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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Insightly

    Score7.8 out of 10
    N/AInsightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.

    $348

    per year per user

    Pipedrive

    Score8.6 out of 10
    N/APipedrive is a customer relationship management (CRM) software built to help small teams to drive sales.

    $24

    per month per seat

    Pricing
    InsightlyPipedrive
    Editions & Modules
    Plus
    $29
    per month (billed annually) per user
    Professional
    $49
    per month (billed annually) per user
    Enterprise
    $99
    per month (billed annually) per user
    Essential
    $24
    per month per seat
    Advanced
    $49
    per month per seat
    Professional
    $69
    per month per seat
    Power
    $79
    per month per seat
    Enterprise
    $129
    per month per seat
    Offerings
    Pricing Offerings
    InsightlyPipedrive
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Monthly plans are available. The Essentials monthly plan at $24 per month.
    More Pricing Information
    Community Pulse
    InsightlyPipedrive
    Considered Both Products
    Unbounce
    Chose Insightly
    Salesforce is way too much money, we're using Pipedrive and I liked Insightly over Nimble.
    Incentivized
    Chose Insightly
    Insightly ranks towards the top for ease of use and that is very important, as we add new team members. Sage is a little dated and clunky, and I find Salesforce to not be intuitive at all and extremely clunky, and if an error is made it is impossible to understand what it is …
    Incentivized
    Chose Insightly
    We selected Insightly because of the price. After a year we migrated to Freshsales because it gives us all the features we need for inbound and outbound (workflows for tasks, email campaigns, auto-assignation, integration with a phone provider, integration with multiple apps …
    Incentivized
    Chose Insightly
    More options with Insightly but could be more organized!
    Incentivized
    Chose Insightly
    Insightly CRM could stand to offer more functionality for larger organizations. But what Insightly CRM does, it does very well, with a few minor caveats. The user interface (UI) is easy to follow, and there are plenty of customizations and integrations. However, it cannot …
    Incentivized
    Chose Insightly
    It does everything that the above products do but it does them better and with more ease of use. The user interface is easy to follow and there are plenty of customizations that are available. We selected it specifically for this purpose since we have a wide variety of …
    Incentivized
    Chose Insightly
    We actually have tried another tools, but they were more focused on some features and Insightly does almost everything. As I stated before, the project management is not that great in this tool, although it solves almost all of our internal problems regarding business …
    Incentivized
    Chose Insightly
    I think that sales software should take sales behavior into account when setting up the UI. Pipedrive and Trello are great because they use Kanban style progress visuals, i.e. the movement of cards through a process from left to right. Trello is great because it can also be …
    Incentivized
    Chose Insightly
    • Complete solution
    • Fair price
    • We use Insightly alongside with ClearSlide
    Incentivized
    Chose Insightly
    Insightly still feels more simple to use - not so 'step complex' ... and gives me quick access to the things that I need ....
    Incentivized
    Pipedrive Inc.
    Chose Pipedrive
    Pipedrive is a very effective project management tool whereas I have used Insightly more as a full CRM system - this is not a negative reflection on Pipedrive as I cannot really compare them as they were used for completely different needs. As a project management system …
    Incentivized
    Chose Pipedrive
    I really like Pipedrive for a small business or a Salesforce with a lot of newer reps. It's so simple to see at a glance what is needed for follow up of all top leads, and all leads in general. Reps won't forget the next steps because of the reminders, and it's very easy to …
    Incentivized
    Chose Pipedrive
    Pipedrive is a lightweight tool, both in terms of price, and features. This means that it is easy to use and not very expensive. Other apps had unwieldy interfaces, or too deep a feature set (which corresponded to higher costs.). Pipedrive was the the right level of tool for …
    Incentivized
    Key User Insights
    Would buy again
    88%
    Would buy again
    117 Answers
    96%
    Would buy again
    22 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    103 Answers
    95%
    Delivers good value for the price
    21 Answers
    Happy with the feature set
    88%
    Happy with the feature set
    117 Answers
    96%
    Happy with the feature set
    22 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    72 Answers
    89%
    Lived up to sales and marketing promises
    17 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    86 Answers
    89%
    Implementation went as expected
    16 Answers
    Features
    InsightlyPipedrive
    Sales Force Automation
    Comparison of Sales Force Automation features of Insightly and Pipedrive
    Feature
    Insightly
    7.4
    423 Ratings
    6% below category average
    Pipedrive
    7.9
    68 Ratings
    1% above category average
    Customer data management / contact management8.2405 Ratings8.724 Ratings
    Workflow management7.2372 Ratings7.821 Ratings
    Territory management7.390 Ratings6.514 Ratings
    Opportunity management8.2368 Ratings8.365 Ratings
    Integration with email client (e.g., Outlook or Gmail)7.3379 Ratings8.864 Ratings
    Contract management6.521 Ratings8.317 Ratings
    Quote & order management7.275 Ratings7.314 Ratings
    Interaction tracking7.2333 Ratings8.521 Ratings
    Channel / partner relationship management7.724 Ratings7.116 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Insightly and Pipedrive
    Feature
    Insightly
    7.1
    13 Ratings
    8% below category average
    Pipedrive
    2.9
    7 Ratings
    91% below category average
    Case management7.011 Ratings4.76 Ratings
    Call center management7.28 Ratings1.15 Ratings
    Help desk management7.19 Ratings3.16 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Insightly and Pipedrive
    Feature
    Insightly
    7.2
    330 Ratings
    7% below category average
    Pipedrive
    7.6
    49 Ratings
    2% below category average
    Lead management6.8314 Ratings7.549 Ratings
    Email marketing7.7263 Ratings7.613 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Insightly and Pipedrive
    Feature
    Insightly
    6.8
    406 Ratings
    12% below category average
    Pipedrive
    6.7
    67 Ratings
    14% below category average
    Task management7.1392 Ratings7.964 Ratings
    Billing and invoicing management6.039 Ratings4.15 Ratings
    Reporting7.3342 Ratings8.263 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Insightly and Pipedrive
    Feature
    Insightly
    7.6
    367 Ratings
    1% below category average
    Pipedrive
    7.8
    68 Ratings
    2% above category average
    Forecasting7.092 Ratings7.719 Ratings
    Pipeline visualization7.9344 Ratings8.268 Ratings
    Customizable reports7.8331 Ratings7.516 Ratings
    Customization
    Comparison of Customization features of Insightly and Pipedrive
    Feature
    Insightly
    7.6
    369 Ratings
    1% below category average
    Pipedrive
    6.5
    64 Ratings
    16% below category average
    Custom fields8.4368 Ratings8.664 Ratings
    Custom objects7.7126 Ratings8.554 Ratings
    Scripting environment6.86 Ratings1.04 Ratings
    API for custom integration7.3195 Ratings7.646 Ratings
    Security
    Comparison of Security features of Insightly and Pipedrive
    Feature
    Insightly
    7.6
    316 Ratings
    10% below category average
    Pipedrive
    6.7
    62 Ratings
    23% below category average
    Single sign-on capability7.8282 Ratings6.112 Ratings
    Role-based user permissions7.4217 Ratings7.360 Ratings
    Social CRM
    Comparison of Social CRM features of Insightly and Pipedrive
    Feature
    Insightly
    7.4
    90 Ratings
    1% below category average
    Pipedrive
    1.1
    5 Ratings
    149% below category average
    Social data6.825 Ratings1.15 Ratings
    Social engagement8.078 Ratings1.15 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Insightly and Pipedrive
    Feature
    Insightly
    6.4
    159 Ratings
    16% below category average
    Pipedrive
    3.6
    7 Ratings
    71% below category average
    Marketing automation7.7159 Ratings3.67 Ratings
    Compensation management5.14 Ratings3.54 Ratings
    Platform
    Comparison of Platform features of Insightly and Pipedrive
    Feature
    Insightly
    5.9
    328 Ratings
    25% below category average
    Pipedrive
    8.2
    61 Ratings
    7% above category average
    Mobile access5.9328 Ratings8.261 Ratings
    Best Alternatives
    InsightlyPipedrive
    Small Businesses
    Salesflare
    Score10 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    InsightlyPipedrive
    Likelihood to Recommend
    7.8
    (444 ratings)
    8.0
    (72 ratings)
    Likelihood to Renew
    8.7
    (36 ratings)
    8.0
    (3 ratings)
    Usability
    7.5
    (180 ratings)
    9.0
    (25 ratings)
    Availability
    9.0
    (6 ratings)
    8.2
    (1 ratings)
    Performance
    7.9
    (25 ratings)
    -
    (0 ratings)
    Support Rating
    8.9
    (34 ratings)
    8.5
    (15 ratings)
    In-Person Training
    9.1
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (8 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.2
    (26 ratings)
    8.2
    (1 ratings)
    Configurability
    9.9
    (18 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    8.4
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (10 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (9 ratings)
    -
    (0 ratings)
    Professional Services
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.8
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    InsightlyPipedrive
    Likelihood to Recommend
    Unbounce
    There are a lot of things Insightly is great with for Career Services but much of my job is updating things manually because Insightly doesn't have a way to help me manage the database the way we need to. We have multiple academic records per students but needed to have fields that are multiselect on our contacts. These are all manually updated which are very tedious and not the best for what we need it to be able to do
    Incentivized
    Read full review
    Pipedrive Inc.
    Pipedrive is a fantastic tool to help monitor and track lead generation and referral sources. It helps maintain accountability with the sales team and helps ensure that we are doing appropriate marketing to maintain a steady influx of cases. The weekly and quarterly sales reports that it can generate are incredibly helpful and insightful. They help inform us of what we need to focus on each quarter/year.
    Incentivized
    Read full review
    Pros
    Unbounce
    • The ability to set up filters to generate lists based on just the categories I am interested in.
    • It's integration with our sales data so we can see customer spending trends across multiple years and seasons.
    • The ability to circle back to previous email correspondence to refresh on past conversations with individual clients.
    Incentivized
    Read full review
    Pipedrive Inc.
    • Great visual visibility of the funnel plus easy to drag the deals across the stages
    • The email integration that collects all relevant communication (also through the possibility of adding a deal-specific Pipedrive address on BCC)
    • The integration with Pandadoc, which we use a lot, so that Pipedrive keeps a really handy overview of the documents we have sent out / which have been signed
    Read full review
    Cons
    Unbounce
    • Once you are immersed in the platform, for all of its integration kudos, the platform became "intuitive" if that is the right word for it. There was some push back from staff on deployment.
    • The service and support team at Insightly was very responsive, but it seemed as if they had fielded similar complaints, and slower learning curves than we expected.
    • Unfortunately, while all has worked out nicely now and we are very happy with the platform, we had to have additional instruction time for all the staff during onboarding as workflows, dashboards, and pipelines were more time intensive than expected on the demo.
    Incentivized
    Read full review
    Pipedrive Inc.
    • Showing the customers name on the pipeline page. Right now I can only get it to show the brand name twice. I wish it would replace the second brand name with the main point of contact.
    • Better reporting tools. Their reporting tools are not easy to pick up. I've spent time trying to figure it out and it isn't something I can pick up on quickly.
    • Better training options. I wish I had a personal trainer to walk me through the best way to use Pipedrive so I can get the most out of it.
    Incentivized
    Read full review
    Likelihood to Renew
    Unbounce
    Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
    Read full review
    Pipedrive Inc.
    -2 for Its cost and +8 for the need of tracking of leads and monitoring of team.
    Incentivized
    Read full review
    Usability
    Unbounce
    Anyone with any experience with a working knowledge of Facebook or using a Windows computer will be able to quickly adapt to Insightly and use it to suit their needs. It can become more difficult to use as a company might have custom workflows or Insightly customer service might need to customize the program to better suit a company's need. A slow introduction to the system is better than having to learn the program quickly. Parts and knowledge build on each other so it hard to grasp all at once. The learning curve for Insightly is 2-3 weeks while mastery comes with time and exposure to the program
    Incentivized
    Read full review
    Pipedrive Inc.
    Pipedrive is easy to use and has a clean interface so we can follow up accurately. Its custom features help manage leads and evaluate team performance. It saves time and improves efficiency. Pipedrive is stable and supports integrations and automation.
    Incentivized
    Read full review
    Reliability and Availability
    Unbounce
    The provider is 100% available, with no downtime, maintenance, or unexpected outages. We have been able to perform solid continuous services for 12 months without any interruptions. We have backups as well, unlike the in-house backup that they keep on their end. I believe they have a very good redundancy and backup infrastructure in case they get any outages.
    Incentivized
    Read full review
    Pipedrive Inc.
    No answers on this topic
    Performance
    Unbounce
    Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
    Incentivized
    Read full review
    Pipedrive Inc.
    No answers on this topic
    Support Rating
    Unbounce
    We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
    Incentivized
    Read full review
    Pipedrive Inc.
    Between quick video tutorials and having very quick feedback from their support teams, it is one of the main reasons I would recommend Pipedrive. It is critical, especially when setting up the platform to meet your companies needs, that a solid support team like Pipedrive has is there to make the transition easier.
    Incentivized
    Read full review
    In-Person Training
    Unbounce
    Well, we didn’t get the chance to do this in-person training but rather one-on-one online training with HR in-house. There were PowerPoints to discuss as well as video instructions on how to use the app, so it was okay. We were able to play around with it during the training or onboarding session.
    Incentivized
    Read full review
    Pipedrive Inc.
    No answers on this topic
    Online Training
    Unbounce
    I've used Insightly's online training &/ or learned as I went. I've found the blogs and online written material helpful. I've also attended a few webinars, which can be useful if you use a J-I-T approach so as not to overwhelm you (or your staff) with functionality that you are using just yet. The fact that it's all available on their website and you can learn at your own pace is invaluable
    Incentivized
    Read full review
    Pipedrive Inc.
    No answers on this topic
    Implementation Rating
    Unbounce
    did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
    Incentivized
    Read full review
    Pipedrive Inc.
    Experiment is the only way to start
    Read full review
    Alternatives Considered
    Unbounce
    Insightly is significantly better than Zendesk. It is easy to use, pleasant to look at, and makes sense. However, I don't think Insightly is fair now compared to Salesforce. Insightly can do many of the same things as Salesforce, but I've only started on some of these features. Insightly has excellent potential, and its support team drives me to make it what I believe it can be. For the price, I believe Insightly is worth it.
    Incentivized
    Read full review
    Pipedrive Inc.
    I much prefer the interface of Pipedive when compared to Zoho. Much more user friendly and the team is always readily available when we need them. Pipedrive allowed for many custom integrations to be added, as Zoho was a tad more complicated to manipulate. We would not go back to Zoho in any case.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Unbounce
    I don’t have the exact answers for this, but our accounting or finance department negotiates this. They always handle this kind of stuff and negotiate yearly licenses. Usually, they purchase 10 licenses in bulk and ask for a discount in bulk. Other than that, if there are any issues encountered on the app, they account for that. If it’s broken, that’s also taken into consideration when renewing the contract.
    Incentivized
    Read full review
    Pipedrive Inc.
    No answers on this topic
    Scalability
    Unbounce
    (+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
    Incentivized
    Read full review
    Pipedrive Inc.
    No answers on this topic
    Professional Services
    Unbounce
    Our Customer Success Manager was great. A real professional and knowledgeable about the features and how they worked with our requirements
    Incentivized
    Read full review
    Pipedrive Inc.
    No answers on this topic
    Return on Investment
    Unbounce
    • Positive Impact>Visibility is critical when it comes to taking proactive measures within the organization. The Insightly Tool has helped use with that which minimizes costs when it comes to rework. We can proactively plan for upcoming growth and identify areas of improvement.
    Incentivized
    Read full review
    Pipedrive Inc.
    • Great on setup which made our work easier and less technically equipped people can manage a lot of things(compared to SalesForce where you need to hire a developer to set it up)
    • We were able to integrate our calling system easily and get things going on the lead calling aspect.
    • Great multipipeline option where we were able to manage both organisations under one roof.
    Incentivized
    Read full review
    ScreenShots

    Insightly Screenshots

    Screenshot of Insightly's lead status and activity tracking, available so that nothing falls through the cracks.Screenshot of the reporting feature, which provides insight into sales and productivity performance.Screenshot of the Insightly Opportunities dashboard.Screenshot of Insightly on mobile.Product screenshotProduct screenshot

    Pipedrive Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot