Mailerlite delivers world-class value before you even pay. Worth the value and the premium upgrade!
March 03, 2022

Mailerlite delivers world-class value before you even pay. Worth the value and the premium upgrade!

Philip Carino | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with MailerLite

I use it to nurture potential leads who will buy from my courses. First got drawn to their automated features which you cannot get from any other providers on a free plan. While free is limited, I eventually plan on scaling my business and when it's profitable enough, I surely will upgrade as it is worth it. Editing features in MailerLite is great, I have used their landing page features perfectly, and really love the segmentation. Their system also ensures that only legit and capable email senders are allowed to send out mass emails as they review each account carefully. That makes me feel secure that spammers are not allowed in their system. They even gave me freebies before I turned 1 year using them. They're a really cool company. Some feature wishes: better analytics for overall bird's eye view of reports (now this feature is per campaign only, and the dashboard report is still not very detailed).
Rating: overall A+
  • Automation is unlimited even if you're in the free tier.
  • You can have as much as 1,000 subscribers before upgrading with at least 12,000 generous free emails which rolls over monthly.
  • There's always their quick email support. To think I don't pay a single cent using their service yet, they have given so much value back to me already.
  • Detailed overview of reports with easy downloads of comparative analysis
  • Subscriber preferences (unsubscribe is per group only, people can't customize how often they want to receive emails etc.)
  • I have not spent a single cent but they have already made value by attending to my queries quickly, and growing my subscriber to 600+, on my way to my first 1k soon.
  • I am still developing my paid programs launching this year so let's see soon.
Automation is the key feature that sold me. I had it for free and a generous 12k sends monthly for 1000 or less subscribers. I will surely upgrade soon once I exhaust the list. Currently at 600+ as of writing.

For everything else, their customization is on par with Mailchimp and ConvertKit. Active and Hubspot have better analytics and reporting but their free tiers are very limited and pricey for startups like my business which does not have much ROI yet.

Do you think MailerLite delivers good value for the price?

Yes

Are you happy with MailerLite's feature set?

Yes

Did MailerLite live up to sales and marketing promises?

Yes

Did implementation of MailerLite go as expected?

Yes

Would you buy MailerLite again?

Yes

I think it's a really good product for nurturing, email broadcasts, and for everything in between.
Not sure if they'll be suited for high transaction emails (e-commerce).

MailerLite Feature Ratings

WYSIWYG email editor
10
Dynamic content
2
Ability to test dynamic content
1
Landing pages
9
A/B testing
6
Mobile optimization
9
Email deliverability reporting
6
List management
10
Triggered drip sequences
10
Standard reports
9
Email Previews
9