Item: 6sense
Rating: 10
Author: Verified User

Overall Satisfaction with 6sense

Use Cases and Deployment Scope

We utilize 6sense for account prioritization and GTM strategy. As a data aggregator, it allows us to connect all of our efforts into one place that provides visibility for our Demand, SDR and Sales teams.

Pros and Cons

Pros

Account prioritization
Targeting
Visibility

Cons

Data quality
Transparency of account intent
Continued education/audit of our instance

Usability

Really nice tool to work with once up and running. Provides blueprint on GTM and gives confidence on ad spend.

Return on Investment

GTM strategy
Increased deal velocity
Increased deal size

Account Identification

Yes, this is the best utilization for us in our strategy.

AI-Powered Predictions

It has helped prioritize spend and increase velocity based on our sellers books and what is needed to supplement buying teams.

Alternatives Considered

Demandbase One

Key Insights

Do you think 6sense delivers good value for the price?

Yes

Are you happy with 6sense's feature set?

Yes

Did 6sense live up to sales and marketing promises?

Yes

Did implementation of 6sense go as expected?

Yes

Would you buy 6sense again?

Yes

Other Software Used

TechTarget Priority Engine, INFUSE, DemandScience

Likelihood to Recommend

Well suited for GTM strategy and alignment between teams. It could do a better job showing interactions on accounts and leads and highlighting those we may be missing out on from a targeting standpoint. For example, if an account is 6QA- a forced recommendation to make sure they are added to our marketing mix

6sense Feature Ratings

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6sense Review