Treasure Data: Creating a 360° view of the Consumer for Better Media and Sales Effectiveness
September 03, 2021
Treasure Data: Creating a 360° view of the Consumer for Better Media and Sales Effectiveness
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Treasure Data
Treasure Data has helped us unify our dis-parent consumer data in over 50 markets. This assists us in building real-time behavioral audiences, improving reporting, safeguarding data privacy, and improving activation/execution into channels. With leadership and customization, we are driving ongoing cost savings, media efficiency, media effectiveness, and a better view of our consumers.
- Unify disparate data sets and sources.
- Analysis and understanding of data and reporting.
- Safeguarding data privacy and improving activating into channels (Social, Media and Email).
- Improvements in the user interface.
- Simplification of segmentation for business (non-technical) users.
- Positive use of 1st party data in media.
- Increase in media efficiency.
- Increase media effectiveness and marketing ROI.
- Pre-built analytics models for usage for real-time behavioral.
Treasure Data is a leader in the CDP space with a very easy-to-use platform for engineers, the ability to customize, customer success and investment in our business, and the ability to provide value and return on investment.
Do you think Treasure Data delivers good value for the price?
Yes
Are you happy with Treasure Data's feature set?
Yes
Did Treasure Data live up to sales and marketing promises?
Yes
Did implementation of Treasure Data go as expected?
Yes
Would you buy Treasure Data again?
Yes