Simplified our posting and boosted engagement
July 11, 2025

Simplified our posting and boosted engagement

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Professional

Overall Satisfaction with Hootsuite

We use Hootsuite primarily for social media marketing. Earlier, we used to post on social media manually, on our own; that process was somewhat time-consuming and required due diligence. In the past year, our calendar has started to get full, and since then, we thought we needed to invest in a tool that helps us schedule the posts and stories.

We came across Hootsuite, and it has helped us save time, the hassle of logging in and out every time we post, etc. It also gives us analytics on which post has performed great this week, what we should post more be it image, gif, or video. Also, it has helped us identify when to post with a time recommendation.

Overall, we had a good experience with the tool.







Pros

  • It helps us schedule the posts on our time and does not miss out on posting like there are no errors due to technical reasons or anything like that. The uptime is perfect.
  • It gives good analytics on what should we post, which posts our performing better, which post did good this week, what time shall we post, etc.
  • It also provides with recommendation on what to post on this day.

Cons

  • They need to work a little on their user interface, current user interface is okay but lacks flexibility. It takes some time to get use too.
  • There should be a feature where we can edit after scheduling the post
  • The analytics and reporting features could be more robust.
  • Using Hootsuite has helped us save a lot of time when it comes to planning and scheduling posts, especially across multiple accounts. Instead of switching between platforms, everything’s now in one place, which has cut our social media workload almost in half.
  • Since we started using it, we’ve been way more consistent with content, and that’s helped us get more people seeing our stuff. I’d say our traffic from social media has gone up a good bit maybe around 30 percent.
  • Another thing we noticed is that having all the analytics in one place helps. We can see what’s working and what’s not.
It’s pretty easy to use for what we need, mainly scheduling and checking analytics. But to be fair, we haven’t explored all the features yet. There’s a lot more in there that we just haven’t tapped into, so maybe our score would go up once we start using it more fully.
Hootsuite has definitely made it easier for us to stay organised with our social media. Having one place to plan and schedule posts means we’re more consistent with our content, which helps a lot with keeping our brand voice steady across different platforms.

It also saves us from last-minute posting or scrambling to find content, so things go out on time without the stress. Overall, it’s helped us stay active and more connected with our audience without having to constantly be online.
We have not used any other tool other than Hootsuite.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Hootsuite works best for bigger teams that handle a bunch of social media accounts on different platforms. It’s got good tools for scheduling posts, checking performance, and working together. But if you’re just one person or a small team looking for something simple or free, or if you want help from AI for writing content, it might not be the right fit.

Hootsuite Feature Ratings

Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
Not Rated
Broad channel coverage
8
Content planning and scheduling
8
Audience targeting
8
Content optimization
8
Workflow management
8
Not Rated
Automated routing and prioritization
Not Rated
Customer interaction histories
Not Rated
Bulk actions
Not Rated
Lead generation
6
Content marketing
7
Paid media management
Not Rated
Campaigns and promotions
Not Rated
Twitter
10
Facebook
7
LinkedIn
8
Instagram
6
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
Not Rated
Real-time tracking
Not Rated
Competitor analysis
7
Role-based user permissions & privileges
Not Rated
Mobile access
Not Rated

Comments

More Reviews of Hootsuite