Interacting with Ions
Updated July 23, 2019
Interacting with Ions
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with ion interactive, by ScribbleLive
We use Ion Interactive for all our landing pages. This is mainly used for the marketing department and it helps us create landing page tests and collect data to create informed decisions on what is working and what is not. The Ion Interactive tools and ability to pull in additional data from our UTMs helps us track a potential students path from click to enrollment.
- Ion Interactive works well for data collection and management.
- We like how this product helps us quickly duplicate landing pages and make changes on the fly.
- We like how Ion Interactive makes it simple for both experienced and inexperienced web developers to make changes to our landing pages.
- We wish there was an easier way to make changes without it being always on a live site, as this has caused issues with typos or mistakes.
- Some of the landing page creation tools seem a bit dated.
- Dashboard visuals could be updated.
- It manages our landing pages well, so we can reliably get leads.
- We count on it daily to pass lead information into salesforce and other tools.
- Overall, we would not be able to function without Ion Interactive, in our current setup.
- Unbounce and Optimizely
It works well for A/B testing and data collection. Additionally, our Salesforce integration is critical for our team. With Ion Interactive, we are able to reliably retain all lead information, and pass it into Salesforce. This includes UTM information as well as proprietary ID information for paid search bid optimization tools. For us, it comes down to reliably getting the data into our system so our representatives can contact our leads.
Ion, by Rock Content Feature Ratings
Using ion interactive, by ScribbleLive
10 - The people we have using Ion interactive are in our marketing department and business intelligence departments. They use ion interactive in order to create landing pages, split tests, and gather data on page and campaign performance. We actually use a daily pull of our data to help populate our internal data warehouse and tie together performance information.
4 - To support ion interactive landing pages, we only need basic html and css skills, and I mean basic. There are so many drop in element templates that are setup for the most basic user, but the platform also allows for more advance users to add custom code. On the data side of things, we have automated tools that pull reports from ion interactive. The only things we need to check is to clear malicious traffic, which we do with a one click button at the start of each week.
- Landing pages
- Split testing for landing pages or campaigns
- Instant data retrieval of traffic on websites
- Landing page versioning
- We have been able to look back at old creative and old creative data to help determine what has worked in the past.
- Allowing us to connect to ion interactive's api has helped us use good data and determine results of our marketing.
- We will continue and increase our usage of split testing on sites.
- We will continue to add elements to the api download, when we add new data variables.
ion interactive, by ScribbleLive Support
| Pros | Cons |
|---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |