Iconosquare vs. Zoho Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Iconosquare
Score 6.0 out of 10
N/A
"Iconosquare is a social media analytics and management platform helping brands and Agencies with in-depth reporting and analysis for Instagram, Facebook, Twitter, LinkedIn, and TikTok." Iconosquare's social media analytics aim to enable users to: Make strategic decisions for Instagram, Facebook and Twitter based on concrete data; Build a brand using statistics; Save time with content scheduling, in-depth…
$29
per month
Zoho Social
Score 9.2 out of 10
N/A
Zoho Social helps marketers in small to large organizations to grow the social media presence of their brand with actionable insights focused on content and engagement. Zoho Social provides marketers with pre-publishing insights based on the engagement level of previous posts and the activity of their audience. Zoho Social even goes a step ahead to shows users the percentage of their audience that’s likely to see their post now, suggests the next best time to post and lets them schedule…
$10
per month
Pricing
IconosquareZoho Social
Editions & Modules
Single
$29
per month per user
Team
$49
per month
Custom
Contact Us
per month
Standard
$10
per month
Professional
$25
per month
Agency
$200
per month
Agency Plus
$300
per month
Offerings
Pricing Offerings
IconosquareZoho Social
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAdd Ons Users at $10 / user / month Brands $10 / brand / month
More Pricing Information
Community Pulse
IconosquareZoho Social
Considered Both Products
Iconosquare

No answer on this topic

Zoho Social
Chose Zoho Social
Iconosquare has not done its TikTok products well. Not even the followers count is there. Hootsuite is kinda too far behind on the analytics, although changes were made, for the price it's not worth it. I have seen other suites, like THG and Dash Hudson, and yes, naturally, …
Chose Zoho Social
While using other tools I won't know that my account is really safe or not. But with Zoho I just focus on my plans and don't worry about security!
Top Pros
Top Cons
Features
IconosquareZoho Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Iconosquare
-
Ratings
Zoho Social
8.2
366 Ratings
6% above category average
Sentiment analysis00 Ratings8.0261 Ratings
Broad channel coverage00 Ratings8.5360 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Iconosquare
-
Ratings
Zoho Social
8.5
440 Ratings
5% above category average
Content planning and scheduling00 Ratings9.3438 Ratings
Audience targeting00 Ratings7.9310 Ratings
Content optimization00 Ratings8.3361 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Iconosquare
-
Ratings
Zoho Social
8.3
356 Ratings
4% above category average
Automated routing and prioritization00 Ratings8.1302 Ratings
Customer interaction histories00 Ratings8.5335 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Iconosquare
-
Ratings
Zoho Social
8.3
309 Ratings
6% above category average
Lead generation00 Ratings7.9231 Ratings
Content marketing00 Ratings8.6300 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Iconosquare
-
Ratings
Zoho Social
9.2
431 Ratings
9% above category average
Twitter00 Ratings9.4384 Ratings
Facebook00 Ratings9.0423 Ratings
LinkedIn00 Ratings9.2380 Ratings
Google+00 Ratings9.1244 Ratings
Instagram00 Ratings9.2353 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Iconosquare
-
Ratings
Zoho Social
7.9
354 Ratings
0% above category average
Campaign success analytics00 Ratings8.0352 Ratings
Competitor analysis00 Ratings7.7216 Ratings
Account management
Comparison of Account management features of Product A and Product B
Iconosquare
-
Ratings
Zoho Social
8.9
385 Ratings
11% above category average
Role-based user permissions & privileges00 Ratings8.7293 Ratings
Mobile access00 Ratings9.1367 Ratings
Best Alternatives
IconosquareZoho Social
Small Businesses
Publer
Publer
Score 9.5 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.8 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.8 out of 10
Enterprises
1-Social
1-Social
Score 8.0 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
IconosquareZoho Social
Likelihood to Recommend
8.0
(9 ratings)
9.2
(446 ratings)
Likelihood to Renew
-
(0 ratings)
9.7
(13 ratings)
Usability
-
(0 ratings)
9.3
(273 ratings)
Availability
-
(0 ratings)
8.2
(2 ratings)
Performance
-
(0 ratings)
8.2
(3 ratings)
Support Rating
9.4
(3 ratings)
9.4
(220 ratings)
Online Training
-
(0 ratings)
8.2
(1 ratings)
Implementation Rating
-
(0 ratings)
8.4
(5 ratings)
Configurability
-
(0 ratings)
7.3
(2 ratings)
Ease of integration
-
(0 ratings)
3.6
(2 ratings)
Product Scalability
-
(0 ratings)
8.2
(3 ratings)
Vendor post-sale
-
(0 ratings)
8.2
(2 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(2 ratings)
User Testimonials
IconosquareZoho Social
Likelihood to Recommend
Tripnity (ICONOSQUARE)
A good match for someone looking into Iconosquare would be a social media manager looking to streamline their analytics process. It is for someone who may be pulling these numbers manually and wants a centralized location to pull numbers across platforms. Iconosquare also allows you to schedule your content, which provides another one-stop shop. Where it would be less suited is someone who may not use more than one social platform.
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Zoho
We have a few videos to share on our social media accounts: Linked in, facebook, instagram, twitter, youtube, another personal youtube account, and tiktok. First of the videos will be shared now, but the second one should be shared 3 hours later, and the third one 6 hours later. Also, with some text, on each share... You give this job to a personnel and thrust they will be fast enough to login those accounts and share the content almost at the same time, with no mistakes on the texts we use, and you thing you are done, right? It doesn't work that way in real life situations. However, you can share the same text and video to every platform momentarily by clicking a button by Zoho Social. you can also schedule posts to be shared later at a certain time and date. Now, you can concentrate to develop the character and details of your campaign. And, also, now, you have a personnel who can be useful at some other work
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Pros
Tripnity (ICONOSQUARE)
  • Provides in-depth analytics on engagement.
  • Provides in-depth analytics on consistencies among your follower base.
  • Provides insight into ways to grow your followership and refine your content.
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Zoho
  • Zoho Social helps us develop posts, and it facilitates the automated publishing, which is vital in sharing the content we want.
  • Besides, Zoho Social is fruitful in customer engagement plan, where the software manages different accounts, and there is free communications throughout.
  • Finally, there is social media evaluation, monitoring, and analytics, and all of them brings to us an inference that is accurate and digital.
Read full review
Cons
Tripnity (ICONOSQUARE)
  • Manipulating data can be difficult.
  • Paid and organic posts couldn't be separated.
  • Tracking story posts you wanted to group is messy.
Read full review
Zoho
  • I wanted to use the ability to have Zoho queue the posts, but I wanted to choose the start time of the first post for a few days in the future and I did not find an easy way to set that.
  • I wish there were a box with a cheat sheet of the sizes that each social media platform allows for it's video and pictures in the dialogue box for posting so I can be sure to choose appropriate content.
  • I do think it's a bit expensive, especially for my needs, but I like the ease of use. I will continue to do what I can to get this service discounted until I can no longer afford it.
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Likelihood to Renew
Tripnity (ICONOSQUARE)
No answers on this topic
Zoho
Zoho Social is the BEST! I have found the perfect solution to social media marketing! It is extremely affordable and I highly recommend it! Create a post once and post it to 5 or more social media platforms! LOVE IT!! :)
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Usability
Tripnity (ICONOSQUARE)
No answers on this topic
Zoho
The reason behind assigning this rating stems from the software's remarkable ability to seamlessly integrate intricate functionalities with an incredibly user-friendly interface. It strikes an exceptional balance between sophisticated features and ease of use, making it a standout solution in its category. The software's attention to user experience, coupled with its comprehensive project tracking capabilities, has undoubtedly left a positive impression. This rating reflects my appreciation for how effortlessly it empowers teams to manage projects, collaborate effectively, and achieve their goals with utmost efficiency
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Support Rating
Tripnity (ICONOSQUARE)
We never had a problem with customer support, nor really needed it. The UX of the site was easy to follow and simple to use.
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Zoho
I have not needed support for Zoho Social. This comment requirement is confusing to me as I must find text to fill the requirement of a minimum of 50 words. There should be a non-applicable button that allows either user to skip a question or then require a shorter explanation like in my first sentence. Geez, now I have to give a rating while never using the feature.
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Alternatives Considered
Tripnity (ICONOSQUARE)
We focus primarily on Instagram with our social media strategy, so Iconosquare delivers the best experience by far for that platform
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Zoho
Zoho Social is a great social media management tool that allows businesses, and individuals, to manage multiple social media accounts, schedule posts, track analytics, and engage with followers. It competes well with other social media management tools such as Hootsuite, Buffer, Sprout Social, Agora Pulse, and Hubspot. Zoho Social stands out for its integration capabilities with other Zoho applications and affordability for small to medium-sized businesses. Each tool has its own strengths and weaknesses, and businesses should evaluate them based on their specific needs and goals. The biggest fallacy for Zoho is its restriction on scheduling tools on the free plan who have social and personal needs. I believe this can be circumvented by Zoho periodically making an advertisement to one's feed.
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Return on Investment
Tripnity (ICONOSQUARE)
  • It's allowed us to view IG story metrics even after they have passed over the 14 day review in Instagram Insights
  • The graphs are easy for us to send to clients as they are not very complex or complicated to read
  • There have been no issues or errors with retrieving data with a quick turnaround.
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Zoho
  • I had a month-long delay in launching my website. Zoho Social allowed me to continue to build an audience and anticipation while the website technical issues were worked out.
  • The free trial meant I could give it a good try before spending any of my precious startup budget.
Read full review
ScreenShots

Iconosquare Screenshots

Screenshot of Performance analytics overviewScreenshot of Media ViewerScreenshot of Industry BenchmarkScreenshot of Competitor trackingScreenshot of Schedule postsScreenshot of Comments management

Zoho Social Screenshots

Screenshot of AnalyticsScreenshot of CollaborationScreenshot of Create-PublishScreenshot of InboxScreenshot of Monitor-SearchScreenshot of Social-Media-Marketing