Overall Satisfaction with Optimizely
Optimizely is being used primarily with our product managers within one department. It has allowed us to use experimentation to prove our hypothesis that have directly affected change for our public facing membership webpages.
- The tech support has been outstanding.
- The online documentation is very well written. It makes it easy for us to solve our own challenges.
- The analytics reporting has been very helpful for us to understand what our audience likes and dislikes.
- I would have liked to use the Full Stack product, but it was just too expensive to justify its additional cost.
- I would have liked more control over user permissions and global controls over all experiments.
- Integration of third-party software was confusing at first.
- Through our first experiment we found a nice increase in total conversion rate!
- Experimentation has allowed us to stay focused on the bigger direction and allow the smaller details to be left up to the experiments to decide.
Ideas that would have otherwise been discarded are now given a chance and some of those ideas turned out to be amazing.