Mouseflow vs. ShipStation

Mouseflow is a great when you're working in a busy product development or conversion optimisation environment, and want to understand exactly how customers are interacting with your site or app so you can respond. It's a capable tool that offers some great insight at a fraction of the cost of competitors like SessionCam or ClickTale. It has occasional problems in captures that its competitors suffer from less often, but if you're looking for a general understanding of usage then this is a great tool. It doesn't have built-in integrations with all A/B testing tools, but it does have a built-in Google Tag Manager tag so its very easy to set up without assistance. If you've got the budget to select reliability over cost, then you may choose to opt for a more mature, enterprise offering. But if your budget is limited, or you're just looking to prove the value of session recording as a concept, then Mouseflow will more than do the job.

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I do - and have - recommended them to other businesses. If they had taken care of the USPS pickup option and started supporting Rollo printers again I would have given them a 10. But a year with no resolution is unacceptable. Everything else about them is excellent. When I do have issues I'm usually able to contact someone via live chat and get it resolved. They are glitchy on occasion, but what piece of modern technology isn't.

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• Mouseflow does a great job creating wonderful Heat Maps. These allow you to really see how people are interacting with a page. Great data if you want to create better flow in your pages.
• The User Session Recordings are also especially useful and when used in conjunction with the heat maps you can really get a feel and a look at how a page is working. This lets you see where people get stuck, elements that might be distracting, etc.
• In the area of the heat maps Mouseflow can handle A/B testing which I think is priceless.
• Another advantage to Mouseflow is that unlike many of these types of tools Mouseflow integrates with most Web platforms, well beyond WordPress.

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• Integration: It works so well I forget that it is a 3rd party solution sometimes.
• Automation: You can set nested rules based on order details, really cutting down on the little things that slow down your fulfillment process.
• Management: We almost never log into the admin side of BigCommerce thanks to ShipStation. ShipStation handles all of our day-to-day needs.

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• Free version could have more features.
• Should be optimized for a better view on mobile devices.
• Although it provides a complete list of data, it is not able to capture certain sessions.

• For years users have requested UPS End of Day Report for Driver to Scan. Shipstation Refuses to offer this and it means that Claims with the carrier are next to impossible to process as there is no PROOF the carrier received your package.
• Customer Service is Seriously Lacking within the last 6-12 months. Repeated outages, problems, and their front-tier support has no insight as to how long the system will be down. Poor Response times for even the most basic of issues such as error logs so our cart can troubleshoot from their end.
• The Status Page is inaccurate. 5 of the last 6 times when we had major issues their status page shows as 100%. Not a reliable gauge of up-time.

Mouseflow is pretty easy to use. You need to be a core technical person to implement it on your site. Mouseflow provided us a tracking code that need to be installed on the website, and if do not have the knowledge of how to work on the backend of the website, you will not be able to install it. Here you will need the help of a technical person who has a good knowledge of your website platform to install the code on the website. There are also videos available giving insight on how to use the Mouseflow platform. I personally haven't faced any problem while using Mouseflow. Just login to this tool and a dashboard will open in front of you.

Its a very quick platform and being web based it does not require install for say viewing order's shipping status. For the shipping itself, there is a app that grabs data in near real time. Its an easy install and I have had next to no issues with the shipping aspect of the app.

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This is an area where Mouseflow is quite strong. Not only is the support good but they also have some very good training on the use of the product. There is a nicely laid out section of videos that not only cover the use of the tools functions but also how to use the data that Mouseflow produces. They are doing well in the support area.

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I have quarterly calls with my account rep to discuss metrics and performance to ensure we are remaining consistent without fulfillment and transit times. He is super friendly and knowledgable. Whenever I have questions, if he can't answer them himself, he gets me in contact with the appropriate person almost immediately.

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Mouseflow is a supplement to Google Analytics and improves on some Analytics functions. Mouseflow adds qualitative data to the quantitative data that Analytics provides to help marketers better understand their website visitors

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ShipStation is mainly used for automating and streamlining our shipping process. It doesn't track inventory or deal with fulfillment. ShipBob, on the other hand, is a fulfillment and shipping provider. (in addition to automation) Because our e-commerce business is still small and we're operating from our brick-n-mortar store, we don't have a need for ShipBob at the moment.

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• MouseFlow makes a positive impact on our future marketing decisions. We recently had a change in formula for a product and added a variety of ways for people to read about the changes via our website. Mouseflow allowed us to see which method was effective in communicating our message. We were able to replicate the style on other digital platforms.
• Mouseflow allows us to save time we would normally spend in developing a website. For example, before building a new website I will spend a couple of weeks analyzing user data via mouseflow. I can clearly see what features are not currently working and where we are loosing people in the current process. This cuts down website revisions by about 10%

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Independently Invited by TrustRadius

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• It saves a lot of time being able to import the customer data.
• It saves us money by finding us the best rate (e.g. when we offer free shipping on orders).
• It can save data such as your most common box sizes.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info