ActiveCampaign - Almost There.
December 27, 2017
ActiveCampaign - Almost There.
Score 8 out of 10
Vetted Review
Verified User
Software Version
Small Business
Overall Satisfaction with ActiveCampaign
We are using ActiveCampaign in a specific location within a nationwide business. We are using it for marketing purposes, as well as onboarding, deadline countdowns, and information based emails. ActiveCampaign helps us to better serve our current customers and market to new customers with their automation options and one-off emails within the CRM.
- Marketing Automation
- Click/Link Tracking
- Email Integration with Gmail via a Chrome extension
- One-to-one email automation (all automations have unsubscribe / impersonal req'd fields)
- Sometimes the Chrome plugin does not work properly.
- The email builder could use improvement on the UX end.
- We saved hours of emails & phone calls with our onboarding automation and custom options.
- The CRM has custom fields option that makes it easy to create a deadline funnel based on the custom field information.
- I wish ActiveCampaign could send automated emails that did not appear so impersonal.
I think overall ActiveCampaign is more of an all-in-one solution than other similar products we have tried. The price is also a factor, ActiveCampaign is much more affordable and still has great support. I think that the editor and sequences in ActiveCampaign are more natural and user-friendly than Infusionsoft and MailChimp.