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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    Khoros Communities

    Score8.2 out of 10
    Enterprise companies (1,001+ employees)
    Khoros Communities is a fully-featured community platform, built for self-service support, education and collaboration. Organizations can host a vibrant space where customers can find answers, develop expertise, share experiences, and connect with their brand.N/A
    Pricing
    iContactKhoros Communities
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    iContactKhoros Communities
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Pricing is variable based on the needs of the customer.
    More Pricing Information
    Community Pulse
    iContactKhoros Communities
    Considered Both Products
    iContact
    No answer on this topic
    Khoros (Formerly Spredfast + Lithium)
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    95%
    Would buy again
    70 Answers
    Delivers good value for the price
    No answers on this topic
    98%
    Delivers good value for the price
    48 Answers
    Happy with the feature set
    No answers on this topic
    86%
    Happy with the feature set
    64 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    89%
    Lived up to sales and marketing promises
    31 Answers
    Implementation went as expected
    No answers on this topic
    81%
    Implementation went as expected
    38 Answers
    Features
    iContactKhoros Communities
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and Khoros Communities
    Feature
    iContact
    6.6
    26 Ratings
    19% below category average
    Khoros Communities
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and Khoros Communities
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    Khoros Communities
    -
    Ratings
    Dashboards8.026 Ratings00 Ratings
    Standard reports8.025 Ratings00 Ratings
    Custom reports8.015 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and Khoros Communities
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    Khoros Communities
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Best Alternatives
    iContactKhoros Communities
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Higher Logic Thrive
    Score8.9 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Higher Logic Vanilla
    Score5.5 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Verint Community
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactKhoros Communities
    Likelihood to Recommend
    8.0
    (45 ratings)
    8.4
    (95 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    4.2
    (8 ratings)
    Usability
    8.0
    (6 ratings)
    8.0
    (3 ratings)
    Availability
    9.0
    (1 ratings)
    9.0
    (1 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (9 ratings)
    5.0
    (5 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    Online Training
    1.0
    (1 ratings)
    4.5
    (2 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    8.0
    (2 ratings)
    Ease of integration
    -
    (0 ratings)
    9.0
    (2 ratings)
    Product Scalability
    7.0
    (1 ratings)
    8.6
    (86 ratings)
    User Testimonials
    iContactKhoros Communities
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    Khoros (Formerly Spredfast + Lithium)
    Khoros Communities is my go-to when I'm part of a big company with lots of customers who want to help each other. It's awesome for talking about products, giving ideas to make them better, and getting help when I need it. If my team is spread out or we're working from home, Khoros Communities is handy for sharing updates and working together. It's also a good tool for events, helping with planning and discussing what happened. But if my group is small or not very active, or if I just need a simple place to chat without too many extras, Khoros Communities might be more than I need. Plus, I've got to be ready to keep an eye on things to keep the community positive, and it works best when I have a plan to grow and keep the community lively.
    Incentivized
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    Khoros (Formerly Spredfast + Lithium)
    • Increase in suggestions from our clients to know what we should improve.
    • Reduce technical support costs and incredibly increase sales.
    • It helps to interact with customers and we receive positive and negative reviews and based on their comments we can make changes that increase sales.
    Incentivized
    Read full review
    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    Khoros (Formerly Spredfast + Lithium)
    • Self Service, Low and No Code. The Community Managers should be able to some UI Tasks by self with doing any code updates.
    • Salesforce Integration: The basic Integration should also include the basic level of business requirement. (Contacts and Accounts Mapping)
    • Slack Connector Update: There is no update on this connector till the time its launch. The other team has lot of options to push the notification in multiple slack channels. And unfortunately Khoros does not. This creates a lot work for Community team to bring internal teams to the community to respond or acknowledge an post.
    • More Integrations: Since now the Khoros communities does not comes up with the integrations with basic support tools like JIRA, Confluence, Github etc.
    • Search Improvisation: Apart from last search update there is no updates we see in this feature. The team should think of Putting Some AI based Search into the community which helps the Community managers to manage the content accordingly
    • Some update on AI and Gen AI: Khoros communities did not shared any thoughts about their plans for putting these technology in community
    Read full review
    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    Khoros (Formerly Spredfast + Lithium)
    On a scale of 1 to 10, I'd give Khoros Communities a solid 8. The system is extremely easy to use, enabling our team and community members to navigate and interact with the platform with ease. The wide range of features offered by Khoros Communities has greatly enriched our online interactions and improved the efficiency of our customer service. The technical support team has also been extremely helpful, could be quicker sometimes for answering our questions but they efficiently resolving any problems we have encountered. The platform is perfectly scalable, capable of handling our growing user base without any performance problems. What's more, Khoros Communities offers excellent integration capabilities with our other software tools, making our operations smoother and more efficient
    Incentivized
    Read full review
    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
    Read full review
    Khoros (Formerly Spredfast + Lithium)
    Like every backend, it can always be improved upon. The excellent thing is that Khoros have a hugely active customer support community as well as a fantastic case management system to triage support issues and requests. So regardless of your level of knowledge or familiarity, you're well supported out of the box.
    Read full review
    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    Khoros (Formerly Spredfast + Lithium)
    I've hardly ever seen downtime in any of their production communities. There's the occasional reboot needed for config reasons or if patches are applied, but these take place after customer approval and typically last only a few minutes.
    Read full review
    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
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    Khoros (Formerly Spredfast + Lithium)
    They are responsive and proactive. They are really on top of things. They send personal emails to check in on you. It feels like they really know you. You only get emails from 3-4 people at Khoros – they must be customer assigned.
    Read full review
    In-Person Training
    iContact
    No answers on this topic
    Khoros (Formerly Spredfast + Lithium)
    I think it is engaging and has good instructors.
    Incentivized
    Read full review
    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    Khoros (Formerly Spredfast + Lithium)
    It was out of the box training - pre-recorded/ not live. There was nothing for more advanced topics like APIs. They do have a good knowledge base and community that you can access and folks in there are responsive. I would however like more advanced training options.
    Read full review
    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    Khoros (Formerly Spredfast + Lithium)
    We were up against a hard stop with Jive’s contract ending and Khoros connected us with a deployment partner to do accelerated deployment using a template approach. It could have happened in 2 weeks. We did not end up going that way since we wanted more customization. Lithium handled technical stuff like migration, but a lot of the process is self-deployment. It’s one of the ways they teach use of the system is having the user self-implement.

    Overall, the implementation was super easy to do. Doing single sign-on (SSO) was the only hard part. The implementation ended up taking nine weeks total, but in hindsight, we could have done in it six. Most of the implementation time was spent in course work, which consisted of on-demand training - approximately 7-8 hours that you are required for you to do, before they turn on the system. During this nine week period, about 50% of my time was spent on implementation.

    We had a deployment manager who we were able to email 1-1. I leaned on him heavily. He was great at all hours, for example, they would call back at 7pm PST. They were very responsive.

    Content migration strategy is important to consider. Moving from an existing community you need to strategically choose how your layout will be. Two different systems will have two different ways to format communities. For example, Jive has communities with sub-communities, whereas Khoros has community, category, and boards.

    Contact migration is also an important consideration. You need to think through how you are going to move contacts from your old community to a new one. For example, are you going to create new logins and passwords? We were hoping to use the integration with Salesforce.com to be a portal, but ended up using an in-house solution that works well to maintain same the same logins. The next related question is are you going to be able to keep them connected to all the posts in your old community? We migrated old posts. If you have a tech-savvy team, you can do a self-migration. Khoros has a migration services team that we utilized. It cost us $10k to move content and posts were kept tied to the user.

    The next consideration is your launch/promotion plan. Khoros helped us out and gave us a lot of examples. They shared pre-launch email dates, follow-up emails, FAQ pages (e.g. to explain why switching, why better).
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    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    Khoros (Formerly Spredfast + Lithium)
    Large companies and organizations with complex community needs are well served by Khoros communities. The platform's advanced analytics and reporting features helps organizations seeking deeper insights. The gamification is the best way to boost user engagement, Khoros Communities has a rich feature set. Also with customization options offered by Khoros Communities, companies can develop a unique and customized community experience.
    Incentivized
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    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    Khoros (Formerly Spredfast + Lithium)
    I think I would give Khoros an overall 7, while there were things we really liked about it. I also saw things that just did not work well for us. We like using iG but it was not the friendliest in using it on that platform. Sometimes the software would glitch or lag which is not helpful during high critical moments
    Incentivized
    Read full review
    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
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    Khoros (Formerly Spredfast + Lithium)
    • We are able to see what our different cohorts of customers are doing within the community, and we are able to create content and programs based on the engagement we get from these different groups.
    • We have been able to start an Idea Exchange space where our customers can share, vote, and comment on features they would like to see in our products. It quickly became a very popular place within the Community.
    • With the discussion forums, we are able to use the Accepted Solutions functions to help deflect tickets and Support interactions working on a 1-to-many scale.
    Incentivized
    Read full review
    ScreenShots

    Khoros Communities Screenshots

    Screenshot of the Khoros Communities solution, and some of its tools available to build an enterprise-class online community and scale member engagement.Screenshot of discussions, which can be enabled to connect product experts and brand-enthusiasts through peer-to-peer discussions. Both newbies and experienced users can read, post, and easily respond in forums.Screenshot of where community members can submit, vote on, and discuss ideas to improve products, and share insights, all while driving engagement, and building brand loyalty. Idea boards deliver value for product managers, marketers and customers.Screenshot of events, that provide a platform to schedule, announce, inform, and discuss everything from the smallest group gathering to the largest user conference. These community-hosted activities harness the enthusiasm generated by interactions between members, company, and brand ambassadors and foster deeper connections with audiences. Users can integrate Zoom meetings and webinars within the community, or host live-stream video outside the community with URL links to any video hosting platform like YouTube, Vimeo, Facebook or others.Screenshot of where to design a brand-approved community without custom code. It includes expert-created templates and a drag-and-drop interface to customize page layouts, navigation, and brand themes.Screenshot of some of the dashboards, reports, and benchmark data used to track visitors, usage, trending topics, interaction preferences, and agent responsiveness.