Good for more personal prospecting
November 05, 2021

Good for more personal prospecting

Jordyn Leaver | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with LinkedIn Sales Navigator

LinkedIn Sales Navigator is currently being used by our sales team- account managers, SDR's and sales reps to help prospect and find new contacts.
  • Confirm and update contact information of prospects
  • find new prospect and email information
  • Increased use of Inmail and sync to salesforce as activities
  • Reporting
  • prospect list building
  • Less time prospecting unqualified people/companies
  • alerts when contacts move jobs that we have a good relationship with
We still use zooming. I think ZoomInfo is better for prospecting new contacts but LinkedIn Sales Navigator is better for ensuring you have accurate and up to date information as well as a more personalized outreach.

Do you think LinkedIn Sales Navigator delivers good value for the price?


Are you happy with LinkedIn Sales Navigator's feature set?


Did LinkedIn Sales Navigator live up to sales and marketing promises?


Did implementation of LinkedIn Sales Navigator go as expected?


Would you buy LinkedIn Sales Navigator again?


I think the platform is beneficial to sales reps prospecting into certain accounts and being able to reach out via linkedin- as most people are more likely to read an in mail vs. an email. I do think there are some improvements on what can sync back and forth between salesforce as well as list building and exporting contacts.

LinkedIn Sales Navigator Feature Ratings

Advanced search
Identification of new leads
List quality
List upload/download
Ideal customer targeting
Load time/data access
Contact information
Company information
Industry information
Lead qualification process
Smart lists and recommendations
Salesforce integration
Company/business profiles
Alerts and reminders
Data hygiene
Automatic data refresh
Filters and segmentation
Sales email templates
Append emails to records

Using LinkedIn Sales Navigator

32 - SDR's, Account Managers, Sales reps, Sales managers. Only the sales organization uses LinkedIn Sales Navigator.
1 - OurLinkedIn Sales Navigator support person is the admin for most of our sales tech stack. There is not much work required to admin LinkedIn Sales Navigator, mostly just help creating users and deactivating users.
  • Sales Prospecting
  • Updated Contact Information
  • Updated view of all employees at a company
  • Tracking when people leave a company
  • Reaching out to people we worked with prior when they move companies
  • Additional in mail outreach
  • I would like to see reporting on who is updating their profile
All sales reps use LinkedIn in their day to day prospecting anyway, this gives them more insight and tools at their disposal. There is little training needed as users are already familiar with Linkedin.

Evaluating LinkedIn Sales Navigator and Competitors

  • Price
  • Product Features
  • Product Usability
We mostly needed the ability to increase prospecting and outreach from our sales reps. LinkedinSN allows them additional inmails and outreach option to track down the appropriate person they want to reach out to.
I don't think there is anything that needs to be changed- its a straight forward product and one of a kind, there is no other "linkedin."

LinkedIn Sales Navigator Implementation

There was not much implementation- most of the set up was just adding users and setting up the salesforce sync options.
Change management was minimal - There was no real issues with change management, most of our reps were very familiar and had used LinkedinSN at previous companies.
  • Salesforce Sync options weren't as robust
  • Some reporting was difficult to fine
  • Some users accidentally created a second Linkedin Account when they were invited to join LinkedinSN.

LinkedIn Sales Navigator Support

Quick Resolution
Good followup
Knowledgeable team
Problems get solved
No escalation required
Support understands my problem
Support cares about my success
We do not have premium support- we only use the support email when we have an issue. We do not contact support frequently as there are not many technical issues we have. Most of our questions revolve around contract, pricing, etc in which case we reach out to our account executive.
We had an issue where a user accidentally created another account when signing up from LinkedinSN so she had 2 linkedin accounts. Support was very helpful in sending over step by step instructions on how to merge the accounts easily.
They are always responsive and solve any issue we have on the first try.

Using LinkedIn Sales Navigator

Like to use
Relatively simple
Easy to use
Quick to learn
  • Inmail
  • Search feature
  • SF Integration setup
  • Reporting for Admins
It's a simple platform that is easy to use for people who have experience using LinkedIn- if you have never used Linkedin as a basic user before it may be a little more complicated to pick up.