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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    WebCEO

    Score10 out of 10
    N/AWeb CEO is a SaaS-based, enterprise-level SEO platform comprised of 24 online tools for digital agencies. It has a language wiki that the vendor reports is actively used by 200,000 users to keep the interface multilingual (available in English, Arabic, Simplified Chinese, Traditional Chinise, Danish, Dutch, Finnish, French, German, Hebrew, Hungarian, Italian, Japanese, Korean, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Turkish, Ukrainian, Greek, Brazilian and…

    $36

    per month

    Pricing
    iContactWebCEO
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    Solo
    $36
    per month per user
    Agency Unlimited
    99 + scanning fees
    per month
    StartUp
    $119
    per month
    Corporate
    $299
    per month
    Offerings
    Pricing Offerings
    iContactWebCEO
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—SOLO: 1 project, 100 unique keywords, 5 SERP scan depth, weekly automated scanning, 1,000 pages audited; 1,000 backlinks analyzed. STARTUP: 5 projects; 750 unique keywords; 5 SERP scan depth; weekly automated scanning (manual scanning on demand); 5,000 pages audited (1,000 pages/project); 10,000 backlinks analyzed (2,000 backlinks/project); branded SEO reports; 5 SEO leads per day. AGENCY UNLIMITED: unlimited projects ($2 per project/mo); unlimited keywords with Unlimited search engines ($4/1,000 rank queries); 10 SERP scan depth; monthly/weekly/daily automated scanning (manual scanning on demand); unlimited pages audited; unlimited backlinks analyzed ($8/10,000 backlinks found); branded SEO reports; 5 SEO leads per day + unlimited leads for an extra cost; SEO audit button on your site; White-label SEO tools on a domain ($40/mo); SEO tools API, full functionality; White-label support & training; all scanning except for rankings and backlinks at no extra cost. CORPORATE: 30 projects; 2400 unique keywords; 5 SERP scan depth; weekly automated scanning (manual scanning on demand); 150,000 pages audited (5,000 pages/project); 180,000 backlinks analyzed (6,000 backlinks/project); branded SEO reports; 5 SEO leads per day; SEO audit button added to the site.
    More Pricing Information
    Features
    iContactWebCEO
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and WebCEO
    Feature
    iContact
    6.6
    26 Ratings
    20% below category average
    WebCEO
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and WebCEO
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    WebCEO
    -
    Ratings
    Dashboards8.026 Ratings00 Ratings
    Standard reports8.025 Ratings00 Ratings
    Custom reports8.015 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and WebCEO
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    WebCEO
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    SEO
    Comparison of SEO features of iContact and WebCEO
    Feature
    iContact
    -
    Ratings
    WebCEO
    8.5
    11 Ratings
    10% above category average
    Keyword analysis00 Ratings8.011 Ratings
    Backlink management00 Ratings7.011 Ratings
    SERP ranking tracking00 Ratings10.011 Ratings
    Page grader00 Ratings9.010 Ratings
    Competitive analysis00 Ratings10.011 Ratings
    Site audit / diagnostics00 Ratings9.010 Ratings
    Site recommendations00 Ratings9.010 Ratings
    Task management00 Ratings6.08 Ratings
    SEO Channels
    Comparison of SEO Channels features of iContact and WebCEO
    Feature
    iContact
    -
    Ratings
    WebCEO
    7.8
    11 Ratings
    3% above category average
    Local SEO00 Ratings9.010 Ratings
    Social SEO00 Ratings5.010 Ratings
    Mobile SEO00 Ratings8.011 Ratings
    Global SEO00 Ratings9.010 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of iContact and WebCEO
    Feature
    iContact
    -
    Ratings
    WebCEO
    8.7
    10 Ratings
    3% above category average
    Multi-domain support00 Ratings8.39 Ratings
    Integration with web analytics tools00 Ratings9.110 Ratings
    Best Alternatives
    iContactWebCEO
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactWebCEO
    Likelihood to Recommend
    8.0
    (45 ratings)
    10.0
    (19 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    9.7
    (8 ratings)
    Usability
    8.0
    (6 ratings)
    8.5
    (2 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (9 ratings)
    9.1
    (3 ratings)
    Online Training
    1.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    7.9
    (2 ratings)
    Product Scalability
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    iContactWebCEO
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    WebCEO
    If you are just wanting to have a web page without any idea of wanting to gain exposure for it via Google or social media channels then WebCEO is probably not for you. However, if you are like me and my Graceful Touch blog project where building a stronger and stronger backbone of digital success is important to you then WebCEO is without question your number one place to go.
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    WebCEO
    • The on-page optimization tools help a lot in researching competitor keywords, competitor traffic, and backlinks and Google search queries. We are able to compile this data to enhance online content and optimize our promotional channels.
    • Keeping track of a wide array of functions with tools that show us what has been done and with percentages of completion. This helps us to share tasks like projects with team members so they can easily see which parts o their work still need attention
    • Providing our clients, and our sales crew, with detailed as well as Summary data for explaining to clients what areas of their sites need attention and how their campaigns are succeeding (or lacking) in different geographical areas.
    Read full review
    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    WebCEO
    • Its hard to say any negatives on WEB CEO, probably that there are so many tools to use haha! However as previously mentioned the support team are only a click away to help explain anything.
    • The dashboard can be overwhelming with a lot of metrics displayed. This can be customised though to display what you want. The same goes for the menu items, a lot of useful tools! But just have to learn the layout and where everything is located.
    Read full review
    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    WebCEO
    I didn't even hesitate to renew my subscription to Web CEO. It has become the #1 tool in my arsenal and I use it at work, on my personal projects, everywhere! I literally don't know what I would do if I didn't have access to this software anymore. This software has been crucial in the success of my clients and my websites.
    Read full review
    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
    Read full review
    WebCEO
    In general it is easy to use. Some of the functions take a little getting used to and first time through it is not obvious what needs to be set up first. It would be a great improvement to have a central setup screen where all of the data required by each module could be entered in one go.
    Read full review
    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    WebCEO
    No answers on this topic
    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
    Read full review
    WebCEO
    Most support networks focus on answering questions as WebCEO does. With my experience with WebCEO, I now call those the average support providers. Then there are the exceptional support providers who really go to the next level in making sure you are taken care of. While WebCEO certainly does this I've decided to remove them from qualifying at this level. Instead, I made a whole new category for their support called extraordinarily amazing. They respond in a timely fashion. Offer great value along the way. But then even have fun what with their unnecessary but great graphics that they include in their support. This is the upper edge of everything and leaves me with a huge smile on my face.
    Read full review
    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    WebCEO
    No answers on this topic
    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    WebCEO
    You can start using Web CEO in under 5 minutes so the implementation is very minimal. Simply setup your projects for your sites, hook them up to Google Analytics and your good to go. You can start analyzing data and viewing keyword tracking results in no time at all.
    Read full review
    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    WebCEO
    Of course, each of these tools has its pros and cons, but Web CEO provides by far the most insights about your website and your competitors and helps you to take informed action to improve your ranking and site traffic.
    Read full review
    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    WebCEO
    No answers on this topic
    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
    Read full review
    WebCEO
    • I would say that as a tool. Web CEO has a decent amount of kick to it. I just think that it is lacking that knockout punch that its competitors have
    • The social metrics and competitor metrics are great, they just don#t have that zing to them. I think some GUI tweaks would move Web CEO onto the next level. It is a pity, as Web CEO is one step from greatness.
    Incentivized
    Read full review
    ScreenShots

    WebCEO Screenshots

    Screenshot of Project DashboardScreenshot of Keyword ResearchScreenshot of Rank TrackingScreenshot of My BacklinksScreenshot of Site AuditScreenshot of Competitor Metrics