LinkedIn Sales Navigator for Gmail vs. ZoomInfo Sales

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LinkedIn Sales Navigator for Gmail
Score 8.7 out of 10
N/A
LinkedIn Sales Navigator for Gmail (formerly Rapportive) is a free Chrome Extension that shows an email recipient's LinkedIn details within the user's Gmail inbox, and allows users to jump to the contact's LinkedIn profile. Rapportive was acquired by LinkedIn in 2012. In November 2017, LinkedIn released a new version of Rapportive called Sales Navigator Lite for Gmail, which makes some features of LinkedIn Sales Navigator accessible from within user's email inbox. A subscription to
$0
per month
ZoomInfo Sales
Score 8.2 out of 10
N/A
ZoomInfo Sales is a modern go-to-market platform for B2B companies. ZoomInfo Sales helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.N/A
Pricing
LinkedIn Sales Navigator for GmailZoomInfo Sales
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
LinkedIn Sales Navigator for GmailZoomInfo Sales
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
LinkedIn Sales Navigator for GmailZoomInfo Sales
Considered Both Products
LinkedIn Sales Navigator for Gmail
Chose LinkedIn Sales Navigator for Gmail
The integration to my inbox, together with LinkedIn's data is almost incomparable. Integration with Salesforce is so solid that Data.com does not offer an advantage being part of SFDC.
Chose LinkedIn Sales Navigator for Gmail
Again, I was not the decision maker in this process. It seems that LinkedIn Navigator is the best, because of the bandwidth of people on LinkedIn that one can search from. Sometimes finding their information to get in touch with them can be difficult, which is why we …
ZoomInfo Sales
Chose ZoomInfo Sales
ZoomInfo really stacks up the highest in regard to quality and depth of data, they have a team dedicated to the notion of keeping data current as well as accurate. When it comes to a decision making process for software, there is no one else I considered except for ZoomInfo. …
Chose ZoomInfo Sales
Zoominfo, in my opinion, is the best prospecting and lead generation tool available. Alternatives are third party lead generators like LeadGenius which are far lest cost effective and rely on manual data entry. Often times, there is a miscommunication with these third parties …
Features
LinkedIn Sales Navigator for GmailZoomInfo Sales
Prospecting
Comparison of Prospecting features of Product A and Product B
LinkedIn Sales Navigator for Gmail
8.3
21 Ratings
7% above category average
ZoomInfo Sales
7.9
723 Ratings
2% above category average
Advanced search9.019 Ratings8.6716 Ratings
Identification of new leads7.521 Ratings7.8678 Ratings
List quality9.019 Ratings7.3704 Ratings
List upload/download8.017 Ratings8.0665 Ratings
Ideal customer targeting8.520 Ratings7.7671 Ratings
Load time/data access8.020 Ratings8.3693 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
LinkedIn Sales Navigator for Gmail
9.0
24 Ratings
14% above category average
ZoomInfo Sales
8.0
716 Ratings
3% above category average
Contact information8.022 Ratings7.8715 Ratings
Company information9.024 Ratings8.5711 Ratings
Industry information10.023 Ratings7.7683 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
LinkedIn Sales Navigator for Gmail
6.9
22 Ratings
8% below category average
ZoomInfo Sales
7.6
701 Ratings
2% above category average
Lead qualification process8.018 Ratings7.585 Ratings
Smart lists and recommendations8.018 Ratings7.288 Ratings
Salesforce integration5.516 Ratings8.7487 Ratings
Company/business profiles7.522 Ratings8.0666 Ratings
Alerts and reminders8.015 Ratings7.1461 Ratings
Data hygiene4.120 Ratings6.9633 Ratings
Automatic data refresh7.520 Ratings7.3552 Ratings
Tags7.017 Ratings7.4488 Ratings
Filters and segmentation6.518 Ratings7.9646 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
LinkedIn Sales Navigator for Gmail
7.5
15 Ratings
0% above category average
ZoomInfo Sales
6.2
249 Ratings
19% below category average
Sales email templates8.014 Ratings6.4246 Ratings
Append emails to records7.015 Ratings5.925 Ratings
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LinkedIn Sales Navigator for GmailZoomInfo Sales
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Score 9.9 out of 10
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Score 9.9 out of 10
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User Ratings
LinkedIn Sales Navigator for GmailZoomInfo Sales
Likelihood to Recommend
9.0
(26 ratings)
8.3
(740 ratings)
Likelihood to Renew
10.0
(2 ratings)
8.7
(21 ratings)
Usability
8.5
(2 ratings)
8.1
(59 ratings)
Support Rating
8.0
(1 ratings)
8.2
(7 ratings)
Implementation Rating
-
(0 ratings)
7.7
(4 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
9.2
(56 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
LinkedIn Sales Navigator for GmailZoomInfo Sales
Likelihood to Recommend
LinkedIn
The Sales Navigator has allowed us to increase our awareness of our potential lead pool and has allowed us to grow our customer base. The system is easy to use and allows us to have great control over the number of leads we can see and the number of leads that we can connect to. Using the system has also helped us in being able to manage the number of leads that we can send.
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ZoomInfo
I have found it to work best combined with LinkedIn Sales Nav. I use the filters on the sales navigation search to find people I wish to target, then use the sidebar to export individuals with the correct information into our CRM quickly. That is my bread-and-butter play as a BDR; I'm in there every day. It is also helpful to quickly check a company's revenue and employee count.
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Pros
LinkedIn
  • Has many filter capabilities for me to find exactly who I am looking for.
  • Integrates with other prospecting tools to create a well rounded with the information it can collect.
  • Integrates with SFDC- automatically uploads them as leads.
  • Integrates with Salesloft for me to easily start the cadence.
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ZoomInfo
  • Zoominfo provides us scoops regarding any new upcoming project or pain points (difficulties) facing by certain companies which helps a lot in our business to contact such companies.
  • Zoominfo gives us the exaction info such as email address, Direct or Cell phone number of particular contact which we want and we don't get anywhere except zoominfo
  • Zoominfo has huge database. Intent is one of the favorite section where we get the exact info about the companies/industries which we want
  • Zoominfo Connects with Hubspot which is another benefit for us to add any specific contact directly to our HubSpot app.
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Cons
LinkedIn
  • Sometimes it tells me I need to log into my LinkedIn profile when I've already logged in. It's weird. It seems to be when the email address is not found. Instead of just saying the email is not found, it tells me I need to log in. Just something I've noticed.
  • Sometimes I get this weird thing where I go to compose an email and instead of having it open all the way to the right, it opens all the way to my left. I'm pretty sure Rapportive is what's causing it. It doesn't happen very often but sometimes I see that.
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ZoomInfo
  • For initial users, the system can be a little overwhelming. A ZoomInfor SalesOS Basics guide could be beneficial to keep new users from feeling lost amongst all the options.
  • Clearer instructions on how to set targeted search parameters for inbound information would be beneficial.
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Likelihood to Renew
LinkedIn
Rapportive is simple and great at what it does. Plus I anticipate they'll probably add more features in the future.
Read full review
ZoomInfo
I'm not the contact. But I see it is where things are moving and if you don't have the information ZoomInfo gathers and continues to be more honed in on our customer or prospective customers, we will lose any advantages we once had and will be left behind.
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Usability
LinkedIn
The user interface is very user-friendly and easy to navigate. The workflow is an easy thing to incorporate into your day-to-day as a sales person. It’s very rare that I come across a glitch or website slowness. The collaborative Aspect is also a plus when I am working with others on my sales team
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ZoomInfo
Overall super simple to use. You do not need any training to use it, just a couple of minutes as it is very intuitive. I love using it because it has everything in one place except cadence. The filters on accounts and prospects is very easy to use as well.
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Support Rating
LinkedIn
I have never used Their support
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ZoomInfo
I would give it a higher rating but they keep changing our account managers.
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Implementation Rating
LinkedIn
No answers on this topic
ZoomInfo
There would have nice while providing a great platform to use, to have an in person class to show how it would best serve us and to navigate. Nothing was provided to myself outside of having a sign on and the preloaded steps to get through basic processes
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Alternatives Considered
LinkedIn
LinkedIn Sales Navigators provides different services than most other products and has the unique ability to take advantage of LinkedIn's proprietary user data. That also comes with a drawback that the system is dependent on users to update their data in a timely and accurate manner in order to get the correct intel back to users. I'd recommend other products like Seamless.ai or MediaRadar for more accurate and updated contact information, but also to use LinkedIn Sales Navigator for Gmail for better market and company intel, timely pitching opportunities and seamless integration between Gmail and LinkedIn.
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ZoomInfo
There’s a few not listed. All in all, ZoomInfo Sales is an essential tool if you’re hunting hard and often. The AI functionality is superior to anything else I’ve used. However, if you’re a come and go, now and then prospector you can get by with other search engines that are “static” or seeming to be lacking in current data. LI Sales Nav is great, but you’re not going to get ahold of normal mid level people on there, and contact details are protected. The biggest competitive benefit here is you get everything you could possibly want to know, I’m not aware of any other product that can hang.
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Return on Investment
LinkedIn
  • Really lets me leverage my entire business network
  • Empowers me to see the prospect's whole picture (who they know, where they went, what they do) and take advantage of that opening
  • We have no other system like it, so it's irreplaceable for us
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ZoomInfo
  • Zoominfo Sales has reduced our company research effort by at least 80%. We now have all the information in one place.
  • TAM (total addressable market) data accuracy is significant.
  • AOP planning is flawless, i.e., allocating budget, sales resources, etc., by territory.
Read full review
ScreenShots