Overall Satisfaction with Luminate
Luminate Online is our main fundraising platform used for sending email communications, donation forms and campaign landing pages, as well as event registrations.
- Luminate Online is great at keeping forms simple. You are able to make email sign-ups really easy for constituents. They can also manage their email preferences very easily.
- Segmentation is also a strength. Luminate Online allows organizations to segment their constituents into groups or interests, making it easier to send targeted communications.
- Raiser's Edge integration is also a big plus. Luminate Online is able to "talk" to Raiser's Edge to ensure that constituent records are up to date with their online giving. Raiser's Edge is also able to send information back to Luminate Online to make sure that any changes that are made in Raisers Edge are reflected on the record in Luminate Online.
- Luminate Online's Raiser's Edge integration can still use further development. Specifically, allowing donation form comment/notes to be mapped into fields in Raiser's Edge for donors to add any notes regarding such gifts.
Luminate Online allows organizations to have a website hosted through any chosen platform and hosting service without affecting your donation forms, emailing platform, etc. Through Luminate Online, you can have a, say WordPress hosted site, while maintaining donation/event registration forms' integration with Raiser's Edge. NetCommunity was the all-in-one kind of platform. It was your website, email communications and donation/registration. It did not allow organizations the freedom that is sometimes needed to enhance their websites and other online marketing efforts. Metric reports were very limiting. We chose to go with Luminate Online because we wanted a website that was independent from our "transactional" pages allowing us to have freedom with design and functionality. We also wanted a product that fully integrated with Raiser's Edge.
Using Luminate
2 - Marketing and Database Management
1 - Digital marketing and html/css coding experience.
- Online Donations
- Email Marketing
- Event Registration
- Fundraising Appeal Landing Pages
- Peer-to-peer fundraising
- To create landing pages for fundraising appeals that aesthetically match the direct mail piece.
- Further flush out peer-to-peer fundraising
- Higher conversion rates
- Increased metrics
- Higher newsletter sign ups
Evaluating Luminate and Competitors
Yes - NetSolutions
- Product Features
- Existing Relationship with the Vendor
We wanted to have a website that was customized using WordPress but not lose integration into Raiser's Edge when it came to email communications, event registrations and online donations.
We wouldn't.
Luminate Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
Can't think of anything at this time.
Using Luminate
Pros | Cons |
---|---|
Like to use Easy to use Well integrated Consistent Feel confident using Familiar | Unnecessarily complex |
- Donation form creation
- HTML emails
- Event Registrations
- Peer-to-peer fundraising
- landing pages for campaigns