Referral Marketing Software
Top Rated Products
(1-2 of 2)
AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As they…
OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects…
All Products
(26-50 of 103)
UpPromote Affiliate & Referral is a solution for Shopify merchants seeking to elevate their affiliate and referral campaigns. It empowers businesses to build professional campaigns and approach potential affiliates. The app's standout feature lies in its ability to track affiliate…
Partnero is a partnership management platform that allows running bespoke affiliate and referral programs with a focus on fully customizable program settings, partner experience and ease of use. Partnero features include:running multiple affiliate and referral programs under one…
MultiSoft Corporation, headquartered in Cape Coral, is a specialty MLM Software provider for the Multilevel Marketing (MLM), Direct Sales, and Affiliate Marketing industries with an emphasis on commission calculations that are delivered on-time. MultiSoft’s MarketPowerPRO MLM Software…
Explore recently added products
The Buyapowa* platform powers advocacy and refer-a-friend programs for brands, including GAP, T-Mobile, boohoo, Vodafone, and EDF. Their products allow brands and retailers to identify their biggest advocates, motivate and reward them for referring new customers. It plugs into an…
Aklamio is a European referral marketing solution for enterprise customers. Key capabilities include Refer-a-Friend, Member-Gets-Member, and Employee-Gets-Member campaign, as well as job referrals of more than 3.000 brands. The vendor says it generates sales uplifts of 20 percent…
Epixel MLM Software is a customizable software that is scalable and flexible according to changing needs of the future. Core capabilities range from an advanced commission engine to automating an MLM business with tools and techniques, the software helps to enhance business operations.…
Viral Loops is a template-based viral & referral marketing solution for marketers, from the company of the same name London.
Avature Refer is software designed to enable employees to become effective and engaged recruiters who help build talent pools via their existing contacts.
Genius Referrals is a Referral Marketing Platform from the company of the same name in Orlando, that helps businesses to acquire new customers using word of mouth and recommendation techniques.
VYPER (VYPER.IO) is a tool that helps build viral contests, giveaways and reward programs, from the company of the same name in Los Angeles.
Ingram Micro offers Cloud Referral via the Ingram Micro Cloud, a solution for salespersons of cloud services to earn commission on referral business.
Forewards is a platform that helps online retailers convert happy customers into an army of brand advocates. Online retailers can drive organic customer acquisition through word of mouth recommendations spread through social media, and drive improved customer loyalty by rewarding…
Reppify Talent is a referral marketing software solution built specifically on using employee connections as referrals.
Rocket MLM software is a network marketing software, which helps scale MLM organisations to manage and monitor their MLM business operations. As a direct selling software, it helps the user take care of MLM business leads, commissions, bonuses, members, payouts, E-commerce stores,…
Channelyze is cloud-based partner relationship management (PRM) software that simplifies the process of managing partners, helps vendors grow their sales channel and drives partner experience. It helps software and hardware vendors increase their reach into markets by providing…
InviteReferrals , which the vendor states is trusted by 20,000+ Customer Globally, is designed to make it easier to get a referral program from an online store. The vendor invites the user to create interactive refer-a-friend campaigns in a few steps, and boasts their technology…
Learn More About Referral Marketing Software
What is Referral Marketing Software?
Referral marketing software helps companies promote their products and services by using their customer base as a source of leads. It harnesses the power of satisfied customers (word-of-mouth) to influence potential buyers and acquire new customers. Customers are incentivized to become advocates through a variety of rewards: points, vouchers, coupons, discounts, loyalty cards, free products, status perks, and sweepstakes entries.
These platforms automate referral campaigns, the enrolling, tracking, and rewarding of customers, sometimes including gamification to encourage engagement. It is related to and sometimes bundled with Affiliate software and Influencer Marketing software.
Referral marketing software can be embedded within a company’s website, in their social media pages, or integrated within their mobile applications. Social media is becoming a dominant force in this space and the use of referral apps is increasing.
Referral Marketing Software Features
Most referral marketing platforms will offer the following features:
Referral Campaign Management
Referral Tracking
Rewards Management
Customer / Contact Management
Gamification
Lead Engagement
Multi-Channel Marketing
Referral Templates
Fraud Protection
Analytics
Third-Party Integration
The software can be implemented on one or more of these platforms: Windows, Mac, Android, iPhone/iPad, Mobile apps.
Referral Marketing Software Comparison
Before purchasing referral marketing software consider the following points:
Does it integrate with your CRM, Marketing Automation, and Email Marketing software? This is important for referral tracking efficiency and for keeping up-to-date and consistent information across your platforms.
Will you benefit from a product that is tailored for your specific industry? For example, some products are oriented toward retail, financial services, or manufacturing.
What are the channels you need to support?
Does it readily integrate with major eCommerce sites and social media?
Are you a B2B or a B2C company? A few products are geared specifically towards B2B referrals.
What analytics does it support? Does it provide intelligence regarding customer behavior and participation, top influencers, referral rates by channel, and revenue generated by campaigns?
Pricing Information
There is a wide range of pricing options depending upon the features. Several vendors offer scalable products with basic, intermediate, and enterprise versions. Costs can range from as low as $12 a month for entry-level offerings and up to $800 a month or more for enterprise products. Sometimes pricing is driven by the number of customers supported.
A few vendors will require that you contact them for a demo and quote. Some offer free trial versions. A small number offer one-time licensing fees of around $2,000.
Related Categories
Frequently Asked Questions
What does Referral Marketing Software do?
What are the benefits of using Referral Marketing Software?
- Increased sales and conversions
- Customers driving sales can cut your sales expenses
- Expanded market reach
- Increased social shares
- Increased subscriptions, registrations, and app installs
- Improved brand loyalty
- Flags and blocks fraudulent referrals
- Centralized management in one platform
- Analytics
- measures the effectiveness of your referral campaign
- identifies which referral programs are best for different customer categories
- optimizes rewards
What are the best Referral Marketing Software products?
These are some of the more popular referral marketing software products: