Excellent, Easy to Use product
April 24, 2021

Excellent, Easy to Use product

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Heap

Heap is used by multiple departments across our organization, from Marketing to Product and Bizops. Heap helps our organization tie website and product data together to better understand our user journey and funnel. It helps us understand which programs are working better than others and helps us make better decisions about our go-to market and growth strategy.
  • Builds beautiful funnel reports
  • No need to pre-define events - Heap's pixel records all events on your website
  • Easy to use UI and deep levels of customization
  • So much easier to use compared to Google Analytics' clunky UI
  • I'd love the ability to save my "group by" selection when I edit a query, without having to re-apply it each time.
  • Increased web conversion rates
  • Increased product engagement
  • More confidence in making business, marketing, and product decisions
Beautiful, clean UI that makes working with data fun.
Reports load pretty fast, though I do think there is sometimes room for them to load faster, especially in the case of complex queries.
Heap stands out because, unlike Google Analytics, it helps us analyze both our SaaS product data as well as web data. As mentioned before, it's also much easier to use compared to GA, and has a much better UI. It also records and tracks all events on our website, which means we do not need to pre-define events as in the case of GA.

Do you think Heap delivers good value for the price?


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Did Heap live up to sales and marketing promises?


Did implementation of Heap go as expected?

I wasn't involved with the implementation phase

Would you buy Heap again?


My favourite part about Heap is that I don't need to pre-define events that I'd like to track because Heap records all events and properties on my website and app. I also absolutely love the UI - the product is really easy and delightful to use, especially in comparison to Google Analytics' clunky and outdated experience. I love that this product lets you combine both app and web analytics, so you can see your data in one place. For this reason, Heap is much better suited for SaaS companies compared to Google Analytics.