HubSpot: the best marketing platform on the web.
April 15, 2014

HubSpot: the best marketing platform on the web.

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction

We use Hubspot to organize our content marketing effort. All of our online content, CTA's, white-papers, downloads, e-books, and webinars are promoted and tracked through Hubspot landing pages. Hubspot helps us convert our web traffic to sales leads better than we were ever able to before.
  • Generate landing pages
  • Organize lists
  • Organize calls-to-action
  • Send Emails
  • Track contacts
  • Score Leads
  • More direction for specific campaigns.
  • Too many features makes it difficult to know where to start
  • There could be better integration into Wordpress
  • Smarter lead conversion
  • More efficient sales calls
  • Better content offerings
Pardot, Marketo, InsideSales, Unbounce, etc.
We are very invested in Hubspot, having transferred a large portion of our content to the platform.
You must have a commitment to content marketing. Preferably, you have a wealth of content to build off of already.

Product Usage

7 - Sales, marketing, account management, CEO, legal, PR
2 - Must be creative interested in inbound marketing.
  • Converting Web sign-ups to customers
  • Delivering e-books to customers
  • Generating landing pages
  • Using it for specific campaign signups
  • Tracking competitors
  • Managing campaigns from soup-to-nuts
  • Blogging
  • A/B testing content
  • Managing subscribers