Prospecting Tool D & B
December 07, 2018

Prospecting Tool D & B

Lindsey Schultz | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with D&B Hoovers (formerly Avention)

We use D & B Hoovers to find contacts for companies that we want to prospect into. We wanted something that could easily integrate into our CRM and have accurate information.

Pros

  • It can help find contact information for prospects to use for email and phone calls.
  • It will allow you to segment who you are looking for and will even help find similar prospects based on what you search for.
  • There are over 100 M contacts!

Cons

  • It would be better used with LinkedIn Sales Navigator and to be able to build a list from there.
  • Sometimes we have seen emails bounce.
  • Positive impacts have been being able to find the right person at the right company and be able to email or call them to schedule sales leads.
  • Not much negative impact besides some emails bouncing.
It is cheaper than DiscoverOrg which is great, but we feel like ZoomInfo is a better choice for our company. Winmo has less companies and contacts, but has more custom research and allows us to personalize messages for Account Based Marketing purposes.
We do not really generate reports.
D&B Hoovers is used well when you are trying to find contact information (emails and phones) of prospects from companies you are trying to target. There are tons of industries to choose from and they have a pretty wide coverage.

D&B Hoovers Feature Ratings

8.0
Advanced search
8
Identification of new leads
8
List quality
8
List upload/download
8
Ideal customer targeting
8
Load time/data access
8
9.0
Contact information
9
Company information
9
Industry information
9
8.0
Lead qualification process
Not Rated
Smart lists and recommendations
8
Salesforce integration
9
Company/business profiles
8
Alerts and reminders
Not Rated
Data hygiene
7
Automatic data refresh
Not Rated
Tags
Not Rated
Filters and segmentation
Not Rated
Not Rated
Sales email templates
Not Rated
Append emails to records
Not Rated

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