Longtime Loyal HubSpot Customer & Partner
September 20, 2019

Longtime Loyal HubSpot Customer & Partner

Greg Linnemanstons | TrustRadius Reviewer
Score 10 out of 10
Vetted Review

Software Version

Professional

Overall Satisfaction with HubSpot

HubSpot is our primary web and marketing automation platform, and we're a marketing firm. Everything we do for our marketing and most of the services we provide clients is done on and in HubSpot.
  • HubSpot is the highest rated (by users) marketing automation platform in the world, and it's because product development continues to be focused on giving users the best experience and the most power to impact their marketing and business development results. We believe the HubSpot CMS is the best web development product available because of ease of learning and use, security, and the incredible array of integrations available that continue to enhance business impact.
  • HubSpot is a fantastically easy publishing platform that makes it frictionless for distributed teams to publish SEO-optimized content, and always be on the same page about SEO strategy as you're creating.
  • The professional product is a great value for the capabilities that are included, and it makes small teams so much more effective at doing the work of a larger team from a single platform.
  • Product development never rests and is based on user experiences. We've been consistently involved in beta tests of new capabilities and almost as soon as we provide our impressions we see reflections in product improvements. Love it!
  • Reporting has improved and needs to continue.
  • Since we became a HubSpot customer in 2011 we have quadrupled revenue and gone from barely profitable to enviable profitability. Because of the growth we've realized our biggest challenge today is managing capacity to serve our clients well.
  • When we began using HubSpot our monthly site traffic was < 1000 session. We have recently topped 70k monthly sessions, and today our website is our primary source of new business opportunities, and we give HubSpot lots of credit for what we've accomplished.
HubSpot is by far the most user-friendly, which means it's more likely to be fully deployed by customers. We help people move from both of the mentioned competing platforms because the user experience is so difficult that the products aren't being used.
HubSpot is ideally suited for SMB businesses and organizations who are placing heavy emphasis on content creation, publishing, and curation, and those who rely on attracting relevant traffic to web properties for the purpose of business development, both new business and with existing customers. Any business that has a fairly high degree of customer consideration prior to purchase should be looking at HubSpot as the best tool available for a smaller marketing team to do what the big guys are doing with content marketing.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
8
Landing pages
10
A/B testing
9
Mobile optimization
10
Email deliverability reporting
10
List management
8
Triggered drip sequences
9
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
8
Automated sales alerts and tasks
10
Calendaring
8
Event/webinar marketing
8
Social sharing and campaigns
10
Social profile integration
10
Dashboards
10
Standard reports
8
Custom reports
7
API
9
Role-based workflow & approvals
7
Customizability
9
Integration with Salesforce.com
10
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
7