Loom vs. Vidyard

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Loom
Score 9.2 out of 10
N/A
Loom is a screen recorder for Chrome, Mac, Windows, and iOS from the company of the same name in San Francisco, presented as quick to install, easy to use, and boasting a functional free edition.
$8
per month
Vidyard
Score 8.0 out of 10
N/A
Vidyard is an enterprise video platform built to turn viewers into customers with in-depth insights and robust integrations with different customer relationship management (CRM) and marketing automation platforms.
$0
per month per user
Pricing
LoomVidyard
Editions & Modules
Business
$10
per creator/per month
Starter
Free
Enterprise
Custom Pricing
Free
$0
per month per user
Pro
$19
per month per user
Plus
$59
per month per user
Business
Custom
per year
Offerings
Pricing Offerings
LoomVidyard
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
LoomVidyard
Considered Both Products
Loom
Chose Loom
When we evaluated the alternatives, Loom was by far the most advanced tool, with multiple types of integrations. Additionally, Loom also provided a Free plan, which made it easy to consider as an alternative. Vidyard and similar tools integrated better with certain other tools …
Chose Loom
Loom: Loom offers both free and paid plans. The free plan includes basic features and limitations, while the paid plans unlock additional functionalities such as longer video recordings, HD quality, and more advanced sharing options. Either way, quite affordable Vidyard: Vidyar…
Chose Loom
I use Loom because everybody knows Loom, and they are more likely to click on the link.
Vidyard
Chose Vidyard
Loom has a desktop app that makes full screen recording a bit easier but the Vidyard integration with HubSpot blows it out of the water when it comes to sales videos and ease of use.
Chose Vidyard
Loom is quite basic yet it's still just as easy to use as Vidyard screen recorder. What I like about Vidyard is the analytics side and the fact it has fewer issues. With Loom, I found myself filming the same thing multiple times because either the audio was off or the video was …
Chose Vidyard
Loom. Loom's website feels more modern than Vidyard's. Vidyard has great content, though.
Chose Vidyard
We have tried Loom, but we prefer Vidyard as it has unlimited videos with the free account while Loom has a limitation of 25 videos.
Chose Vidyard
Very similar. The only thing Loom has in its favor is the free version seems to allow you to download some videos and the embed works better in Notion which is a tool we use for everything.
Chose Vidyard
Vidyard is always one step ahead with innovations and UI.
Chose Vidyard
I went with Vidyard not because a deep-dive comparison yielded a win for Vidyard, but rather because of my previous experience and thus easier uptake.
Chose Vidyard
There are a number of viable alternatives to Vidyard, but my experience is that none have the same razor-sharp focus on the role of video in solving common sales and marketing challenges, or the same depth of functionality. More pragmatically, many of our clients have existing …
Chose Vidyard
Vidyard has more features, particularly transcription. However, we are still operating both side by side.
Top Pros
Top Cons
TrustRadius Insights
LoomVidyard
Highlights

TrustRadius
Research Team Insight
Published

Loom and Vidyard are both Video platforms that provide marketing teams with tools to engage clients with video content. Loom is most popular with small businesses though it is also used by mid-sized companies. Loom is marketed as a screen and video capture software designed to create high-quality videos. Vidyard is used by businesses of all sizes, though it is most popular with mid-sized organizations. Vidyard is marketed as a video marketing software and includes analytics and video campaign management features.

Features

Loom and Vidyard both include essential video creation features, they have several features that set them apart from each other.

Loom is focused on providing the tools businesses need to create video content easily and for free. Users of Loom are able to create videos through a Google Chrome extension and immediately upload it to Loom for editing and publishing. This efficient process can save businesses time as they don’t need to go through multiple applications to produce and publish their content. Additionally, Loom is very user friendly, to the point that new users with some technical experience may not need training at all.

Vidyard provides businesses with video marketing tools that help them to run video marketing campaigns. Vidyard allows businesses to apply custom branding to their video player and includes CTA’s to funnel traffic from their videos back to their website. Additionally, Vidyard provides analytics in real-time, so marketers can see what users are viewing videos and decide who should be followed up with.

Limitations

Though Vidyard and Loom both provide excellent video production features, they have a few limitations that are important to consider.

Loom provides simple video creation, but it has less customization than Vidyard offers and doesn’t sport as many integrations with email services. Additionally, Loom doesn’t include marketing tools for campaign scheduling or automation. Loom does include some analytics features, but they are minimal compared to Vidyard’s offering and aren’t available in real-time.

Vidyard provides a powerful suite of video marketing tools but is more complex to use compared to Loom. To take full advantage of Vidyard’s analytics features, more technical users or significant training may be required. Additionally, the process of creating and uploading videos with Vidyard is more time consuming compared to Loom’s rapid content production process.

Pricing

Loom offers a forever free option that allows for unlimited video recording and uploads. Higher price points include additional features such as a drawing tool, additional analytics features, and branded pages. These advanced packages are not yet available to most businesses, though early access is available for some businesses as well as teachers and students. Pricing for this plan is available from Loom upon request.

Vidyard offers a free pricing tier for users that only need 5 videos at a time. This package is using for users that want to try out Vidyard before committing to a more expensive package. The Pro package costs $15.00 per month and includes unlimited video uploads, though only 20 can be embedded at once. The Starter package costs $150.00 per month and includes video analytics, social media syncing, and a more customizable video player. The Plus package costs $850.00 per month and includes A/B testing for thumbnails, SEO features, and advanced analytics. Vidyard also offers custom pricing for enterprises that have unique needs not included in the other packages.

Features
LoomVidyard
Video Marketing
Comparison of Video Marketing features of Product A and Product B
Loom
-
Ratings
Vidyard
6.4
46 Ratings
11% below category average
Lead generation00 Ratings6.235 Ratings
Video personalization00 Ratings9.142 Ratings
eCommerce00 Ratings2.82 Ratings
Support for advertisements00 Ratings5.51 Ratings
Video SEO00 Ratings7.329 Ratings
Integration to Marketing Automation00 Ratings7.435 Ratings
Video Platform Integrations
Comparison of Video Platform Integrations features of Product A and Product B
Loom
-
Ratings
Vidyard
7.5
34 Ratings
17% above category average
Integration to Salesforce.com00 Ratings7.419 Ratings
Integration to Marketo00 Ratings7.110 Ratings
Integration to HubSpot00 Ratings8.319 Ratings
Integration to Eloqua00 Ratings7.31 Ratings
Video Security
Comparison of Video Security features of Product A and Product B
Loom
-
Ratings
Vidyard
8.6
45 Ratings
2% below category average
Video access controls00 Ratings8.035 Ratings
User management00 Ratings8.039 Ratings
Video link sharing00 Ratings9.645 Ratings
Internal video00 Ratings8.537 Ratings
External video00 Ratings9.140 Ratings
Video Player
Comparison of Video Player features of Product A and Product B
Loom
-
Ratings
Vidyard
8.4
45 Ratings
0% below category average
Player customization00 Ratings8.337 Ratings
Embedded videos00 Ratings8.140 Ratings
Video quality / Bandwidth controls00 Ratings9.142 Ratings
Mobile compatibility00 Ratings8.135 Ratings
Video Analytics
Comparison of Video Analytics features of Product A and Product B
Loom
-
Ratings
Vidyard
8.2
46 Ratings
9% above category average
A/B testing00 Ratings6.32 Ratings
Streaming quality reports00 Ratings8.829 Ratings
Per viewer tracking00 Ratings8.940 Ratings
Per video tracking00 Ratings9.043 Ratings
Video analytics dashboard00 Ratings8.043 Ratings
Video Hosting, Management & Storage
Comparison of Video Hosting, Management & Storage features of Product A and Product B
Loom
-
Ratings
Vidyard
7.7
35 Ratings
10% below category average
On-Demand video00 Ratings8.526 Ratings
Live streaming00 Ratings7.07 Ratings
Impact of streaming on network00 Ratings7.31 Ratings
Video upload & format support00 Ratings9.332 Ratings
Video library / File management00 Ratings5.63 Ratings
Video portal00 Ratings8.327 Ratings
Video Engagement
Comparison of Video Engagement features of Product A and Product B
Loom
-
Ratings
Vidyard
7.7
19 Ratings
4% below category average
Video comments00 Ratings7.719 Ratings
Best Alternatives
LoomVidyard
Small Businesses
Sendspark
Sendspark
Score 10.0 out of 10
Wistia
Wistia
Score 8.9 out of 10
Medium-sized Companies
Snagit
Snagit
Score 9.1 out of 10
Flipgrid
Flipgrid
Score 1.6 out of 10
Enterprises
Snagit
Snagit
Score 9.1 out of 10
Panopto
Panopto
Score 7.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LoomVidyard
Likelihood to Recommend
9.6
(36 ratings)
8.4
(176 ratings)
Likelihood to Renew
-
(0 ratings)
9.9
(15 ratings)
Usability
10.0
(3 ratings)
9.3
(56 ratings)
Availability
-
(0 ratings)
10.0
(2 ratings)
Performance
10.0
(2 ratings)
10.0
(12 ratings)
Support Rating
8.9
(7 ratings)
7.0
(105 ratings)
Online Training
-
(0 ratings)
10.0
(2 ratings)
Implementation Rating
-
(0 ratings)
8.0
(5 ratings)
Configurability
-
(0 ratings)
7.0
(1 ratings)
Ease of integration
8.1
(2 ratings)
10.0
(113 ratings)
Product Scalability
-
(0 ratings)
10.0
(2 ratings)
Vendor post-sale
-
(0 ratings)
9.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
LoomVidyard
Likelihood to Recommend
Loom, Inc
Loom is a must, I am not sure how many other tools like this one there are but Loom really becomes a key player in a team collaboration, specially if that team collaborates remotely or internationally. You can use the video links to embedded these in other places or downloadthem for editing
Read full review
Vidyard
Vidyard has been critical for our team in many ways. One way that we didn't realize how much we'd be using it is for training new teammates while we're all working remotely. I frequently use the chrome extension to record a video of how to do something to send to our whole team or certain teammates. There are other products that do that, but this seems to be the most efficient, easiest, and quickest. Vidyard is incredibly useful for both inbound, and outbound sales and marketing strategies. It helps us increase our open and click rate for emails and overall engagement for our customer journey.
Read full review
Pros
Loom, Inc
  • Loom is valuable for creating video tutorials and onboarding materials.
  • It allows trainers to record step-by-step instructions, share best practices, and provide visual demonstrations, facilitating the learning process for new employees or team members.
  • Sales teams can create personalized video pitches or product demonstrations to engage prospects effectively.
  • Collaborating between timezones and replacing meetings/ emails with quick videos.
Read full review
Vidyard
  • The customer service is awesome. I always get ahold of our rep within an hour of contacting!
  • Vidyard in itself is a genius idea and when running correctly, a great tool to have in a rep's arsenal!
  • The people are great. -They spent countless hours working with our team!
Read full review
Cons
Loom, Inc
  • The still screenshot feature should let us edit/mark up the images.
  • I work on 3 X monitors and the desktop version of Loom still can't seem to know that I always want to record on the screen from which I open the app. Short of that, it should ask us what screen we want to record on instead of making us catch the fact that it's set to record on some other screen. This causes me to have to stop the recording and restart because it was recording the wrong screen.
  • You can't yet transfer a video seamlessly between workspaces. This causes you to have to download and then re-upload to the other workspace if you happen to work for numerous companies using Loom.
Read full review
Vidyard
  • It would be great if the use of the camera on an internet screen were more user friendly.
  • The editing of a video's beginning or ending (cutting video for a cleaner look or time) could be a little more refined and less choppy.
  • Could be more colorful.
Read full review
Likelihood to Renew
Loom, Inc
No answers on this topic
Vidyard
Vidyard has truly become an essential part of our organization. It's useful for our day to day communication internally amongst departments and externally with our customers. This platform has allowed us to create knowledge base articles, training portals, webinars and communicate effectively with our customers. We receive raving feedback from customers on how helpful the videos are that they receive. We also like the ability to view metrics, insights, etc. of the videos. Always allows us to pivot accordingly based on the feedback we receive
Read full review
Usability
Loom, Inc
It's dirt easy for the one thing it does exceptionally well. If you think, "hmmm, I should make a quick screen capture of this thing on screen, you can start recording in seconds with almost no additional effort." Once you're done, the recording is automatically uploaded to your account site, and automatically creates a URL you can copy and share with your target audience. From IDEA to EXECUTION to DISTRIBUTION is literally seconds.
Read full review
Vidyard
Vidyard is super easy for new people to pick up - I've never had to spend time explaining the UI or menu, which is a testament so how easy it is. The plugin also makes it quite user-friendly. There's no need to go anywhere else - it's all on the browser.
Read full review
Reliability and Availability
Loom, Inc
No answers on this topic
Vidyard
Absolutely, the unpredictable nature of technology always keeps us on our toes. However, I'm pleased to share that my experience with Vidyard has been remarkably consistent and reassuring. To date, I haven't encountered any instances of service outages. This unparalleled reliability and dependability have instilled a high level of confidence in the platform, making it a stalwart companion in our digital endeavors. While the tech landscape can be uncertain, Vidyard's track record of steadfast performance has truly set it apart.
Read full review
Performance
Loom, Inc
Loom is one of my favorite solutions and I've been a raving fan since they first launched. The value of quickly sharing videos in seconds is amazing. Our customers love it so much that they have even downloaded the Loom Chrome extension for their own use with their clients! It's so simple, and nothing else compares or competes.
Read full review
Vidyard
It performs very well. I have never had any bugs while recording, and none of the videos have been impaired or corrupted. I don't believe it integrates with any other software but you could contact the company to learn more. I am not sure if it is only available on Chrome.
Read full review
Support Rating
Loom, Inc
I use Loom for simple tasks. Never used customer support really. It's so simple to use. I haven't had any real issue with Loom which would require customer support to help me out. So I just put 5 because I don't know if the customer support is good or bad since I never used, so I'm kind of neutral.
Read full review
Vidyard
Customer support at Vidyard has always been good. When I first looked into the product, the salesperson took a consultative approach that allowed me to see how Vidyard would benefit our specific use case. Since coming on board, the customer service team has been quick to respond if I have any questions.
Read full review
In-Person Training
Loom, Inc
No answers on this topic
Vidyard
The training experience proved to be tremendously valuable. Our dedicated representative exhibited an exceptional level of helpfulness and patience as she skillfully addressed all of our inquiries. Notably, she went beyond merely answering questions, providing us with a wealth of resources and sharing best practices that are pivotal for our success in utilizing the software.Her guidance transcended the boundaries of a conventional training session, empowering us with insights that extend far beyond the immediate
Read full review
Online Training
Loom, Inc
No answers on this topic
Vidyard
The online training experience proved to be incredibly valuable. Our dedicated representative demonstrated exceptional patience and unwavering support in addressing our queries and requests, which greatly contributed to our learning process. Their guidance was pivotal in helping us navigate the intricacies of the training, ensuring that we absorbed the material effectively.
Read full review
Implementation Rating
Loom, Inc
No answers on this topic
Vidyard
It's pretty straightforward. The bulk of the work goes on outside of Vidyard - it's the time required to add different videos to your website - that was probably the only difficult part and had nothing to do with Vidyard.
Read full review
Alternatives Considered
Loom, Inc
When we evaluated the alternatives, Loom was by far the most advanced tool, with multiple types of integrations. Additionally, Loom also provided a Free plan, which made it easy to consider as an alternative. Vidyard and similar tools integrated better with certain other tools (Vidyard + HubSpot), but Loom had better overall integrations with most tools we use.
Read full review
Vidyard
I've never evaluated another product like Vidyard. I just used screen recordings with RingCentral before, and I remember the file size being very large and having to add the video as an attachment. So this was a major improvement to be able to shoot videos and easily share with my clients.
Read full review
Scalability
Loom, Inc
No answers on this topic
Vidyard
The product exhibits an exceptional degree of scalability, accommodating diverse usage scenarios across various departments within our organization. This remarkable flexibility has enabled us to harness the software's potential in ways tailored to the unique needs of each team.In particular, the impact on our communication efforts with both potential and existing customers has been truly transformative.
Read full review
Return on Investment
Loom, Inc
  • Loom has increased my efficiency and value to clients so much. I save a ton of time by being able to send them video recordings walking through their website rough drafts and final tutorials.
  • Loom is incredibly affordable. I am satisfied with their subscription cost.
  • Loom has helped me communicate clearly to clients, so there's less room for error/misunderstanding (especially when talking about design decisions).
Read full review
Vidyard
  • We save hundreds of dollars a month because we don't have to send out nearly as many physical samples for customers to review. We can send them a video that shows off the product and they love it!
  • We have improved conversion rates as a result of using Vidyard to communicate with new leads.
  • Our sales reps are clearly more engaged in the sales process. Each week we discuss how Vidyard helped them win a deal.
Read full review
ScreenShots

Loom Screenshots

Screenshot of Loom for DesktopScreenshot of Chrome extensionScreenshot of Loom videopageScreenshot of Loom for iOS

Vidyard Screenshots

Screenshot of Sales videos can be recorded or sent from a browser, desktop, or phone to connect, convert, and close for virtual selling.Screenshot of Screen recording can be used to deliver effective product demos, presentations, and proposal walkthroughs that build buyer consensus across the full sales cycle.Screenshot of Detailed video analytics show who’s watching and for how long, to help prioritize and personalize a sales strategy. Measure how each team member is performing with video.Screenshot of CRM integrations push video view data to lead and contact records. Use viewing data to surface high-intent leads, and measure videos’ impact on pipeline and revenue.Screenshot of A link can be added as an in-video call-to-action that drives buyers to next steps– from providing additional resources to booking a meeting right from the video.Screenshot of From sales engagement platforms, to CRMs, to marketing automation systems, Vidyard is integrated into the tools teams are already using every day.