PersistIQ vs. Reply

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
PersistIQ
Score 5.0 out of 10
N/A
PersistIQ is a sales intelligence solution. The solution integrates with Salesforce as well as marketing automation platforms.N/A
Reply
Score 7.2 out of 10
Small Businesses (1-50 employees)
Reply.io helps sales teams book more meetings by automating outreach with smart AI. It finds leads, writes personalized messages, handles replies, and books meetings, so you can focus on closing deals. Reply.io's AI SDR learns the product, targets its potential users, and engages across email, LinkedIn, SMS, WhatsApp, and calls. Additionally it: Handles replies, books meetings, and works in multiple languages Has access to 1B+ leads with…
$50
per month
Pricing
PersistIQReply
Editions & Modules
No answers on this topic
AI Chat
$50
per month
Email Volume
$59
per month per user
Multichannel
$99
per month per user
Agency
$166 (starts at)
per month (billed annually) per account
AI SDR Starter
starting with $800
per month 1000 active contacts
AI SDR Growth
Starts from $2500
per month 5000 active contacts
Offerings
Pricing Offerings
PersistIQReply
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsDiscount available for annual pricing.
More Pricing Information
Community Pulse
PersistIQReply
Considered Both Products
PersistIQ
Chose PersistIQ
They provided a rational approach which did not prove true for us.
Chose PersistIQ
We decided on PersistIQ because it was cheaper than the incumbents and as we were starting we wanted to see if this would be helpful or relevant to us. We later discovered Apollo.io and we might switch to them as they are also cheap and look better, but we might also get back …
Chose PersistIQ
I've used both PersistIQ and Outreach in the past 2 years, so I feel my comparisons should still be fairly accurate. Persist is better for smaller, earlier stage companies looking for a cheaper and easy sales automation tool. Outreach is definitely the more powerful and …
Chose PersistIQ
Outreach has more features for email sending alone, along with other features that help with sales. It helps make it a more all-in-one platform rather than just an email tool. I feel that Persist IQ doesn't go far beyond a mass email tool.
Chose PersistIQ
PersistIQ is the simplest and most affordable of the solutions I compared it against. It just works for most use cases.
Chose PersistIQ
Compared to MailChimp, Persist IQ allows for more personalization, simpler emails, and more complete campaigns. Mailchimp is basically a tool for bulk email with heavy design.

Versus Marketo, PersistIQ is much more user friendly. You don't need to be an engineer or SQL master to …
Chose PersistIQ
I haven't used many other mass email tools, but when I was investigating, PersistIQ was a very good bang for the buck. They are a relatively small investment for the technology, compared to their competitors. I also love that I can always email or use the widget to reach …
Chose PersistIQ
MailChimp isn't for cold emails, it is used for newsletters, and I think that if we were to try our campaign on MailChimp they would shut our account down within a matter of hours without any chance of recovery. PersistIQ is clear about what they are supposed to be used for …
Reply
Chose Reply
Reply is simpler and faster for reps. Sequencing, task queues, and basic A/B testing are easy to run, so ramp time and admin overhead stay low. Salesloft is stronger for enterprise governance, dialer ecosystem, and deeper analytics. HubSpot offers the widest footprint with CRM, …
Chose Reply
I’ve used Apollo.io alongside Reply, and while Apollo offers broader data enrichment and prospecting tools, Reply shines in its simplicity and focus on outreach automation. Reply’s interface feels lighter and more intuitive, making it easier to manage campaigns without …
Chose Reply
Reply is a decent alternative, but in my opinion, not much better than the selected platform alternatives
Chose Reply
We use Reply for our outbound sales initiatives, and the system performs excellently for us, outperforming any other platform. This is a fantastic
Chose Reply
Reply is a very good and widely known platform. I find it to be a lot more sophisticated and composed. I believe this tool works great for both large and small companies, which makes it stand out. There are so many other tools that work great, but they are restricted to the …
Chose Reply
Its customer service is very professional. They respond to my messages within a few minutes. I recently had a hard time creating templates, and their representative gives me the right workable solution, which makes me more comfortable using the platform on the next step. It …
Chose Reply
These tools are great, but they aren't built for what we use Reply for. Reply is perfect for doing these outbound campaigns at scale, whereas with ActiveCampaign and Vitally we were trying to turn the tools into something they are not.
Chose Reply
Reply is more user-friendly and has more features than the other tools I’ve used. It doesn’t have every feature we need, but it works better than the others that exist in the important aspects (connects to Gmail, accurate results, customization, etc.)
Chose Reply
Outreach did not cater to the Indian audience, hence went with my second best choice :)
Chose Reply
Reply is a great tool, but it is not as sophisticated as Outreach. I think Outreach works best for larger companies, while Reply works great for smaller ones. The two tools have a lot of similarities. Outreach has also built a culture around their product, whereas Reply has not …
Chose Reply
We've used MailChimp's email chain automation but they don't work as well as Reply.io when you need a plain text email to write to your contact. Our Business Development Managers are happier with Reply.io and say it has met their needs a lot better than the instruments that …
Chose Reply
I terms of outbound emails, I would say Reply.io is very similar to SalesLoft Cadence. I haven't used Cadence since last year, so there may be upgrades that I'm unaware of. But I prefer the interface for Reply and it's significantly cheaper. For teams smaller than 4 you can't …
Chose Reply
I think Reply.io has the most features for the price and the ability for me to insert dynamic images was the real winner. I have found that this is usually an enterprise feature in most of the platforms I have evaluated. I also like that this is accessible to the every day …
Features
PersistIQReply
Prospecting
Comparison of Prospecting features of Product A and Product B
PersistIQ
1.0
Ratings
154% below category average
Reply
-
Ratings
Advanced search1.00 Ratings00 Ratings
Identification of new leads1.00 Ratings00 Ratings
List quality1.00 Ratings00 Ratings
List upload/download1.00 Ratings00 Ratings
Ideal customer targeting1.00 Ratings00 Ratings
Load time/data access1.00 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
PersistIQ
1.0
Ratings
154% below category average
Reply
-
Ratings
Contact information1.00 Ratings00 Ratings
Company information1.00 Ratings00 Ratings
Industry information1.00 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
PersistIQ
1.0
Ratings
153% below category average
Reply
-
Ratings
Lead qualification process1.00 Ratings00 Ratings
Smart lists and recommendations1.00 Ratings00 Ratings
Salesforce integration1.00 Ratings00 Ratings
Company/business profiles1.00 Ratings00 Ratings
Alerts and reminders1.00 Ratings00 Ratings
Data hygiene1.00 Ratings00 Ratings
Automatic data refresh1.00 Ratings00 Ratings
Tags1.00 Ratings00 Ratings
Filters and segmentation1.00 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
PersistIQ
1.0
Ratings
153% below category average
Reply
-
Ratings
Sales email templates1.00 Ratings00 Ratings
Append emails to records1.00 Ratings00 Ratings
Best Alternatives
PersistIQReply
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
HubSpot Sales Hub
HubSpot Sales Hub
Score 8.8 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
Outreach
Outreach
Score 8.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
PersistIQReply
Likelihood to Recommend
5.0
(0 ratings)
6.3
(0 ratings)
Usability
1.0
(0 ratings)
6.3
(0 ratings)
Support Rating
1.0
(0 ratings)
8.0
(0 ratings)
User Testimonials
PersistIQReply
Likelihood to Recommend
Probably ok if you really don't care who you are sending your outreach to. Really bad for anyone who cares about sending a specific message to a specific audience. Probably not great for clients who enjoy reliable communication, quality results, or actually receiving what you're paying for.
Read full review
The
reply is an excellent sales management solution. If any company wants
to save time and keep their sales team flexible, they should try it first. It
is a fantastic tool for delivering multiple emails to any target audience. This
is also the best deal for firms who looking for an all-in-one solution, as it
provides virtually unlimited email addresses along with CRM and outreach
automation.
Read full review
Pros
  • Integrates well with tools that work with LinkedIn Sales Navigator to scrap lead emails.
  • Makes it easy to manage large-scale cold email campaigns with 3+ steps.
  • When a prospect replies to an email, it doesn't send them any of the automated emails which allow me to follow-up with those warm leads correctly.
Read full review
  • This product gives me the liberty to very easily and freely navigate all things on my own, which does not require many skills to start working.
  • This product gives us the leverage of creating our own tailored and personalized templates for our teams in just a matter of minutes.
  • This program is so automated that it performs everything on its own from LinkedIn to email search, to even booking meetings.
  • I found the onboarding process pretty great and efficient. I am really happy with the overall customer support. They are some of the nicest people I have met who are there to willingly help me at any time of need and problem.
  • Their usability is also hands down very good. However, I find their user interface to be slightly less user-friendly, so there is some degree of scope in the improvement of their user intuitiveness and user-friendliness.
Read full review
Cons
  • There are some issues with downloading reports. That is, some information is only available in-product and you cannot export these things.
  • Creating dynamic replies or steps in Persist isn't currently available.
  • Sometimes the Persist system doesn't catch errors in unfilled prospect fields. One must be check and be careful not to send these types of emails.
Read full review
  • Syncing to other programs. You cannot interrelate Reply with other software in a simple way. Zapier is required and even then it’s not perfect.
  • Similar to syncing, there’s no way to export results of particular campaigns. This is awful. If I send out a campaign to a group, I’d like to export the results to enter into a CRM since I can’t sync the contacts. One of these features must be added ASAP.
  • Organization. While Reply itself is user-friendly, keeping campaigns and contacts and results organized is not. You cannot organize campaigns or file them away when they are done. Therefore you have to delete campaigns to stay organized and lose results, which you cannot even export.
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Usability
In my opinion, poor service, and in our experience, ignoring our advise on who our customers are.
Read full review
Reply’s overall usability is strong. The interface is intuitive, and most features are easy to navigate without much training. Creating and managing sequences is straightforward, and the automation flow saves a lot of manual effort. Occasionally, the dashboard can feel a bit cluttered, and reporting could be more flexible. But overall, it’s a user-friendly tool that allows teams to get started quickly and operate efficiently day to day
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Support Rating
Terrible; non-existent. Weeks without replies, and no improvements in 4 months.
Read full review
I generally receive a reply in no time at all and found not only the support org. but the sales team to be extremely helpful. Additionally I found a great onboarding process with plenty of resources to consume.
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Alternatives Considered
Compared to MailChimp, Persist IQ allows for more personalization, simpler emails, and more complete campaigns. MailChimp is basically a tool for bulk email with heavy design. Versus Marketo, PersistIQ is much more user friendly. You don't need to be an engineer or SQL master to use Persist. It's made for sales and marketing folks. Marketo is built for bigger teams with engineers and CRM experts. Marketo is better for nurture campaigns and automated email, plus database management and as a CRM. But Persist is a much lighter option and it's WAY cheaper. I've used the Gmail plug-in for HubSpot and their templates feature. It's not great for bulk email or building out campaigns, but it's nice to have canned messages right in Gmail. To use PersistIQ on the other hand, one must work directly in their system, not in Gmail, although replies and sent messages do go directly though the email provider.
Read full review
Reply is simpler and faster for reps. Sequencing, task queues, and basic A/B testing are easy to run, so ramp time and admin overhead stay low. Salesloft is stronger for enterprise governance, dialer ecosystem, and deeper analytics. HubSpot offers the widest footprint with CRM, marketing automation, and complex workflows, but it’s heavier and pricier. We chose Reply for speed, cleaner UX, and cost efficiency. Tradeoff: it lacks some HubSpot extras like advanced workflows, ticketing, and multi-touch attribution.
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Return on Investment
  • I have 100% closed multiple deals due to my outreach on PersistIQ.
  • Outside of closing deals, this has been a great tool for getting me in front of a lot of high profile clients.
  • I have easily paid for my license with PersistIQ in 8 months.
Read full review
  • Reply.io has been a lot more effective than MailChimp in terms of the follow-ups for the email chains. We use them to contact the people who said they wanted to do business with us and MailChimp's emails usually went to Promotions on Gmail. With Reply.io, we overcame this problem and the open rate improved 30%.
Read full review
ScreenShots

Reply Screenshots

Screenshot of an overview of Reply's multichannel outreach toolScreenshot of Reply's multichannel cold outreachScreenshot of an overview of Reply's AI PersonalizationScreenshot of the email deliverability kitScreenshot of Reply's B2B databaseScreenshot of the AI SDR Agent