Braze Review 2025
March 12, 2025
Braze Review 2025
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Braze
Braze is used as CRM tool for retention use cases across funnel stages. It addresses retention, churn and dormancy
Pros
- Abandon Cart
- Wish List
- First time activation
Cons
- Generative AI
- Localisation
- Integration with Snapchat
- User activation rate improvement from 5 to 7%
- CPRO reduction by 10% points
- CLTV improvement across categories
Good use cases are developed in segmentation and analytics.
Braze feature for ecommerce retail brands is better and the readyto use usecases are a big support
Do you think Braze delivers good value for the price?
Yes
Are you happy with Braze's feature set?
Yes
Did Braze live up to sales and marketing promises?
Yes
Did implementation of Braze go as expected?
Yes
Would you buy Braze again?
Yes
Comments
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