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Lookback

Lookback

Overview

What is Lookback?

Lookback is a UX research platform for mobile & desktop moderated and unmoderated research, from the company of the same name in Palo Alto.

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Pricing

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What is Lookback?

Lookback is a UX research platform for mobile & desktop moderated and unmoderated research, from the company of the same name in Palo Alto.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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What is Wynter?

An on-demand market research platform for B2B. Wynter describes what category buyers think, need, and want, with the goal of providing insights at a fraction of the speed of traditional market research. ‍ • Market and brand research surveys • Target persona research • Message testing ‍ Services are…

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Product Demos

Lookback user demo

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Lookback Demo

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SGUET memories lookback demo

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Lookback Demo

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2016 New Year's Eve Firework Demo Lookback

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Carl Littke: Lookback -- June Devshop London

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Product Details

What is Lookback?

Lookback Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews From Top Reviewers

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have made several recommendations for Lookback based on their experiences. Some common suggestions include exploring other competitors to find a tool that better suits their needs, considering specific needs and budget when choosing a user testing service, and improving the chat functionality.

  1. Exploring other competitors: Users have recommended exploring other competitors to Lookback in order to find a tool that better suits their needs. While they acknowledge that Lookback is a simple tool to use, they suggest considering alternative options to ensure the best fit for their requirements.

  2. Considering specific needs and budget: Reviewers advise potential users to carefully consider their specific needs and budget when selecting a user testing service. They emphasize the importance of finding a tool that aligns with their unique requirements and financial constraints.

  3. Improving chat functionality: Users have expressed frustration over the inability to minimize the chat portion during live sessions. They recommend enhancing the chat functionality to provide a more seamless user experience.

Overall, customer feedback suggests that while Lookback is perceived as a simple tool to use, users should explore other competitors, evaluate their specific needs and budget, and potentially seek improvements in the chat functionality.

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The best tool to organize and socialize user interviews

Rating: 9 out of 10
November 04, 2024
Vetted Review
Verified User
Lookback
5 years of experience
We use Lookback to run user testing. It helps us to be able to collect insights and easily share them across the team. Having additions team members watch user interview sessions live helps put users at the center of our development process.
  • Organization of User Interviews
  • Sharing of interviews across the team
  • Creating highlights of insights
Cons
  • Ability to chat with participants
  • Ability to switch between screen share and full screen video
Using Lookback for a variety of types of User Interviews and user testing sessions is very valuable. it allows you to organize your interviews in a way thats really team accessible. Making highlight reels that you can share with the rest of the team to show video insights from real customers is really powerful.
  • It allows us to understand our customers’ problems in a very team compatible way.
Once you understand how the interface works, it works great, but there is a learning curve.
It’s simply better to share and socialize the content across your company.

Great product for Qual Researchers

Rating: 8 out of 10
October 30, 2023
Vetted Review
Verified User
Lookback
5 years of experience
I am part of the research team in the bank specifically focussing on Design Research. A large part of my job is doing qualitative research for a large product area. We use Lookback to chat with our research participants remotely on both, mobile and desktop.
We heavily rely on Lookback for mobile heavy interviews since one of our main product area is our native mobile app.
We also have our stakeholders watch interviews live and engage in the chat room to discuss observations during the session.
  • Organising interviews for mobile devices
  • Observer links so people can watch without interrupting the session
  • Video transcriptions
Cons
  • Unmoderated interviews is still under cooked as a feature
  • The process of how participants have to download an app to start an interview is a large friction point for us
Best suited to conduct remote interviews that are moderated and facilitated by the interviewer/researcher.
Not the best if you want to do it unmoderated, there are much more sophisticated tools out there. Unfortunately, for a design research team that does both these kids of research, it can be hard to get budgets to get two softwares and hence the Unmoderated Feature can seem super undercooked and doesn’t really do the job.
Otherwise it’s a great tool
  • Interviewing live
  • Sending out observer links
  • It allows stakeholder engagement and that’sa huge plus especially if it’s happening discretely in the background and theyre not interrupting the interview
  • Zoom
Zoom was way more expensive and it o is designed to other things apart from just running qualitative interviews. It also requires a different kind of approval and different approval processes to go through when trying to get it simply for qualitative research purposes.
Lookback records, scribes, helps observe and provides a sentiment check as well in the price that it does
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