Yoast
Top Rated
Yoast
Top Rated
Yoast
Starting at $0 per year
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What is Yoast?
Yoast offers a set of tools developed by Joost de Valk and team, founder of yoast.com and Wordpress enthusiast. These tools are designed to help content rank higher and are subsumed under the Yoast Complete pack, which includes Video SEO...
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Awards
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Popular Features
View all 14 features- Page grader (53)8.181%
- Integration with web analytics tools (41)7.777%
- Site recommendations (41)7.171%
- Keyword analysis (48)6.969%
Reviewer Pros & Cons
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Pricing
View all pricingPremium
$99.00
Cloud
Per Site
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://yoast.com/wordpress/plugins
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
Product Demos
Yoast SEO Tutorial| SEO For Beginners
36:02
Features
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Product Details
- About
- Tech Details
- FAQs
What is Yoast?
Yoast SEO helps to ensure a site meets the highest technical SEO standards. It also provides tools to optimize content for SEO and overall readability. Yoast is built to:
- Include everything needed to start ranking in search engines
- Automatically take care of all of a site’s technical SEO
- Provide access to 6 free academy courses
Yoast Video
Yoast SEO Demo
Yoast Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Frequently Asked Questions
Yoast offers a set of tools developed by Joost de Valk and team, founder of yoast.com and Wordpress enthusiast. These tools are designed to help content rank higher and are subsumed under the Yoast Complete pack, which includes Video SEO for rank climbing with embedded videos in a Wordpress site, WooCommerce SEO for the WP ecommerce plugin, News SEO for rank climbing in Google news, Local SEO for (as the name implies) climbing in local listings with more complete information so can be located (e.g. Google Maps, a store locator, etc.), and Premium SEO redirect manager for dealing with common redirect errors and issues.
Yoast Complete for a single site license can be obtained for $279, for up to 5 sites for $479, and for up to 20 sites for $849. The plugins may also be bought individually, and yoast.com now offers a Google Analytics (GA) plugin.
Yoast starts at $0.
Reviewers rate Page grader highest, with a score of 8.1.
The most common users of Yoast are from Small Businesses (1-50 employees).
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July 28, 2022
Best Plugin For WordPress SEO Optimization
Score 10 out of 10
Vetted Review
Verified User
Yoast helps us to optimize posts and tell us where we are lacking. I can say that this plugin is best for SEO the best thing in Yoast is focus keyword through which you can optimize the post according to your target keyword.
- On Page Optimization
- Help to rank on SERP
- Best Plugin to add meta tags
- I think they have to add more schrma.org features so that use can target specific page for schema
May 31, 2022
Best Plugin For WordPress SEO
Score 8 out of 10
Vetted Review
Verified User
Yoast SEO is best for SEO on page optimization it helps me to add schema like FAQs. One of the best parts of it is the updated version of Yoast. if you add FAQs by using the Yoast widget you don't need to add FAQs schema it will add automatically. Also, Yoast suggests the optimal meta tags limit so that you won't forget to optimize.
- On Page Optimization
- Allow to setup bulk meta tags
- Yes, I have one major concern with Yoast Seo, I see that if I didn't update the plugin for a long time then it has created a breach and allowed bots to publish the bots website. I request the team please work on it.
January 12, 2022
Yoast do not deliver to its promise
Score 5 out of 10
Vetted Review
Verified User
[In my experience,] Yoast Premium
does not function to its fullest potential if you use WP Bakery Page Builder.
When I purchased the Premium version, I did not know it. It works well with
other page builder plugins. I think that somewhere before committing to the Premium
version, it should be made clear
- the basic version is sufficient
- [...]
November 10, 2021
SEO is not magic, anyone can do it with Yoast SEO plugin
Score 9 out of 10
Vetted Review
Verified User
Yoast SEO Plugins is a major plugin on our website which has replaced an SEO freelancer who failed to provide a transparent service. We saw no ROI from his work. Now we do all SEO optimization ourselves and regret we had not installed a pro Yoast plugin earlier. Content marketing combined with Yoast plugin is the best combination for your website.
- SEO recommendations for content
- Good scoring system for every post
- Pays attention both to optimizing text and images\video content
- Some automatic features would be helpful
- Before and after score
- More tutorials
September 14, 2021
GREAT!...if you have the time
I utilized Yoast Wordpress SEO Plugins when I managed our main website to assist in optimization for our local catering and event venue business. It helped me craft written content to appear higher in search results so we were able to reach our customers more efficiently, based on their search keywords. Mainly it was only me using the tool, as I was a dept of one, but it saved me a lot of time doing keyword research.
- Easy to use
- Understandable
- Time saver
- Phrasing suggestions
- Competitor Comparison
- Tutorials/Lessons
July 07, 2021
YoastSEO does all of the Heavy Lifting for you
Yoast helps us maximize the SEO efforts of our company blog and website. It takes what would normally be done with meta-tags and HTML and puts it in a very intuitive and easy-to-use format.
- Intuitive
- Alerts to help stay on top of meta data
- Really good support
- Sometimes it will break other plugins
- Sometimes it breaks itself
- Constantly needs updating
June 29, 2021
Yoast does SEO for Wordpress better than anyone else
We use Yoast Wordpress SEO Plugins in our content and digital development groups. The
content team says "we can't work effectively without the SEO plugin". Yoast Wordpress SEO Plugins provides a number of important features our writers rely on:
- Internal links to other content. We have over 40,000 posts and this feature makes it simple to link to relevant content.
- Readability analysis. Our writers require this to ensure their work is consistent and reads well.
- Overall SEO score. Our editors
- Oversight of writers SEO tasks. The posts screen provides an overview of SEO scores of content as it's being produced.
- Yoast News plugin. This handles the publishing of content to Google News.
- Social media integration with Twitter and Facebook.
- Manage
what types of content appears (and how) in search engines. Wordpress
makes just about everything indexable and we use Yoast to tame some of
that, especially custom post types.
- Readability analysis is often overlooked but a poorly written article can turn visitors off. Yoast Wordpress SEO Plugins helps with that to the extent we don't need a bunch of full-time editors.
- Helps to build accurate meta data. Though not as important as it once was on its own, metadata is still important for Knowledge Graphing and Schema.org. Yoast Wordpress SEO Plugins handles all of that without the need of developers.
- The Insights section provides important data about content itself, including prominent words, internal links and link suggestions. Our writers rely on these features to provide the best content possible.
- Yoast Wordpress SEO Plugins does many things and does them well; however, there may be a need for a separate Schema.org plugin if you require finer control when it comes to metadata and which schemas you may want to use. Same applies to XML sitemaps.
- In a recent upgrade (version 14), Yoast Wordpress SEO Plugins added a new indexable feature that combined all metadata for objects on a site into a couple of new tables. For small to medium sites, this wasn't an issue. For larger sites (40,000 posts or more), it caused more problems than it solved to the extent we reverted to a previous version (13.5) and remained there until well after version 15 was released. Be aware that your database will grow more rapidly in size as a result.
- We disabled the built-in XML sitemap generator as it caused excessive database usage when creating new maps. For now, we're using a different plugin for that function until the issue has been addressed with Yoast Wordpress SEO Plugins.
June 22, 2021
Best SEO Plugin for Wordpress
Score 8 out of 10
Vetted Review
Verified User
I [have been] using Yoast Wordpress SEO Plugins for the last few years to Optimize the Contents for search engine which ensures a better ranking in google and other popular search engine. Actually, it is the most popular and advanced SEO tool available in the market. Choice of target keywords and send a signal to the search engine.
- Better Ranking in the Search Result
- Target a particular keywords
- Target related keywords
- Add meta description
- Although this tool is user friendly, i think there is scope of improving the color combination and visual outlook.
May 28, 2021
Yoast's plugins make simple optimization simple
We use the Yoast Wordpress SEO Plugin to help easily optimize our WordPress websites for SEO. We install it on all the websites we build, and we encourage all of our SEO clients to install the plugin on their WordPress sites. It makes optimizing metadata, adding nofollow attributes, and making sure your pages are optimized easier.
- Metadata optimization
- Optimizing for social sharing
- Keyword optimization analysis
- Could work better with Divi
- Implementing automated internal linking would be nice
- Easier to export/import from old websites and plugins
May 24, 2021
A plugin that quickly optimizes WordPress sites for the search engines and social medias
Yoast Wordpress SEO Plugins are being used in our organization to quickly optimize posts and pages for various search engines and social media. With the bundle of plugins for SEO it is easy much easier to optimize video content, news posts, and woocommerce products. It provides a user-friendly interface to add meta keywords on any page and see its score with a preview from search engines result.
- Optimize any post, page, or product with the best keywords
- Get previews of sharing on social media and search engine result
- Gives SEO and readability score and ways to improve
- Generates clean XML sitemap
- $199 for an annual subscription is quite expensive in the WordPress ecosystem
- The plugins can integrate features to add rich snippets
- The suggestions shown by the plugins are not applicable all the time
We use Yoast Wordpress SEO Plugins mainly for analyzing our site pages, but it has also helped us to boost traffic and grow our search engine rank. The plug-in mostly helps by highlighting the main keywords on a page and making sure they are used in the correct manner. It’s really helpful for beginners because it not only ensures high SEO rankings, but also gives other valuable information like readability scores, keyword density and content length.
- It's incredibly easy to create a well-optimized post for search engines and readers by showing you tips and how to improve your content in terms of keywords, focus keywords, readability, accessibility and length.
- Yoast Wordpress SEO Plugins automatically checks for spammy links that could harm the reputation of your site because it looks through the text on all posts as well as any media files you include on your site
- It can check if all are images are labeled with both alt and title tags or which provides the reader with more details about what's going on in an image which is especially helpful for users who don't use sight reading software (a.k.a totally)
- It seems noticeably slower than other plugins.
- Yoast Wordpress SEO Plugins imposes a penalty on sites for not having social shares, regardless of the size or fame of the site.
- It really needs automatic boilerplate generation, so you don't have to manually include basic tags like title and description.
May 24, 2021
Your personal SEO expert less for hundred bucks
The first time I encountered the problem of optimizing corporate website pages was when I was asked by partners to manage the process of redesign for website on WordPress. The site already had over 200 pages and I need to choose a solution to check and optimize the text on the pages. I usually used a different plugin, but this time I asked a SEO expert for advice and he recommended Yoast Wordpress SEO Plugins to me. I was pleasantly surprised how this plugin made my work faster and I even performed site optimization ahead of schedule.
- SEO rank scoring for pages
- Auto generating meta
- Automizated SEO
- Auto generation still need to be improved
- It would be great to show checklist for every page with problems
February 26, 2020
It's Okay
My company has a few websites that are off our platform and using WordPress, so as their SEO analyst I had to become familiar with the software. The SEM department of the company uses Yoast and quite honestly it becomes useless when we are trying to target a handful of focused keywords.
- Creates a redirect when I change permalinks, something most other redirect plugins don’t do.
- It gives internal link suggestions.
- The internal link suggested aren't always great suggestions.
- I don’t need the content insights feature telling me what words I use most on a page.
February 17, 2020
Must-have SEO plugin for bloggers and freelancers
Yoast fulfills the need of search engine optimization. It integrates with WordPress and quite easy to get started. It helps me to attract the organic traffic from the internet search engines like Google, Bing, etc. It also helps to keep structured and organized content throughout the blog. Search engine algorithm often changes, but with Yoast plugin, no need to worry it.
- Keyword optimization.
- Quick indexing.
- Expensive.
- Social media previews are limited.
February 04, 2020
Yo Ho better SEO with Yoast SEO Plugins
I run a small SEO agency. If a client has their site on WordPress then they have Yoast Premium, at the least, running on the site. For our clients that are geo-located, we also run Yoast Local. Yoast makes managing a site much easier. In fact, Yoast has become so robust that we almost consider it more of a platform than just a plug-in. Managing URLs, the interlinking suggestions, the ability to have some control over SERPs and now with the structured markup it is capable of it, would be hard to live without. The other really nice thing about Yoast is they have very good training when it comes to the use of the plug-in.
- Yoast does a great job of managing many of the back-end functions in WordPress. Especially when it comes to handling things like the robots.txt and xml.sitemaps. But this is just the beginning of what Yoast can do.
- One key feature is the ability to do 301's and 410's right in Yoast. This is really helpful when re-designing a site.
- I have quite a few Yoast products in my account. One thing I have found with the Yoast Web Dashboard is that it can at times be a bit confusing as to which Lic is associated with which site. Not a huge deal but can be a little frustrating
- One thing Yoast needs to do at the moment is to figure out what to do with the "Search Console" menu choice in the plugin. that area for the moment is broken due to the loss of a Google API.
January 23, 2020
Yoast Wordpress SEO Plugins for your website
We had used the Yoast Wordpress SEO Plugins for our company’s website. Our website is not very dynamic but a decent one which gives information about what we do - our product line. Yoast Wordpress SEO Plugins helped in showcasing the info in the manner we needed. It is easy to use and not very expensive
- Easy to use
- Reasonable price
- Flexibility
- More choices
January 17, 2020
A must-have plugin for companies of all sizes
Because of regulations within our industry, we aren't allowed to do very much in terms of outbound marketing. That being said, a good portion of our new business relies solely on prospects finding us, becoming interested, and passing our pre-qualification checks. In addition, because our company name is fairly common, with some examples even operating within our industry, having good SEO practices in place equates to survival. Yoast is integrated within our Wordpress installation (managed by myself and accessed by one other user within marketing), and its automatic checks and ratings for page/content scoring have proven invaluable as we continue to create and organize educational content within the different verticals on our website and educational portal.
- Content assistance - Focus keyword reports, content insights, and Yoast's active content checker have been incredibly helpful as we continue to produce new content and refresh old content.
- Redirect manager and technical configuration - An organized and regularly-updated site structure is crucial for ensuring an effective behavior flow throughout our website and educational portal. Yoast helped us avoid crawler confusion by updating our link structure and removing orphan links, deleted pages, and content pages that had been moved and/or consolidated.
- Conflicts with other plugins - Occasionally, Yoast is the number one enemy of site optimization plugins and has caused the site to crash a small handful of times when updates are mismatched. It's also fairly resource-heavy, which can present some issues for developers/admins looking for a lean Wordpress install.
January 15, 2020
Yoast SEO Best Plugin for Keyphrase Optimization
We migrated all our WordPress websites to using Yoast WordPress SEO Plugins to help improve SEO for all posts and pages. I host 1500+ blogs on the Tripawds multisite network and make the plugin available to all members who wish to implement SEO on their blogs. The Yoast WordPress SEO Plugins scoring system allows us to optimize key phrases and content efficiently.
- The Yoast WordPress SEO Plugins Score is beneficial for optimizing key phrases and content.
- Yoast WordPress SEO Plugins Analysis and ranking provides expert direction for optimization.
- Import of previous SEO plugin keywords did work as expected.
- The Yoast Readability highlighting feature does not always work due to specific plugin conflicts.
January 10, 2020
Easy to use SEO tool for both novice and advanced users
We use Yoast for our marketing website, with the goal of making sure all our pages our structured optimally for search engines, and to flag any potential indexing issues. In particular, we use the snippet tool on individual pages to ensure that the right title and description shows for each page; we also use it to discourage search engine indexing across landing pages, or pages that are in development or for limited audiences only.
- Intuitive interface that makes it clear what elements of a page/site you need to address for search engine optimization.
- Very customizable - You can choose whether you want a setting to apply to an entire category or just a single page.
- The readability feature is nice in theory, but I feel like it should adapt to the content/ audience focus of your site (or have the ability to manually set the desired level). I work on a site that is more advanced, and the flags for readability can be distracting.
- It seems as though more and more features are being moved to the Premium version, which is understandable but can be frustrating. For example, it'd be nice to be able to manage robots.txt files directly in Yoast.
January 06, 2020
A must-have for every WordPress website
I use Yoast on every website I build and the vast majority of the blogs I write for. Yoast makes it easy to ensure that you're doing everything in your power to optimize for a given keyword (or multiple keywords), as well as cover your bases regarding related onsite SEO best practices. If you have a WordPress blog, you need Yoast. Best of all, the basic plugin is completely free to use!
- Useful readability checker with feedback.
- User-friendly interface for editing meta data.
- Readability checker could get more specific (like Grammarly).
- It's hard to understand the difference between premium plugin offerings (like Yoast SEO Premium versus the WooCommerce SEO plugin).
December 30, 2019
Yoast SEO, the Best WordPress SEO plugin
Yoast WordPress SEO plugin is what we install on every WordPress website we maintain. It makes the websites SEO friendly and easy to configure in terms of titles, meta descriptions, visibility, Schema.org, robots.txt and sitemaps, taxonomies...which roughly translates to Onsite and Technical SEO.
It takes care of several key things that WordPress doesn't do well upon clean install.
It takes care of several key things that WordPress doesn't do well upon clean install.
- Onsite SEO (titles, descriptions, content analysis...)
- Technical SEO (breadcrumbs, robots, sitemaps, Schema.org)
- UI (it doesn't use standard WordPress dashboard elements or design language and it should).
- Marketing (it should slow down with ads).
December 13, 2019
Easy breezy page editor
SEO is a buzzword that's been around for a while. For many, it's this elusive mysterious thing, that businesses have heard of and should be doing, but many don't know how to implement. This is especially true, in my experience at small companies, that don't have a dedicated SEO specialist. Enter Yoast WordPress SEO. This plugin makes it easy to identify SEO problem spots on your website.
- It is extremely easy to use. You don't have to be an SEO expert to make improvements to your site.
- There are multiple price levels of service. This makes it affordable for businesses.
- Yoast WordPress SEO plugin doesn't take formatting into consideration. The plugin often suggests that I don't have enough transition words in my text. With multiple paragraphs, text divided into columns taking that suggestion would read strangely.
December 12, 2019
My Yoast Wordpress SEO Plugins Review
We use Yoast Wordpress SEO Plugin to help streamline our SEO implementations for smaller-scale projects. The plugin makes implementing changes easy, and it's effective for small scale changes. It helps non-technical users easily make changes to their page content without inadvertently breaking anything or changing items they shouldn't be.
- Easy to use
- Fast changes
- Optimization scores can be arbitrary
- Can feel clunky at times
December 05, 2019
Best overall WordPress SEO plugin
I implement Yoast as the de facto SEO plugin on various WordPress sites that I manage. Whereas it isn't necessarily the best SEO tool in any one area, it has proven to be the simplest to set up and for my non-technical clients to make use of. Overall, it serves as the best all-around SEO WordPress plugin. In most cases, I set it and forget it and only when new features come out or when a client wants to deploy an overall change to their SEO strategy do I even need to make changes to the plugin.
- Evaluate the SEO score of any given page's content.
- Makes it simple to manage the title and description for a page (what shows up on Google search results).
- Boils down complicated topics such as canonical URLs for non-technical users.
- Easy explanations for any and all options, including why to use or not use an option.
- Some default options are the opposite of what is considered a "best practice".
- The differences between the free tier and the pro tier are explained, but for non-technical users, it still isn't always clear.
December 04, 2019
Searching for a great SEO tool? You've found it.
The Yoast SEO Plugin for WordPress helps us make all of our web content more searchable- and findable- by making it super simple to optimize every post and page. The ability to audit new and existing content in real-time and get concrete suggestions on ways to improve our SEO makes it easy to keep up with ever-changing best practices.
- SEO Analysis: This is the best. As you create content, you get a real-time audit of what you're doing right and, more importantly, what you need to fix in order to make that content as optimized as possible.
- Set up wizard: Once Yoast is installed, their wizard helps ensure it can get to work immediately at making your website more Google-able. Could not be simpler.
- Free training: Just getting started with SEO or Yoast? They have free training videos that make it so easy to get up to speed and start optimizing your content.
- Density: Because even the free, basic Yoast SEO tool has SO MANY FEATURES, if you're brand new to SEO as a concept/practice, you might feel a little overwhelmed at first. Just go watch the training videos!
- Bulk Title Editing: I'm sure this tool can be useful, but I've never found it to be particularly intuitive or helpful.
- Limitations: I'm grasping at straws here, but it would be nice if some of the premium (paid) features- specifically the social media previews- were available in the free version. Like I said, grasping.