieSync dashboard viewScreenshot of the interface to configure a sync between 2 apps (or more)