Excellent platform with a few opportunities to improve | TrustRadius

Use Cases and Deployment Scope

Our company uses HubSpot to organize tens of thousands of leads and hundreds of software development projects. It is used daily for sales, project management, and customer relations. HubSpot helps us organize all of our leads, prioritize new leads, and maintain ongoing projects. I particularly like the email templates, call queue system, and lead breakdowns. The analytics are also great.

Pros and Cons

Lead filtering.
Emailing.
Project management.

Sequencing emails, allowing more specific times for automations.
More knowledgeable technical support.
More customization for UI/UX.

Return on Investment

Organization of leads improve sales process.
Automated marketing campaigns.
Engagement tracking metrics.

Usability

9

Excellent, the workflow works well and is easy to learn.

Alternatives Considered

Pipedrive and Zoho CRM

HubSpot works better in most categories than other products that I have used.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Not sure

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of HubSpot CRM go as expected?

I wasn't involved with the implementation phase

Would you buy HubSpot CRM again?

Yes

Other Software Used

Google Ad Manager, Google Calendar, Google Analytics

Likelihood to Recommend

HubSpot is helpful for organizing a large amount of contacts, prioritizing leads, and using the organization for email marketing.