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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Totango

    Score7.9 out of 10
    N/ATotango is an enterprise customer success platform designed for B2B software and recurring-revenue organizations to manage customer retention, track account health, and automate lifecycle workflows. The platform consolidates product telemetry, financial data, support interactions, and CRM records into a central hub to give cross-functional teams visibility into customer adoption and expansion opportunities.N/A

    Wistia

    Score9.7 out of 10
    N/AWistia is a video marketing platform that helps teams create, host, market, and measure their videos and webinars. Wistia is used to create professional videos, host webinars, collect and send leads to a connected marketing automation platform. Wistia additionally offers customers support and educational resources.

    $24

    per month

    Pricing
    TotangoWistia
    Editions & Modules
    No answers on this topic
    Free
    $0
    up to 10 videos
    Plus
    $24
    per month
    Pro Plan
    $99
    per month
    Advanced Plan
    $399
    per month
    Offerings
    Pricing Offerings
    TotangoWistia
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsEach package gives teams a 360° customer account profile, customer health scoring, customer journey program templates (SuccessBLOCS), automated workflows (SuccessPlays), email campaigns, self-paced onboarding, and customer support.20% discount for annual pricing.
    More Pricing Information
    Features
    TotangoWistia
    Security
    Comparison of Security features of Totango and Wistia
    Feature
    Totango
    8.5
    182 Ratings
    0% below category average
    Wistia
    -
    Ratings
    Role-based user permissions8.5182 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Totango and Wistia
    Feature
    Totango
    8.5
    216 Ratings
    2% below category average
    Wistia
    -
    Ratings
    API6.9149 Ratings00 Ratings
    Integration with Salesforce.com9.5173 Ratings00 Ratings
    Integration with Marketo9.035 Ratings00 Ratings
    Customer Data Extraction / Integration
    Comparison of Customer Data Extraction / Integration features of Totango and Wistia
    Feature
    Totango
    8.1
    247 Ratings
    8% below category average
    Wistia
    -
    Ratings
    Product usage8.1243 Ratings00 Ratings
    Help desk / support tickets8.2160 Ratings00 Ratings
    Customer Success Management
    Comparison of Customer Success Management features of Totango and Wistia
    Feature
    Totango
    8.1
    260 Ratings
    6% below category average
    Wistia
    -
    Ratings
    NPS surveys9.4124 Ratings00 Ratings
    Sponsor tracking6.16 Ratings00 Ratings
    Customer profiles7.9251 Ratings00 Ratings
    Automated workflow9.1240 Ratings00 Ratings
    Internal collaboration7.7226 Ratings00 Ratings
    Customer health scoring7.5253 Ratings00 Ratings
    Customer segmentation8.7243 Ratings00 Ratings
    CSM Reporting & Analytics
    Comparison of CSM Reporting & Analytics features of Totango and Wistia
    Feature
    Totango
    8.3
    254 Ratings
    1% below category average
    Wistia
    -
    Ratings
    Customer health trends8.4243 Ratings00 Ratings
    Engagement analytics8.8229 Ratings00 Ratings
    Revenue forecasting7.7175 Ratings00 Ratings
    Dashboards8.4237 Ratings00 Ratings
    Best Alternatives
    TotangoWistia
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    ClientSuccess
    Score6 out of 10
    Vyond
    Score8.4 out of 10
    Medium-sized Companies
    ChurnZero
    Score7.9 out of 10
    Vyond
    Score8.4 out of 10
    Enterprises
    Gainsight CS
    Score8.8 out of 10
    Vyond
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    TotangoWistia
    Likelihood to Recommend
    9.1
    (261 ratings)
    9.5
    (73 ratings)
    Likelihood to Renew
    7.3
    (8 ratings)
    10.0
    (10 ratings)
    Usability
    8.6
    (95 ratings)
    9.0
    (15 ratings)
    Availability
    9.9
    (3 ratings)
    10.0
    (2 ratings)
    Performance
    8.8
    (2 ratings)
    10.0
    (11 ratings)
    Support Rating
    7.7
    (93 ratings)
    10.0
    (11 ratings)
    Online Training
    7.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (12 ratings)
    10.0
    (2 ratings)
    Configurability
    8.2
    (4 ratings)
    9.0
    (1 ratings)
    Ease of integration
    8.0
    (8 ratings)
    8.0
    (11 ratings)
    Product Scalability
    9.8
    (3 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    8.0
    (1 ratings)
    9.0
    (1 ratings)
    Vendor pre-sale
    8.0
    (1 ratings)
    9.0
    (1 ratings)
    User Testimonials
    TotangoWistia
    Likelihood to Recommend
    Totango
    for a CSM it´s marvelous, you have in one window everything,the agenda for your day by day work, the workload you have in a day,all the customers database and call history added by tasks and toutch points, the to do thing in each customer you know what to do next, with renewal you hace an digital engadgement with customers inform they need to renew in order to keep using the app.
    Read full review
    Wistia
    For companies that want to integrate their videos into actionable steps like behavioral follow up through a CRM, Wistia is the best tool to use. You can automate your systems to track when a video is viewed, engaged with or how long a person has been watching along with heatmaps to show where people were most interested and least interested so you can adjust your videos to optimize their performance.
    Incentivized
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    Pros
    Totango
    • Enables us to easily send and collect NPS & CSAT scores regularly.
    • Syncs with HubSpot to bring in updated client data and deals automatically.
    • Allows us to manage clients based on health score which is multi-dimensional.
    • I can log touch points directly in Totango from Gmail so easily..
    • As we improve and develop our non SaaS business client experience, Totango continues to develop more functionality that we can benefit from.
    Incentivized
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    Wistia
    • Wistia enables a lot of customization in the video player, making it personalized to your business.
    • The user experience is pretty intuitive and easy to use without too much training.
    • Wistia's help articles, blog and instructional videos were very helpful as we began investing more resources into video production.
    Incentivized
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    Cons
    Totango
    • Integrations -- in my experience, they constantly break and disconnect.
    • Implementation -- I feel it was a HUGE challenge to set-up our environment. It took over 200 hours and it didn't work.
    • Communication -- during implementation/onboarding, in my opinion, we were mislead on how to create some of our custom data objects and it ended up being a big waste of time since the approach we were instructed to use ended up being incorrect.
    Read full review
    Wistia
    • Obtaining embed codes for a significantly large number of videos can be very time consuming as there is no way to automatically pull a report.
    • Within a project, there is no way to set the list to show a specific number of videos and you may only have a certain number of videos shown unless you click to expand the list and continue to do so.
    • Once the list is expanded and you click in to a video, when clicking back, the list reloads and you must expand the entire list again which can become very time consuming.
    Incentivized
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    Likelihood to Renew
    Totango
    I personally believe Totango is the right Customer Success Tool for me, my team, and my organization. I couldn't find limitations until now, it's capabilities are on point and it's very scalable. of course, transitioning to another tool would mean a lot of hours and training, and would expose risks
    Incentivized
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    Wistia
    Wistia is super easy to use and very reliable, anytime a video needs to be updated, the existing media can be replaced, but the url remains the same so anywhere this media is shared or embedded, it is immediately updated. Their support is extremely helpful, and there is very rarely any issues with this product.
    Incentivized
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    Usability
    Totango
    It is easy to use and understand, and simple to follow day to day. Logging notes and tasks is one of the key areas this is utilised along with tracking reports and accessing key data points for conversations with customers which is helpful. Mobile app helps too to access information on the go.
    Incentivized
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    Wistia
    Great, simple, usable product. Would have given it higher marks, but sometimes the folders and permissions aren't the most intuitive. Interface for uploading, tagging, describing videos is simple. Sharing is also relatively intuitive. Overall, a clean and simple interface and most of our marketing team had no issues using it. I think it was easier than using Vimeo.
    Incentivized
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    Reliability and Availability
    Totango
    I have yet to experience any downtime with Totango (knock on wood) so reliability has been really top tier since we were onboarded. Given that the support team has been really helpful so far, I can imagine should downtime every be the case, they'll be able to communicate proactively/effectively on the current state of the platform
    Incentivized
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    Wistia
    After several years, we have not come across a situation for which Wistia was not available when needed.
    Incentivized
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    Performance
    Totango
    At times the integration sync can be really slow when it comes to touchpoints. I can't say the same for customer health syncing, but I do tend to notice the lag from email syncing, and in those cases, I will need to refresh the Totango page a couple of times or wait a couple of extra seconds/minutes for it to show up.
    Incentivized
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    Wistia
    I have never had any technical issues with Wistia. The service is fast and reliable. video play back begins as soon as a few seconds of video have buffered. The stats are accurate and available within a few hours of current use. I have integrated it with Marketo and found that the integration is clean and is easily incorporated into the campaign logic flow. (ex. If the user played more than 50% of the video, do Action-A, otherwise do Action-B.
    Incentivized
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    Support Rating
    Totango
    I give Totango a support rating of 10 because I can always get support whenever needed. If its a technical issue, I know I can email their support team for help. If it's a more in depth question with respect to our instance of Totango, I can reach out to our CSM and always get help in a very reasonable amount of time. I always look to Totango as the standard when I think of how to best communicate and support our own customers.
    Incentivized
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    Wistia
    We have only had to reach out to Wistia support a handful of times in the 4 years we have been using Wistia. They have always been quick to respond and help us solve the problem. The system is self-service so there should be very little to no need to reach out to support on a regular basis.
    Incentivized
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    Online Training
    Totango
    Our CSM did a great job of conducting the training so we understand, at the very least, the functionality that is directly relevant to us. This also allowed us to train our own new team mates when onboarding based on the training flow that was first presented to us. This was also conducted as a interactive sessions, as training are notoriously known to be dry
    Incentivized
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    Wistia
    No answers on this topic
    Implementation Rating
    Totango
    Totango has been easy for our team to integrate most of our new features into, which is great considering we have to factor in the customers' usage of the new features into all of the health and usage metrics we have. It has taken a while to integrate our second product however, which is why I would rank this a 7.
    Incentivized
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    Wistia
    We were in the process of changing our website so that took some time to get Wistia implemented in to our website.
    Incentivized
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    Alternatives Considered
    Totango
    Pipedrive is a great CRM for Sales purposes but it doesnt give much tools for CX management. Totango is all the opposite, it is an excellent product for Customer Management . We currently use both platforms integrated with each other and it gives great results to both Sales and Customer Success teams
    Incentivized
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    Wistia
    Wistia is for business. Period. Vimeo has none of the benefits for a business that Wistia offers. The SEO value and SUPER FAST playback speed are essential. Wistia has it all. Personally, I can rarely get thought a video if hosted on Vimeo because of the glitchy playback and slow rendering.
    Read full review
    Scalability
    Totango
    Information keeps missing and changing in totango . Because of that there is are lot of problems with it. We need to manually keep the backup in an another file. More over if in case we take the backup its so hard to track since its all in numbers. Totango can be much better if the cloud storage is working fine. My company is planning to discontinue due to this factor
    Incentivized
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    Wistia
    We use many platforms and Wistia has been a standout in terms of reliability and scaleability.
    Incentivized
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    Return on Investment
    Totango
    • Since using Totango we have seen our engagement numbers go up as we are better able to identify the groups that are struggling.
    • We have also seen an increase in retention as we are more consistent in messaging and not missing any data.
    Incentivized
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    Wistia
    • Doubled lead capture from lead magnet on website from one year to the next.
    • Increased email interaction on newsletters when embedding Wistia video thumbnail into email campaigns (10-15% links clicked bumped to 30-40% links clicked).
    • Can save us about 50+ hours of one-on-one client meeting time per year for pointing clients to video content rather than presenting the same info in a live setting.
    Incentivized
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    ScreenShots

    Totango Screenshots

    Screenshot of collaboration tools to manage a customer portfolioScreenshot of a 360° view of customer healthScreenshot of the dashboard to monitor customer metricsScreenshot of engaging in-app experiences and email campaigns to improve customer retentionScreenshot of integrated data in the Customer Data Hub

    Wistia Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshot