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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    WorkflowMax

    Score8 out of 10
    Small Businesses (1-50 employees)
    WorkflowMax is a web-based project management solution.The platform offers end-to-end functionality standard to project management software, including time tracking, lead management, collaboration with external stakeholders, invoicing, integrations, and customizable reporting.

    $20

    per month

    Pricing
    iContactWorkflowMax
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    Standard
    $20
    per month
    Standard
    $35
    per month
    Premium
    $70
    per month
    Offerings
    Pricing Offerings
    iContactWorkflowMax
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    iContactWorkflowMax
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and WorkflowMax
    Feature
    iContact
    6.6
    26 Ratings
    20% below category average
    WorkflowMax
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and WorkflowMax
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    WorkflowMax
    -
    Ratings
    Dashboards8.026 Ratings00 Ratings
    Standard reports8.025 Ratings00 Ratings
    Custom reports8.015 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and WorkflowMax
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    WorkflowMax
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Project Management
    Comparison of Project Management features of iContact and WorkflowMax
    Feature
    iContact
    -
    Ratings
    WorkflowMax
    9.3
    27 Ratings
    19% above category average
    Task Management00 Ratings9.525 Ratings
    Resource Management00 Ratings9.56 Ratings
    Gantt Charts00 Ratings9.23 Ratings
    Scheduling00 Ratings9.419 Ratings
    Workflow Automation00 Ratings9.54 Ratings
    Team Collaboration00 Ratings9.519 Ratings
    Support for Agile Methodology00 Ratings8.93 Ratings
    Support for Waterfall Methodology00 Ratings9.23 Ratings
    Document Management00 Ratings9.219 Ratings
    Email integration00 Ratings9.44 Ratings
    Mobile Access00 Ratings9.221 Ratings
    Timesheet Tracking00 Ratings9.624 Ratings
    Change request and Case Management00 Ratings9.111 Ratings
    Budget and Expense Management00 Ratings9.418 Ratings
    Professional Services Automation
    Comparison of Professional Services Automation features of iContact and WorkflowMax
    Feature
    iContact
    -
    Ratings
    WorkflowMax
    9.5
    27 Ratings
    21% above category average
    Quotes/estimates00 Ratings9.723 Ratings
    Invoicing00 Ratings9.527 Ratings
    Project & financial reporting00 Ratings9.722 Ratings
    Integration with accounting software00 Ratings9.227 Ratings
    Best Alternatives
    iContactWorkflowMax
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Any.do
    Score8 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    KanbanFlow
    Score7.3 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Microsoft To Do
    Score7.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactWorkflowMax
    Likelihood to Recommend
    8.0
    (45 ratings)
    8.8
    (28 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    9.0
    (1 ratings)
    Usability
    8.0
    (6 ratings)
    9.0
    (2 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (9 ratings)
    7.0
    (2 ratings)
    Online Training
    1.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    9.1
    (1 ratings)
    Product Scalability
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    iContactWorkflowMax
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
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    Xero
    WorkflowMax is very well suited for a business that wants to track time billed by project, to have an easy way to generate invoices for those projects, and to keep track of overall productivity and invoice status. I imagine it can also be adapted to different types of businesses that deal in goods rather than services and time. I am not sure for which scenarios or businesses the program is not appropriate.
    Incentivized
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    Xero
    • You can customize the notifications and this has helped us enormously to schedule dates that we overlooked. Also the templates are customizable which gives the company its own branding on its reports.
    • It is integrated with the Xero platform which makes it very useful to streamline the processes of billing, accounts payable, accounts receivable, petty cash flow and all the accounting and administrative area.
    • It also has a very complete mobile version, where we can be present and monitor the progress of projects in real time, no matter where we are.
    Incentivized
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    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
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    Xero
    • Currently the timesheet function allows staff to input time for overlapping periods which can cause some headaches when it comes to payroll and invoicing. We understand this is being addressed.
    • The amount of flexibility in the product can create some challenges when setting up the jobs database at the onset. It is a daunting challenge but worthwhile when completed correctly and rolled out across the firm. Adding new jobs is much easier.
    • No search function to find a specific job, you have to scroll through all jobs allocated to you.
    Incentivized
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    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    Xero
    Because we can't imagine being without it!
    Incentivized
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    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
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    Xero
    It's easy to use and provides me with instant online access to the management of my business whether I am at my desk or overseas
    Incentivized
    Read full review
    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    Xero
    No answers on this topic
    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
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    Xero
    The support team are excellent. The only downside is that you can't phone them!
    Incentivized
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    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    Xero
    No answers on this topic
    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    Xero
    Decide how to breakdown your ongoing jobs - are they monthly recurring or annual broken into chunks? What are you going to give clients i.e. how will your proposals and invoices look?
    Incentivized
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    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    Xero
    WorkflowMax is much much easier than Streamtime, much more affordable and easier to try out and see if it meets your needs. Streamtime is a great comprehensive product but we lost a year's subscription in investment because we couldn't get answers to the support questions we needed and they had a no refund policy!
    Incentivized
    Read full review
    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    Xero
    No answers on this topic
    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
    Read full review
    Xero
    • Max enables Loan Assistant to invoice very quickly and easily and integration with Xero for card payments brings our cashflow forward.
    • Max enables the Loan Assistant team to manage their workflow in an efficient and productive way. The team all work from home. It is the centre of our Loan Assistant universe.
    Incentivized
    Read full review
    ScreenShots

    WorkflowMax Screenshots

    Screenshot of WorkflowMax Quoting SoftwareScreenshot of WorkflowMax CRM SoftwareScreenshot of WorkflowMax Project Management SoftwareScreenshot of WorkflowMax Mobile SiteScreenshot of Job Costing | WorkflowMaxScreenshot of Powerful Custom Reporting | WorkflowMax