HubSpot - a marketers lifesaver!
Updated March 31, 2017

HubSpot - a marketers lifesaver!

Ryan Kyle | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Professional

Overall Satisfaction with HubSpot

We use HubSpot across many departments as a collaboration tool to help us manage our sales and marketing efforts. There is a fantastic tool called Tasks that allows us to communicate effectively, quickly and with many people in an open forum that helps us get the job done! We use it as a CRM and marketing tool also which allows us to manage everything from one place.
  • Easy to use
  • Great support team
  • Marketing and sales all in one place
  • CRM is a new feature implemented in past few years so it is lacking some features - however HubSpot is quick to add new features regularly and it has become a much more powerful tool in the last few months.
  • We have automated many tasks to free up the marketing department to get on with higher level tasks
  • We can now run live sales reports and don't need to update Excel to deliver a static report
HubSpot has been much more user-friendly in enabling us to support our customers through the buying journey and allows us to free up time to give us more face-to-face time with clients in order to better serve them. Our workload has reduced since using HubSpot and as a result, we are a more effective team.
When moving a lead between owners, it's easy to do so with a few clicks. All parties can be notified quickly and all notes move along with the lead. If updating a deal, we can tag all invested people and they all get notified quickly and easily. Smart properties allow us to personalise batch emails.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
9
Dynamic content
9
Ability to test dynamic content
9
Landing pages
9
A/B testing
9
Mobile optimization
9
Email deliverability reporting
4
List management
9
Triggered drip sequences
9
Lead nurturing automation
9
Lead scoring and grading
9
Data quality management
9
Automated sales alerts and tasks
8
Calendaring
8
Event/webinar marketing
8
Social sharing and campaigns
9
Social profile integration
9
Dashboards
7
Standard reports
7
Custom reports
8
API
9
Role-based workflow & approvals
Not Rated
Customizability
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

Using HubSpot

16 - Marketing, Sales, Finance, Legal, Pre Sales, Management, HR
2 - Problem Solvers, People -people!
  • Lead Generation
  • CRM
  • Marketing Automation
  • We managed to create a prospective employees "bank" using forms and lists. They can upload a CV and information and we can contact them as required
Fantastic product and easy to use!