Skyword vs. Uberflip

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Skyword
Score 9.4 out of 10
Enterprise companies (1,001+ employees)
The Skyword Platform is designed to make it easy to produce, optimize, and promote content at any scale. The platform serves as the technical infrastructure for the content marketing process, providing a space for ideation, editorial and review, publishing, amplification, and measurement. According to the vendor, the platform’s robust marketing calendar, integration with Google Analytics, pitching and RFP capabilities, and customizable workflows, allows marketers to create a sustainable…N/A
Uberflip
Score 8.1 out of 10
N/A
Uberflip is a content marketing platform from the Toronto company of the same name. Central to Uberflip is its content hub for aggregating, centralizing, organizing, and finally curating content for delivery to targeted audiences in streams, culminating in the call-to-action (CTA). Uberflip also contains analytics that show how effective these CTAs are (and in what context they are effective or not) so poor content can be confidently dropped in favor of what works. For $200 monthly the user…N/A
Pricing
SkywordUberflip
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
SkywordUberflip
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalRequired
Additional Details
More Pricing Information
Features
SkywordUberflip
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Skyword
8.2
3 Ratings
1% above category average
Uberflip
-
Ratings
Content hub8.53 Ratings00 Ratings
Content distribution8.53 Ratings00 Ratings
Content promotion7.52 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Skyword
8.5
3 Ratings
8% above category average
Uberflip
-
Ratings
Closed-loop tracking and reporting8.03 Ratings00 Ratings
Content performance analytics9.03 Ratings00 Ratings
Best Alternatives
SkywordUberflip
Small Businesses
Vyond
Vyond
Score 8.7 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 8.4 out of 10
Medium-sized Companies
Vyond
Vyond
Score 8.7 out of 10
Paperflite
Paperflite
Score 9.7 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Paperflite
Paperflite
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SkywordUberflip
Likelihood to Recommend
8.7
(4 ratings)
8.1
(63 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(12 ratings)
Usability
-
(0 ratings)
9.8
(8 ratings)
Availability
-
(0 ratings)
9.1
(2 ratings)
Performance
-
(0 ratings)
7.3
(1 ratings)
Support Rating
10.0
(1 ratings)
3.2
(8 ratings)
Online Training
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(2 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
SkywordUberflip
Likelihood to Recommend
Skyword, Inc
It's a great platform for freelance writers to use because everything - the brief, deadline, notes, edits along the way etc, are all in one handy location; which is easy to access. It's great to get picked up by one client, following the recommendation of another too. It's almost like a networking site in this respect too, where companies get matched or paired with the right writers.
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Uberflip
Uberflip is well suited to bring your larger organization into sharing content. Instead of relying only on marketing to be driving content, Uberflip has made it easy to integrate content into the sales process or client services process, with the ability to make the experience unique to sales or CS. Where Uberflip may not be as suited is if you are looking for landing pages to capture leads, most of the time for landing pages designed to sell a product you want to add specific feature copy and be able to place a gate over content without having a user jumping from page to page, while also having the gate capturing information and allowing you to trigger activities from your marketing automation system. Uberflip doesn't allow you to add copy or manipulate a landing page and only allows you to add information from a gate to a static list, which does not allow you to automate the process.
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Pros
Skyword, Inc
  • Creating a lot of content quickly and efficiently
  • Identifying new and important topics and content areas to explore
  • Providing timely and helpful account service
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Uberflip
  • Integration into already existing CRM platforms, like Marketo.
  • Robust back-end reporting with the what seems like endless filters.
  • High-level of support from both the account management and technical teams.
  • Problem-solving with a focus on your end goal or what you are trying to accomplish.
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Cons
Skyword, Inc
  • No current cons or issues with their services and platform.
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Uberflip
  • Decent amount of bugs in the system, constantly need to work with support.
  • Continues to raise their prices without adding much extra value.
  • Lots of turnover on their customer team's.
  • Somewhat customizable but could use some work on making hubs not all look exactly the same.
  • Mixed bag on the helpfulness of their teams.
  • Not overly proactive with suggestions for optimization or knowledge of their accounts.
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Likelihood to Renew
Skyword, Inc
No answers on this topic
Uberflip
This serves all of our content marketing needs, but our sales team does need a more robust sales enablement solution. It's hard to have the engagement/usage data for different kinds of content in disparate systems. But I've looked for years and been unable to find a one-size-fits-all solution to solve all marketing and sales enablement use cases.
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Usability
Skyword, Inc
No answers on this topic
Uberflip
For me this has been very easy to use. Once we got the basics down it was easily repeatable and if we did end up having questions our point of contact was very helpful and fast in getting our questions answered. If it was above their capabilities they brought in a support professional who really made it easy for us to learn and replicate their steps.
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Reliability and Availability
Skyword, Inc
No answers on this topic
Uberflip
After using Uberflip for more than a year, we have yet to experience any down time.
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Support Rating
Skyword, Inc
Very responsive to our requests. Always make themselves available. We also have a standing weekly status with their team, which keeps us on the same page.
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Uberflip
The support and the team at Uberflip is THE BEST!!! They are seriously so great. They got to know me on a personal level and really cared about getting my Hub set up the way I wanted and they want my Hub to be successful. They even took a few of us out to dinner when they were in my area for a marketing event. They are always there to help me and only a quick email or phone call away
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Online Training
Skyword, Inc
No answers on this topic
Uberflip
It wasn't exactly training but there was a step by step check list of things in a project the Uberflip team shared with me. There were links to helpful articles on it that walked me through how to set things up
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Implementation Rating
Skyword, Inc
No answers on this topic
Uberflip
The implementation team was with us every step of the way, helping us map what needed to be done, providing examples of other customers and being as hands-on as we needed
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Alternatives Considered
Skyword, Inc
SkyWord distinguishes itself by its efficiency and the capabilities it has with web design and management. It also has a strong variety of content production capabilities like video, social media, etc. Our procurement team has found SkyWord to be fair when it comes to prices, and this showed when we evaluated them against competitors.
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Uberflip
When it comes to asset management, Uberflip has a HubSpot beat. That doesn't mean HubSpot isn't necessary for other functions, but when it comes to the content itself, the backend organization, reporting (item and stream level), and delivery of the content is much more useful in Uberflip. Otherwise, they have the same learning curve.
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Return on Investment
Skyword, Inc
  • High quality leads that increased our bottom line
  • Increased awareness and engagement with our social and digital activities
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Uberflip
  • It has enabled us to track the performance of the content being sent out by sales. Now we can make data-driven content decisions.
  • Have had multiple use cases where Sales Assist was able to reengage prospects that were thought to be lost.
  • Content management has been key, it has been extremely helpful to centralize content in Uberflip.
Read full review
ScreenShots

Skyword Screenshots

Screenshot of Review submitted articles in the queue. Articles can be pushed to the next manager for review, sent back to the content creator, or published directly to client's website.Screenshot of Each article must receive a passing score on the Scorecard before being submitted. The Scorecard can be customized for certain requirements including meeting SEO and other content standards.Screenshot of Search our network of vetted contributors and influencers by location, language, expertise, Klout score, and more.Screenshot of Robust content analytics are available within the Skyword Platform.Screenshot of Streamline your video review process with time-stamped comments.Screenshot of The Skyword Marketing Calendar is built to align your strategy with the rest of marketing, and provide other teams across your organization visibility into your content marketing game plan.

Uberflip Screenshots

Screenshot of Integrates third-party content platforms such as RSS, SlideShare, Wistia, Vidyard, and more, to break down content silos for more control across channels.Screenshot of Dynamic destinations for campaigns can be created. Branding, fields and content can be personalized to deliver value and context. Uberflip CTAs can be used to place forms across streams, gate content and pass lead data to marketing automation platform.Screenshot of Uberflip Sales Assist gives sellers and success teams greater access to marketing content and tools that help them create and share their own content experiences.Screenshot of With UF CTAs, marketers can not only collect contact information, but they can do that within the context of a content experience or drive that visitor to a content experience by placing CTAs where conversion is most likely to take place.Screenshot of Content scores, metrics dashboards and integrations with the organization's marketing tech stack let users dive deeper into content engagement and performance.Screenshot of Displays how each account and contact engages with content.