What users are saying about
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Top Rated
1867 Ratings
49 Ratings

Mailchimp

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Top Rated
1867 Ratings
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Score 8.2 out of 100
49 Ratings
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Score 8.3 out of 100

Likelihood to Recommend

Mailchimp

Mailchimp is well suited to a situation where you have a stable or known set of recipients to whom you will be sending email updates on a regular basis. Mailchimp is well suited to situations where a lot of information needs to be sent to a lot of different people and organizations at specified times in the future.Mailchimp is not appropriate for one-to-one communication - the higher the scale of interactions from 1 to many the better the software performs.
Alfred Brock | TrustRadius Reviewer

Robly

Robly is well suited to nonprofit organizations looking to send mass emails. It is very useful for environments such as small nonprofits, where users may not be particularly savvy tech users, as well as for those who aren't particularly knowledgeable about media marketing because Robly provides a lot of support. Because the editing platform is so similar to Microsoft Word, most users will be able to do basic editing without needing training.
Maria Wong | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Mailchimp
8.1
Robly
9.5
WYSIWYG email editor
Mailchimp
8.5
Robly
9.5
Dynamic content
Mailchimp
7.8
Robly
9.1
Ability to test dynamic content
Mailchimp
7.9
Robly
Landing pages
Mailchimp
7.6
Robly
A/B testing
Mailchimp
7.8
Robly
9.1
Mobile optimization
Mailchimp
8.6
Robly
9.5
Email deliverability reporting
Mailchimp
8.8
Robly
10.0
List management
Mailchimp
8.3
Robly
10.0
Triggered drip sequences
Mailchimp
7.7
Robly
9.0

Lead Management

Mailchimp
9.2
Robly
Lead nurturing
Mailchimp
6.9
Robly
Lead scoring and grading
Mailchimp
10.0
Robly
Data quality management
Mailchimp
10.0
Robly
Automated sales alerts and tasks
Mailchimp
10.0
Robly

Campaign Management

Mailchimp
10.0
Robly
Calendaring
Mailchimp
10.0
Robly
Event/webinar marketing
Mailchimp
10.0
Robly

Social Media Marketing

Mailchimp
10.0
Robly
Social sharing and campaigns
Mailchimp
10.0
Robly
Social profile integration
Mailchimp
10.0
Robly

Reporting & Analytics

Mailchimp
7.8
Robly
9.5
Dashboards
Mailchimp
7.7
Robly
Standard reports
Mailchimp
8.2
Robly
9.5
Custom reports
Mailchimp
7.4
Robly

Platform & Infrastructure

Mailchimp
8.5
Robly
API
Mailchimp
9.0
Robly
Role-based workflow & approvals
Mailchimp
10.0
Robly
Customizability
Mailchimp
6.4
Robly
Integration with Salesforce.com
Mailchimp
8.5
Robly
Integration with Microsoft Dynamics CRM
Mailchimp
8.5
Robly
Integration with SugarCRM
Mailchimp
8.5
Robly

Pros

Mailchimp

  • Easy to use and updates to application have been very customer focused.
  • Love the amount of services you receive from them at absolutely no cost to you. You can add up to 2,000 subscribers for free.
  • Compatibility with our CRM and Hubspot which enables us to target our email marketing efforts.
  • Great customer service. Any time issues arose or questions needed to be addressed, their customer service team was very responsive and helpful.
  • Outstanding email analytics which allows us to measure many metrics for our email marketing campaign.
Ron Rothstain | TrustRadius Reviewer

Robly

  • Ease of use. We switched to Robly from Constant Contact, and find it much more intuitive.
  • Reporting. At a glance, we can see how effective our campaigns have been.
  • I don't have a lot of experience with HTML, but I'm able to create good looking e-mails using the tools provided by Robly.
  • The price is right! Our non-profit saved money by switching from Constant Contact to Robly.
Melanie Smith | TrustRadius Reviewer

Cons

Mailchimp

  • Phone support. While the chat function is extremely effective, it can be helpful with certain questions to speak with someone over the phone.
  • I'd like the ability to unsubscribe someone to all campaigns. Currently, if someone unsubscribes to a campaign, they will never receive that exact campaign again. But if their email address is on multiple lists or gets added on another list by someone who is unaware that they unsubscribed, that person will receive another email. Many recipients have been angered by this, telling me that the unsubscribed - which they did - but I have to explain that the process is not universal, and sometimes we forget to include the "exclude" list.
  • The payment structure goes by the number of email addresses that are stored on Mailchimp, so to stay below a certain billing threshold, I have to periodically delete lists of stored email addresses. This gets to be cumbersome because I regularly need to delete and re-upload many of the same lists of people.
Jason Carlage | TrustRadius Reviewer

Robly

  • You have to navigate through some repetitive steps to edit content.
  • I'd like to be able to save my settings that I regularly use, a labeling system for settings would be very helpful.
  • Email support or the ability to submit a support ticket when needed would be very helpful.
Genie Forkner | TrustRadius Reviewer

Likelihood to Renew

Mailchimp

Mailchimp 9.4
Based on 49 answers
Love the product! Easy to use -create fabulous e-mails for our clients which met their needs! Enjoyed using the tools and creating a report for the sales and marketing teams that we work for which helped sharpen their focus and increase their revenue!
Valie Robbins | TrustRadius Reviewer

Robly

Robly 8.2
Based on 1 answer
Because we like the price and value. The annual subscription model allows us to maximize usage without worrying too much about cost, being a small mom and pop outfit.
Hannibal Pharaon | TrustRadius Reviewer

Usability

Mailchimp

Mailchimp 8.5
Based on 138 answers
The interface is really easy to use. The email editor works great and helps smooth out the issues you have when creating emails for the many different email clients out there. It's also easy to schedule and deploy emails within the platform. Email reporting is also great.
Mike Muller | TrustRadius Reviewer

Robly

Robly 7.3
Based on 1 answer
We feel that allowing the USER to interact with templates more readily is NOT there. The social media APPS could be simplified and marketed better to allow users to discover ROBLY through our Facebook page or TWITTER account in order to subscribe.
Hannibal Pharaon | TrustRadius Reviewer

Reliability and Availability

Mailchimp

Mailchimp 10.0
Based on 8 answers
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Ben Caplan | TrustRadius Reviewer

Robly

No score
No answers yet
No answers on this topic

Performance

Mailchimp

Mailchimp 10.0
Based on 10 answers
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Ben Caplan | TrustRadius Reviewer

Robly

No score
No answers yet
No answers on this topic

Support Rating

Mailchimp

Mailchimp 10.0
Based on 16 answers
The customer support clients really know about their tool and they were able to help my with all of my questions and problems, which over the years were quite a few. They're even motivated enough to drop a funny line here and there which perfectly matches their corporate language on the website.
Fabian Kuhn | TrustRadius Reviewer

Robly

Robly 7.3
Based on 1 answer
We sometimes got through to a message taking service but they were not able to resolve our issue with a one-call solution necessarily always.
Hannibal Pharaon | TrustRadius Reviewer

Implementation Rating

Mailchimp

Mailchimp 8.8
Based on 40 answers
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Vicki Lesage | TrustRadius Reviewer

Robly

Robly 7.3
Based on 1 answer
We should have been granted a MOBILE RESPONSIVE email template from the get-go. We were never offered any alternatives.
Hannibal Pharaon | TrustRadius Reviewer

Alternatives Considered

Mailchimp

The automation features in Mailchimp vastly outrank any other mail service I've tried so far, and seeing as we often try and teach our clients how to utilize it, I also really appreciate their deep and constantly updated tutorials and documentation. Whenever I've had an issue or problem their support staff, whether over chat or phone have been really helpful and invested in helping solve the issue.
Maria Clara Daly | TrustRadius Reviewer

Robly

Robly is less expensive and more user friendly than Constant Contact. We selected Robly because of the reduced price and features. Constant Contact fit well with our needs, but when another organization recommended Robly to us and we tried it, we decided to stick with it. We believe we made the right decision.
Stephanie Haas | TrustRadius Reviewer

Scalability

Mailchimp

Mailchimp 9.3
Based on 4 answers
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now.If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Ben Caplan | TrustRadius Reviewer

Robly

No score
No answers yet
No answers on this topic

Return on Investment

Mailchimp

  • Its affordability keeps campaign expenditures low. For the first year of the campaign, we were able to utilize the free service which saved us about $400 on administrative costs. We have just recently upgraded to a payment plan.
  • The ease of using saved templates cuts down on staff time, and even if we decide to use a new template, customizing a template is pretty simple.
  • We have been able to raise $5,000+ from our email campaigns, and that was during the time when we weren't paying for the service.
Fredrick Doss, M.A. | TrustRadius Reviewer

Robly

  • The community of peer users that we have known when working with Robly as the main service for our drip campaigns has been very inclusive and informative.
  • We recommend using Robly for postcard shipments, to find audiences, and to manage customer conversion processes.
Eric Chin | TrustRadius Reviewer

Screenshots

Pricing Details

Mailchimp

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Robly

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Add comparison