Kentico Xperience vs. OutboundEngine

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kentico Xperience
Score 7.1 out of 10
N/A
Kentico is a web content management system for building websites, online stores, intranets, and Web 2.0 community sites. Kentico CMS uses ASP.NET and Microsoft SQL Server for development via its Portal Engine, using Visual Studio, or through Microsoft MVC.
$9,999
Subscription license
OutboundEngine
Score 8.3 out of 10
N/A
OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…
$199
per user
Pricing
Kentico XperienceOutboundEngine
Editions & Modules
Kentico Xperience Business
$9,999 / year
Subscription license
Kentico Xperience Business
$14,999
Perpetual license
Kentico Xperience Enterprise
$17,999 / year
Subscription license
Kentico Xperience Enterprise
$29,999
Perpetual license
Kentico Xperience Corporate
Upon request
Essential
$199
per user
Value
$299
per user
Premium
$499
per user
Offerings
Pricing Offerings
Kentico XperienceOutboundEngine
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptional$99 per user
Additional DetailsMore information is available on the vendor's website.
More Pricing Information
Community Pulse
Kentico XperienceOutboundEngine
Top Pros
Top Cons
Features
Kentico XperienceOutboundEngine
Security
Comparison of Security features of Product A and Product B
Kentico Xperience
7.1
24 Ratings
12% below category average
OutboundEngine
-
Ratings
Role-based user permissions7.124 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Kentico Xperience
7.5
21 Ratings
7% below category average
OutboundEngine
-
Ratings
API8.020 Ratings00 Ratings
Internationalization / multi-language7.018 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Kentico Xperience
7.0
25 Ratings
8% below category average
OutboundEngine
-
Ratings
WYSIWYG editor8.024 Ratings00 Ratings
Code quality / cleanliness7.125 Ratings00 Ratings
Admin section7.225 Ratings00 Ratings
Page templates7.125 Ratings00 Ratings
Library of website themes5.812 Ratings00 Ratings
Mobile optimization / responsive design8.023 Ratings00 Ratings
Publishing workflow6.224 Ratings00 Ratings
Form generator7.024 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Kentico Xperience
6.9
25 Ratings
3% below category average
OutboundEngine
-
Ratings
Content taxonomy6.324 Ratings00 Ratings
SEO support7.224 Ratings00 Ratings
Bulk management5.124 Ratings00 Ratings
Availability / breadth of extensions7.924 Ratings00 Ratings
Community / comment management7.923 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Kentico Xperience
-
Ratings
OutboundEngine
8.1
48 Ratings
6% above category average
Mobile optimization00 Ratings8.243 Ratings
Email deliverability reporting00 Ratings8.348 Ratings
List management00 Ratings7.743 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Kentico Xperience
-
Ratings
OutboundEngine
7.8
37 Ratings
7% above category average
Automated sales alerts and tasks00 Ratings7.837 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Kentico Xperience
-
Ratings
OutboundEngine
7.9
46 Ratings
9% above category average
Social sharing and campaigns00 Ratings7.946 Ratings
Best Alternatives
Kentico XperienceOutboundEngine
Small Businesses
Progress Sitefinity
Progress Sitefinity
Score 7.6 out of 10
Thryv
Thryv
Score 8.8 out of 10
Medium-sized Companies
Tridion
Tridion
Score 9.0 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Enterprises
Tridion
Tridion
Score 9.0 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Kentico XperienceOutboundEngine
Likelihood to Recommend
9.0
(44 ratings)
7.9
(59 ratings)
Likelihood to Renew
9.1
(22 ratings)
7.0
(2 ratings)
Usability
9.0
(3 ratings)
8.0
(5 ratings)
Availability
-
(0 ratings)
9.4
(26 ratings)
Support Rating
9.1
(4 ratings)
5.9
(24 ratings)
Implementation Rating
10.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
Kentico XperienceOutboundEngine
Likelihood to Recommend
Kentico software
Kentico is a robust and flexible CMS platform that is great for managing multiple websites and multiple environments (dev, stage, and production for instance). It makes content management very easy and makes it easy to keep the environments synced with the same content. However, the Kentico CMS does require a bit more technical understanding to get it set up properly and requires a bit more effort and support than, say, free open-source options.
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Elm Street Technology
OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
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Pros
Kentico software
  • I love the intuitive top and left navigation within the content management platform. I can easily find what section, sub-section, and page I'm looking to edit
  • For creating content, the WYSIWYG editor is so intuitive; it feels like you're working on an MS Word doc!
  • The tab for adding metadata in simple fields takes away the headache of having to hunt and peck through code to add H1 tag, page description etc.
  • The image library is easy to edit and manage
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Elm Street Technology
  • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
  • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
  • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
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Cons
Kentico software
  • Kentico needs to invest in more enterprise class environment management utilities -- example: global CDN support via the CMS is sorely lacking. There are work-arounds, but it should be more elegant.
  • The Kentico staging module could be improved to support the concept of bundled releases. Current staging module functionality is good, but could be improved.
  • Kentico ecommerce support is a touch immature. While content management is superb, Kentico lags in this area when compared to many open source ecommerce engines.
  • Kentico is lacking MVC support. 99% of the time this isn't an issue for the end-user or business user, but can be a hurdle for technology teams depending on the team's makeup.
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Elm Street Technology
  • I do not like the use of drawings to attract new customers, and they have ignored my requests to eliminate that for my personal emails.
  • I do not like it when a competitor in my immediate market has the same posts. It cheapens the service or makes it appear that I am simply sharing another's post.
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Likelihood to Renew
Kentico software
We are locked into Kentico for the long haul. It provides us with an easy and flexible solution for a very non technical company to create a site and have the features they want, especially with the inclusion of EMS into our license. Now we have a true platform to build and grow our solutions.
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Elm Street Technology
The biggest issue is poor ROI. The second biggest issue is rigid customer service process, lack of a sense of urgency, and inability to reach out to upper management with issues.
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Usability
Kentico software
It seriously is one of the best interfaces I have ever used. I also love the fact that I can use UI personalization to secure any functionality by user or role that I don't want that role to have access to. The best part is the customization of the UI, I can add in any button, tab, or menu item I want through it, no code required.
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Elm Street Technology
Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
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Reliability and Availability
Kentico software
No answers on this topic
Elm Street Technology
I haven't had to contact Outbound Engine because I haven't had any application errors or unplanned outages. I basically have had such a trouble free experience with them that I haven't had to call. Everything is automated and I get a notice to review every isse. I suppose if I personalized the newsletter a bit more and added some of my own articles, I would need to contact them, (which I should really start to do) but so far things have been so on point, I haven't felt the need.
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Support Rating
Kentico software
Their support staff is friendly, knowledgeable, and will work with you until your issue is fixed. This could take a few phone calls back and forth, but they are very diligent in helping you.
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Elm Street Technology
The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
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Implementation Rating
Kentico software
The system provides many opportunities to integrate and enhance the platform and makes it easy to do so.
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Elm Street Technology
No answers on this topic
Alternatives Considered
Kentico software
I've used Sitecore, Ektron, Joomla!, WordPress, and SharePoint (if you want to count that as a competitor for CMS). Kentico 8 blows them all out of the water. Nothing is more intuitive in the way that content is created, the way the site is setup, and how efficient rollouts can be with Content Staging.
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Elm Street Technology
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
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Return on Investment
Kentico software
  • Kentico has enabled faster speed to market for SMEs. They are empowered to enter content them selves while still having that content go through editorial review to ensure tone of voice and brand are maintained.
  • Deploying Kentico has freed up web developer resources from manual content entry enabling them to build more useful solutions to support the business efforts
  • Tapping into the Kentico event pipelne allows us to trigger external system events when product content is published.
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Elm Street Technology
  • It has provided a consistent email message to my clients
  • It has provided a consistent social media presence for my past clients
  • It has helped me obtain and correlate customer reviews
  • Unfortunately I cannot say that I have any direct information that a sale was generated directly as a result of OutboundEngine. I feel that it has but I have no measurable proof of this
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ScreenShots

Kentico Xperience Screenshots

Screenshot of Application listScreenshot of Marketing AutomationScreenshot of Kentico DashboardScreenshot of Data ProtectionScreenshot of Persona InsightsScreenshot of Campaign Management

OutboundEngine Screenshots

Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails