Intuit Mailchimp vs. OutboundEngine

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Intuit Mailchimp
Score 8.3 out of 10
N/A
Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.
$0
OutboundEngine
Score 10.0 out of 10
N/A
OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…
$199
per user
Pricing
Intuit MailchimpOutboundEngine
Editions & Modules
Free
$0
Essentials
starts at $13
per month
Standard
starts at $20
per month
Premium
starts at $350
per month
Essential
$199
per user
Value
$299
per user
Premium
$499
per user
Offerings
Pricing Offerings
Intuit MailchimpOutboundEngine
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$99 per user
Additional DetailsMore information is available on the vendor's website.
More Pricing Information
Community Pulse
Intuit MailchimpOutboundEngine
Considered Both Products
Intuit Mailchimp
Chose Intuit Mailchimp
More options and functionality
Chose Intuit Mailchimp
Mailchimp has the best deliverability of all the email marketing software I've used, and the most customizable design features.
Chose Intuit Mailchimp
These platforms have feature sets that are much better suited to B2B marketing than Intuit Mailchimp. In particular, the journey builders seem much better suited to long and complex business-to-business buying cycles like ours.
Chose Intuit Mailchimp
Intuit Mailchimp was far superior than Constant Contact. Also it was more affordable.

Afterwards, Intuit Mailchimp could not keep up with a full CRM like Highlevel.
Chose Intuit Mailchimp
When we switched long time ago from Constant Contact it was because Mailchimp demonstrated more innovative features to be adapted in our communications. At that time Constant Contact it was too limited and it was constructed mainly to send bulk emails. So when we saw what …
Chose Intuit Mailchimp
In some cases, Intuit Mailchimp is more user-friendly than some of these platforms. However, Intuit Mailchimp has been the most consistent. For example, some of these brands were acquired by larger companies and drastically changed their pricing models and offerings without …
Chose Intuit Mailchimp
I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was …
Chose Intuit Mailchimp
We did not select this as we are happy with Intuit Mailchimp and this platform did not seem to be an upgrade for us.
Chose Intuit Mailchimp
Mailchimp is the gold standard currently for email campaigns.
Chose Intuit Mailchimp
The pricing and features for Mailchimp beat constant contact hands-down.
Chose Intuit Mailchimp
Intuit Mailchimp is more affordable, scalable for all team sizes, has a shorter SMS registration approval timeframe, integrates with more platforms, and doesn't require training to get started.
Chose Intuit Mailchimp
Mailchimp's email marketing is vastly superior to Bloomerang CRM or Fundraising (formerly Qgiv) but Mailchimp will integrate seemlessly to Bloomerang, so every email sent to a constituent will be recorded as a transaction. The email design blocks are much cleaner and easier to …
Chose Intuit Mailchimp
Constant Contact was overpriced and Action Network worked poorly.
Chose Intuit Mailchimp
It's been years since I used Hootsuite and I used it to schedule posts on our social media channels. I do not need to use Intuit Mailchimp for this.
Chose Intuit Mailchimp
I think it’s so much nicer than Active Campaign on every level.
Chose Intuit Mailchimp
We went back to Flodesk due to their services being much more cost effective. We send emails to tens of thousands of people at a time, and we only pay $35/month for Flodesk
Chose Intuit Mailchimp
I used constant contact years ago like 15-20... so Im unusre, I did not take the time to learn Intuit Mailchimp I hired someone.
Chose Intuit Mailchimp
The user functionally is way better but we keep them on our list of CRM items due to the call features.
Chose Intuit Mailchimp
We ended up going with Intuit Mailchimp because of the templates and the pricing. While we didn’t actually use Constant Contact, just looking through it, Intuit Mailchimp seems much easier to use as well.
Chose Intuit Mailchimp
My business was not allowed on other SMS services. The ridiculous rules the others have to deal with make it difficult to send anything for tactical training. It is used by many other businesses I know, so it seemed trustworthy. I don't like using services I have never heard of.
Chose Intuit Mailchimp
We do not use other programs and have not used other programs for this.
OutboundEngine
Chose OutboundEngine
I do not use any other similar products at this time. Several of the options that are available to me (CRMs) offer similar options but are more effort on my side. OutboundEngine is more or less automatic and I love that!
Chose OutboundEngine
I've always done my own newsletters etc. so I don't have experience with other companies that provide content services.
Chose OutboundEngine
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but …
Chose OutboundEngine
I have not opted for others. However, I do add my own offerings and content making me realize just how easy and cost-effective this is to do in spite of the volume OE provides. I do like postings to attract others and not be the same as others in my community.
Chose OutboundEngine
OutboundEngine is more of a general information program that with more frequent postings. My clients are more interested in this type of postings, than one on a home I sold or open house that I am doing. However, I do have a free email program that I use several times a month …
Chose OutboundEngine
have used others in the past Personally I have not received any benefit in productivity from the program yes it tells me who is looking and who is most active. but that is it
Chose OutboundEngine
I also use PressLike. What I like about OutboundEngine is it uses my email database to send relative topics to my clients along with social media postings. PressLike offers primarily social media, but offers more customizable ways to market myself, my listings and any other …
Chose OutboundEngine
Intouch systems was a service I used but I don't think it is any of the ones referenced in the list. I constantly had to go in and repost things because it couldn't post to my accounts. It did also send out emails, but it wasn't getting on my social media. It was 1/3 the price …
Chose OutboundEngine
It’s easier for me. They handle everything and they notify me and send me my stats and it’s more affordable.
Chose OutboundEngine
N/A never tried anyone else.
Chose OutboundEngine
BNTouch is great for creating and sending mass emails but misses the automated feature entirely.
Chose OutboundEngine
There really aren't a lot of companies out there with good Real Estate Chat solutions.
Chose OutboundEngine
OBE has automated emails, that are industry-specific, so I don't have to create them. On the surface, this is a plus, but my lead generation results have been very poor. Started writing my own emails, now the advantage from OBE is gone. OBE has social media posts, this is a …
Chose OutboundEngine
Much easier to use. Representative actively engages and schedules monthly meetings and training.
Chose OutboundEngine
Affordability is important and OutboundEngine is affordable. I like the expertise in this field they have. I really appreciate they don’t constantly bother me trying to sell me more services, etc. Any time I have needed to call the company, their reps are always available. …
Chose OutboundEngine
OutboundEngine has better staff support, a higher level of website maintenance/knowledge for future clients.
Chose OutboundEngine
My company offers a service called Octopost where they post to my social media platforms, but I don't feel like the content is as good and it doesn't reach as much of my database as the OutboundEngine newsletters do.
Features
Intuit MailchimpOutboundEngine
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Intuit Mailchimp
8.1
Ratings
6% above category average
OutboundEngine
5.9
Ratings
18% below category average
WYSIWYG email editor8.30 Ratings00 Ratings
Dynamic content8.00 Ratings00 Ratings
Ability to test dynamic content8.00 Ratings00 Ratings
Landing pages8.30 Ratings00 Ratings
A/B testing7.70 Ratings00 Ratings
Mobile optimization8.10 Ratings8.60 Ratings
Email deliverability reporting8.70 Ratings3.10 Ratings
List management8.20 Ratings6.00 Ratings
Triggered drip sequences7.90 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Intuit Mailchimp
8.9
Ratings
13% above category average
OutboundEngine
5.7
Ratings
12% below category average
Lead nurturing automation7.40 Ratings00 Ratings
Lead scoring and grading10.00 Ratings00 Ratings
Data quality management8.30 Ratings00 Ratings
Automated sales alerts and tasks10.00 Ratings5.70 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Intuit Mailchimp
8.0
Ratings
8% above category average
OutboundEngine
-
Ratings
Calendaring7.50 Ratings00 Ratings
Event/webinar marketing8.50 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Intuit Mailchimp
8.2
Ratings
11% above category average
OutboundEngine
10.0
Ratings
41% above category average
Social sharing and campaigns8.20 Ratings10.00 Ratings
Social profile integration8.20 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Intuit Mailchimp
8.3
Ratings
12% above category average
OutboundEngine
-
Ratings
Dashboards8.50 Ratings00 Ratings
Standard reports8.50 Ratings00 Ratings
Custom reports7.80 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Intuit Mailchimp
7.8
Ratings
4% above category average
OutboundEngine
-
Ratings
API7.90 Ratings00 Ratings
Role-based workflow & approvals8.20 Ratings00 Ratings
Customizability5.60 Ratings00 Ratings
Integration with Salesforce.com8.50 Ratings00 Ratings
Integration with Microsoft Dynamics CRM8.30 Ratings00 Ratings
Integration with SugarCRM8.10 Ratings00 Ratings
Third-party software integrations8.10 Ratings00 Ratings
Best Alternatives
Intuit MailchimpOutboundEngine
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
LocaliQ
LocaliQ
Score 8.7 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
LocaliQ
LocaliQ
Score 8.7 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
Intuit MailchimpOutboundEngine
Likelihood to Recommend
8.7
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
7.0
(0 ratings)
Usability
8.5
(0 ratings)
7.5
(0 ratings)
Availability
9.5
(0 ratings)
8.9
(0 ratings)
Performance
8.9
(0 ratings)
-
(0 ratings)
Support Rating
8.8
(0 ratings)
7.9
(0 ratings)
Implementation Rating
7.4
(0 ratings)
-
(0 ratings)
Configurability
10.0
(0 ratings)
-
(0 ratings)
Ease of integration
8.0
(0 ratings)
-
(0 ratings)
Product Scalability
9.5
(0 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
Intuit MailchimpOutboundEngine
Likelihood to Recommend
It allows you to reach out to our customer base and discuss updates, sales, education, and much more. I am grateful to have reached out to them and to have gained brand loyalty in the process. It helps us truly connect, not just sell. I can segment my audiences and decide who I want to send communications to.
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OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
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Pros
  • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
  • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
  • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
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  • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
  • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
  • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
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Cons
  • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
  • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
  • Customer support can be a bit lacking at times and their docs aren't always the best
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  • Logging into Outbound Engine on my phone is difficult because I can't save the login name and password. Being able to save it would be very helpful.
  • Posting my new listings on social media would help if that's possible.
  • Being informed of what you're posting on social media and when would also be helpful.
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Likelihood to Renew
We love the product. One thing we haven't mentioned yet is the human element. Recently, MailChimp re-structured their plans/pricing based on the feedback they had received. They listened to a pain their users were experiencing, then strategized a solution, and implemented it fairly. The updated pricing strategy was intended to save subscribers money, and they did a great job of communicating it to their users. I would be surprised if anyone reacted negatively to the change.
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AS my business is beginning to change and with volatility in the market, I have to rely seriously on a budget. That and nearing retirement consideration has me more likely to opt out in the near future.
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Usability
It's very easy to use - I could quickly explain how to use Mailchimp to someone not in marketing and feel confident they'd be able to use basic skills to figure it out. Plus, we use it beyond just email marketing now for subscriber welcomes, forms, and nurture sequences.
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Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
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Reliability and Availability
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
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I don't recall having any issues needing to contact OutboundEngine. I believe maybe I once emailed about an issue and got a quick response. I also believe I may have messaged through the app and gotten a response. To my knowledge, there has been nothing like app errors or outages.
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Performance
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
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No answers on this topic
Support Rating
Any time we needed their help or support they responded promptly, friendly, and straightforwardly. It's a great feature to have multi-language support as we are a diverse team, and anyone can reach out to receive help. We've always solved our inquires
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The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
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Implementation Rating
I am little satisfied with the MailChimp implementation process, since although it has been a bit complicated and we have had various complications that tried to affect our performance, with a little general effort, we take full advantage and currently It is out main marketing and advertising campaign platform.
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No answers on this topic
Alternatives Considered
I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
Read full review
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
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Scalability
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
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No answers on this topic
Return on Investment
  • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
  • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
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  • Outbound Engine keeps me top of mind by automatically sending articles to my database and posting to my facebook.
  • I spend zero time researching and writing articles.
  • I spend zero time taking great pictures.
  • I spend zero time dealing with mailing lists.
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ScreenShots

Intuit Mailchimp Screenshots

Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.

OutboundEngine Screenshots

Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails