An absolute must!
Rating: 10 out of 10
July 26, 2021
KS
Vetted Review
Verified User
3 years of experience
- Flexibility, Analytics, Always improving the platform
Overview
What is Ion, by Rock Content?
Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation…
Learn from top reviewers
An absolute must!
Rating: 10 out of 10
July 26, 2021ion interactive may be the most underrated marketing tool in existence. If you run an online business, you owe it to yourself to use this tool. ion interactive is the most fle...
Kelly Saux
Director - Marketing
Director Direct Response Marketing
Pimsleur Language Programs / Simon & Schuster Audio
3 years of experienceFairly easy to use for simple landing pages and great customer service!
Rating: 7 out of 10
September 20, 2019Two departments in the company currently use the product. We use it to design landing pages for our clients.
Verified user
Analyst
5 years of experiencePretty good, but could use some help with user experience
Rating: 4 out of 10
September 20, 2019ion is used by our marketing department to create interactive content for our prospects to engage with us on a more personal level. We want our content to stand out from the c...
Crystal Willett
Manager - Marketing
Content Marketing Manager
itelligence North America
1 year of experienceA great piece of software for creating and tracking templated interactive content
Rating: 9 out of 10
September 19, 2019The marketing department uses Ion new content creation. We use Ion to measure engagement with our content, make our content more dynamic and targeted, and improve the content ...
Verified user
Professional
1 year of experienceA quick review of ion interactive
Rating: 7 out of 10
September 14, 2019ion interactive is being used by a few individuals to create interactive graphics to accompany website articles.
Verified user
Employee
1 year of experienceEasy To Use
Rating: 8 out of 10
September 11, 2019Ion Interactive is being used to support our journals and Sales department.
Verified user
Professional
1 year of experienceEffective tools to augment ongoing initiatives
Rating: 8 out of 10
September 4, 2019We use ion interactive to supplement our own digital efforts. From creating sales enablement tools to interactive lead generation forms, ion's creatives have given us a lot of...
Verified user
Director
1 year of experienceGood overall experience with ion interactive
Rating: 8 out of 10
August 21, 2019We use it within our Research/Content department. We publish original content sourced from our research by way of infographics and interactive whitepapers. It is another way t...
Verified user
Analyst
1 year of experienceThe ion Experience from a Low Level User (Mainly reporting)
Rating: 10 out of 10
August 21, 2019Ion is used throughout our company to create, test, and fine-tune landing pages for dozens of clients in different verticals. Everyone uses it in some capacity. The developers...
A Robust Platform to Help You Deliver Marketing Landing Pages
Rating: 8 out of 10
August 21, 2019My team currently uses ion interactive to create and manage marketing landing pages for a few of our clients in support of their digital marketing campaigns. We are a team of ...
Verified user
Director
1 year of experienceIon creative studio - the next step for online marketing and engagement
Rating: 8 out of 10
July 24, 2019Ion interactive is being used for the creation of interactive content to get more engagement with potential customers. The primary focus at this moment is to create white pape...
Verified user
Employee
1 year of experienceIon is a true problem solver!
Rating: 8 out of 10
July 23, 2019Ion is being used to create interactive media for our website, quizzes for the web and informative interactive eBooks to educate potential clients. It provides an easy and fas...
Interacting with Ions
Rating: 8 out of 10
July 23, 2019We use Ion Interactive for all our landing pages. This is mainly used for the marketing department and it helps us create landing page tests and collect data to create informe...
ION - Landing Page Solution
Rating: 7 out of 10
July 23, 2019ion is being used as our primary landing page development and publishing tool. ion addressed the need for a turnkey solution requiring few resources to develop landing pages f...
Verified user
Strategist
1 year of experienceGreat content marketing tool
Rating: 8 out of 10
July 23, 2019We use Ion Interactive to create personalized, interactive landing pages for marketing and demand generation. Since adopting ion, we have seen greater engagements and conversi...
Verified user
Contributor
1 year of experience
Log in with LinkedIn to see content from your network
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Pricing
Managed Services + SaaS
Custom
Cloud
per year
Entry-level set up fee?
- $5,500 per customerOptional
For the latest information on pricing, visithttps://ion.rockcontent.com/platform/pr…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Features
Return to navigation
Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Ion, by Rock Content?
Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation enriching their contact database with declared, high intent data. Ion helps brands launch quizzes, ROI calculators, assessments, interactive infographics, and other interactive formats in just a few hours.
Marketers can start from a blank canvas, use fully-responsive Quick Start templates, or leverage Rock Content's professional services team to plan, create, and launch their own branded content experiences.
Interactive content increases brand awareness by encouraging users to actively engage with the content. Each engagement provides insights into audience behavior by collecting rich, first-party data from interactions and effectively driving users through the buyer journey.
CONTENT FORMATS
• Assessments
• Calculators
• Interactive White Papers
• Landing Pages & Microsites
• Lookbooks & Tours
• Interactive eBooks
• Interactive Infographics
• Solution Finders
• Resource Libraries
• Configurators
• Quizzes
• Fully Responsive Quick Start Templates
Ion, by Rock Content Features
Content Creation Features
- Supported: Ideation
- Supported: Content collaboration
Content Publishing Features
- Supported: Content hub
- Supported: Forms / Gated content
- Supported: Embedded CTAs
- Supported: Content distribution
- Supported: Content promotion
- Supported: Content automation
Content Reporting & Analytics Features
- Supported: Audience profiling and targeting
- Supported: Closed-loop tracking and reporting
- Supported: Content performance analytics
- Supported: Campaign optimization dashboard
- Supported: Page-level engagement analytics
Additional Features
- Supported: A/B Testing
Ion, by Rock Content Screenshots
Ion, by Rock Content Video
Overview of Ion's Interactive Content Marketing Platform
Ion, by Rock Content Integrations
- Salesforce Sales Cloud
- Salesforce Marketing Cloud
- Adobe Marketo Engage
- Demandbase One
- AWeber
- Contentsquare
- Crazy Egg
- dotMailer
- Google Analytics
- Google Analytics 360
- HubSpot Marketing Hub
- Mailchimp
- Adobe Analytics
- Oracle Siebel CRM
- Talisma Social CRM
- Act-On Software
- Aprimo
- Oracle Marketing
- Keap
- Sugar Sell (SugarCRM)
- Google Marketing Platform
- Campus Management
- MongooseMetrics
- NetResults
Ion, by Rock Content Competitors
Ion, by Rock Content Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Languages | English |
Ion, by Rock Content Downloadables
Frequently Asked Questions
SnapApp (discontinued), Ceros Studio, and Zoomforth are common alternatives for Ion, by Rock Content.
Reviewers rate Ideation and Content hub and Forms / Gated content highest, with a score of 10.
The most common users of Ion, by Rock Content are from Mid-sized Companies (51-1,000 employees).
Ion, by Rock Content Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 0% |
| Mid-Size Companies (51-500 employees) | 40% |
| Enterprises (more than 500 employees) | 60% |
Comparisons
Compare with
Reviews and Ratings
(210)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
Ion Interactive is a versatile platform that offers numerous use cases for businesses and marketing departments. Users have found that the software simplifies the process of creating landing pages, allowing them to rapidly prototype and deploy pages for multiple domains and marketing campaigns. With Ion Interactive, companies can easily create interactive content such as calculators, quizzes, and informational tours to engage online audiences. The software's reporting and analytics capabilities also enable users to keep all their data in one place, facilitating in-depth analysis and optimization of landing pages. Additionally, Ion Interactive's API connections with ESPs and CRMs allow for seamless integration, while its data collection capabilities provide exhaustive insights for informed decision-making. This robust program has proven particularly useful for small teams that lack the resources to create interactive websites from scratch. Overall, Ion Interactive serves as an efficient solution for creating engaging landing pages, enhancing lead generation efforts, and driving sales conversions.
Versatile Customization: Users have praised Ion Interactive for its versatility in customization and flexibility. Many reviewers mentioned that they appreciate the ability to create forms for landing pages and easily connect to APIs, allowing them to tailor their interactive content according to their specific needs.
Easy-to-Use Interface: Reviewers frequently mention that Ion Interactive is quick and easy to use. They highlight features like creating custom thank you pages for campaigns and showing different content based on parameters as being intuitive and effortless. This user-friendly interface helps streamline the content creation process.
Responsive Customer Support: Ion Interactive's customer support has received positive feedback from users. Several reviewers have mentioned that the support team provided expert assistance whenever they had a question or needed help navigating the system. The availability of additional resources such as a help suite and videos further contribute to an overall positive experience with customer support.
Outdated User Interface: Some users have expressed that Ion's user interface is outdated and does not meet the latest web standards, leading to a less than optimal user experience.
Lack of Undo Button: Multiple users have mentioned that the software lacks an undo button in several areas, making it difficult for them to revert changes or fix mistakes. This has caused frustration and inconvenience when working on projects.
Steep Learning Curve: Several users have found Ion to have a steep learning curve, requiring practice and training to fully understand and utilize its features. This has made it challenging for new users to get up to speed quickly and efficiently.
Reviews
(1-25 of 135)Companies can't remove reviews or game the system. Here's why
Fairly easy to use for simple landing pages and great customer service!
Rating: 7 out of 10
September 20, 2019
Verified User
Vetted Review
Verified User
5 years of experience
- Not too difficult to use
- Able to design landing pages through a template
Pretty good, but could use some help with user experience
Rating: 4 out of 10
September 20, 2019
CW
Vetted Review
Verified User
1 year of experience
- The pre-loaded templates are easy to use and can get content up and active very easily.
- The training is easy to follow online at your own pace.
- The online chat with a live person for personal help is very useful for trouble-shooting.
A great piece of software for creating and tracking templated interactive content
Rating: 9 out of 10
September 19, 2019
Verified User
Vetted Review
Verified User
1 year of experience
- The online chat support is very well done. Every time I've had a question or hit a roadblock, the chat has answered my question quickly
- The quick start templates are extremely helpful, especially as a starting point which are then customized.
A quick review of ion interactive
Rating: 7 out of 10
September 14, 2019
Verified User
Vetted Review
Verified User
1 year of experience
- Creates HTML without having to know coding
- Animations that add interest to the static page
Easy To Use
Rating: 8 out of 10
September 11, 2019
Verified User
Vetted Review
Verified User
1 year of experience
- Ease of use and flexibility.
- Lots of support and information. Templates are a huge help.
Effective tools to augment ongoing initiatives
Rating: 8 out of 10
September 04, 2019
Verified User
Vetted Review
1 year of experience
- We love the thorough and thoughtful approach to new projects. The ion team can take a simple idea and turn it into a clever and efficient creative concept.
- When projects are underway, the team is very organized and clearly lay out expectations, TAT, and requirements for things they need us to provide.
- The creatives are able to capture a lot of data, which helps to inform choices for the next iteration.
Good overall experience with ion interactive
Rating: 8 out of 10
August 21, 2019
Verified User
Vetted Review
Verified User
1 year of experience
- User-friendly
- Engaging
- Highly customizable
The ion Experience from a Low Level User (Mainly reporting)
Rating: 10 out of 10
August 21, 2019
KK
Vetted Review
Verified User
1 year of experience
- Robust landing page building tool with reporting capabilities.
- Streamlined organization when using multiple clients and campaigns.
- Flexible build tools to make exactly what you need.
A Robust Platform to Help You Deliver Marketing Landing Pages
Rating: 8 out of 10
August 21, 2019
Verified User
Vetted Review
Verified User
1 year of experience
- Robust out of the box functionality.
- The ability to customize via code.
- Secure transfer of respondent data.
Ion creative studio - the next step for online marketing and engagement
Rating: 8 out of 10
July 24, 2019
Verified User
Vetted Review
Verified User
1 year of experience
- User friendly - the software is easy to learn, understand and manage. Within a few hours you can make a complete, professional interactive page for your company.
- Great support - usually answers within 1 working day with just the information you need.
- Responsive design - The interactive content works on all devices, so if you would like to show it to a client on the go, you can simply pick your tablet and show the content.
- Wide range of possibilities - The possibilities are endless. You are free to create anything imaginable within the CMS.
- Professional look - The end product looks very presentable and professional which could fit a large organisation.
Ion is a true problem solver!
Rating: 8 out of 10
July 23, 2019
JH
Vetted Review
Verified User
1 year of experience
- The training and support are the most important resources. If you have any questions and problems - Ion support is always there during business hours.
- Analytics. Ion provides the ability to track everything directly in the platform so you know exactly where the user is going.
- Ease of use. Once you complete the training, you can start right off the bat and dive right into the platform to produce new material.
Interacting with Ions
Rating: 8 out of 10
July 23, 2019
BH
Vetted Review
Verified User
1 year of experience
- Ion Interactive works well for data collection and management.
- We like how this product helps us quickly duplicate landing pages and make changes on the fly.
- We like how Ion Interactive makes it simple for both experienced and inexperienced web developers to make changes to our landing pages.
ION - Landing Page Solution
Rating: 7 out of 10
July 23, 2019
Verified User
Vetted Review
Verified User
1 year of experience
- ion integrates with many different CRMs and other advertising tools.
- Chat support at ion is top notch.
- Software is relatively easy to use once you get the hang of it.
Great content marketing tool
Rating: 8 out of 10
July 23, 2019
Verified User
Vetted Review
Verified User
1 year of experience
- Creating a more personalized, interactive experience for our prospects and clients
- Helps make our content a lot more digestible and fun to read
- Higher engagements and conversions
Scribble Live User and Advocate
Rating: 7 out of 10
June 29, 2019
JB
Vetted Review
Verified User
2 years of experience
- Content options, from eBooks, quizes, microsites. Lots of options!
- Unique tracking links and metrics to understand performance
- Good support and training
My wife might be jealous to know how in love I am with ion interactive
Rating: 9 out of 10
June 28, 2019
SG
Vetted Review
Verified User
3 years of experience
- Quick Starts make it so easy to get started.
- Real-time updates are awesome and save a ton of wasteful process.
- The combination of user friendliness for simple things and the flexibility to do more complex things is great.
- Chat support is excellent and deeper-dive support has been super helpful.
- The ability to use these tools in the cloud or embedded has given us tactic flexibility.
Great Tool for Online Marketers
Rating: 8 out of 10
June 26, 2019
MC
Vetted Review
Verified User
1 year of experience
- Very helpful customer support.
- No programming skills required.
- Intuitive and interactive online experiences.
Tool for interactive digital publications
Rating: 6 out of 10
June 21, 2019
NR
Vetted Review
Verified User
1 year of experience
- Consistent visuals based on style guides and templates.
- No need to involve developers.
- Someone without a dev background can develop the interactive experience.
Ion Interactive LiveBall - A developers landing page and a/b testing dream!
Rating: 9 out of 10
August 07, 2018
JH
Vetted Review
Verified User
4 years of experience
- Ion Interactive allows you to rapidly prototype landing pages for multiple domains and keep your marketing campaigns organized.
- This tool allows for a lot of customization and flexibility. You can create forms for your landing pages. And do you need to connect to an API? Yep it is quick and easy. Do you need to have the submitted forms email to someone in your company? No problem. Do you need to create custom thank you pages for your campaign? It does that too. Do you need your landing page to show different content to different users based on different parameters? Once you get the hang of it, this is a breeze. Do you need to do all of these things together? It does that quickly and easily too.
- Do you want to code sets of templates that can be re-used with just minor tweaks? This platform can take a very basic base template, and allow you to rapidly edit this template (think child themes), to be customized for each campaign and then be re-used whenever necessary.
Ion Gets It Done.
Rating: 9 out of 10
June 27, 2018
TB
Vetted Review
Verified User
1 year of experience
- The Ion support team - both during implementation and as we've been building experiences - has been exemplary. They are always available, engaged and enthusiastic.
- One aspect of the platform that we've loved from the beginning is the customized design template that is built into the platform. Our in-house designer particularly loves this feature as it saves her hours of time when it comes to designing individual assets. She can go in and add polish and style without having to start from scratch every time.
- The metrics are also incredible. You can really examine and analyze them from several different angles. Automation, Content and our business lines each view the metrics from a different perspective so this has been an especially helpful feature.
Great Landing Pages Without The Programming
Rating: 8 out of 10
June 19, 2018
Verified User
Vetted Review
Verified User
1 year of experience
- Create landing pages fast
- WYSIWYG Editor that allows you to add visual elements easily
- Responsive pages for different types of devices
So far, so good! But it's technology, so ya know... waiting for the other shoe.
Rating: 9 out of 10
June 05, 2018
AS
Vetted Review
Verified User
1 year of experience
- I love that ion interactive autosaves. So many of these platforms leave me terrified of disconnection or closing my laptop.
- This WYSIWYG actually works. I've yet to have a translation or code glitch.
- Fast load times are a huge bonus, as well as mobile-optimized display.
Fun with ION
Rating: 8 out of 10
May 23, 2018
EP
Vetted Review
Verified User
1 year of experience
- Easy templates for our design team to work in, templates gallery to share with prospective clients.
- A responsive and supportive team at ION.
- Customization beyond the standard template to enhance design and responsiveness.
Ion is a Great Value Product
Rating: 8 out of 10
May 14, 2018
Verified User
Vetted Review
Verified User
5 years of experience
- Offers templates allow us to utilize a single template to copy from and change it up with ease
- Support is responsive with helping out to determine what we can do to expand our offering.
- Although many times we have to pay for support to implement our changes they are very well suited to do the job.