What users are saying about
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Top Rated
107 Ratings
6 Ratings

6sense

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Top Rated
107 Ratings
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Score 8.5 out of 100
6 Ratings
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Score 9 out of 100

Feature Set Ratings

    Prospecting

    6sense

    Feature Set Not Supported
    N/A
    8.5

    KickFire

    85%
    KickFire ranks higher in 4/4 features

    Identification of new leads

    N/A
    0 Ratings
    9.0
    90%
    2 Ratings

    List quality

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    List upload/download

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    Load time/data access

    N/A
    0 Ratings
    9.0
    90%
    2 Ratings

    Sales Intelligence Data Standards

    6sense

    Feature Set Not Supported
    N/A
    7.3

    KickFire

    73%
    KickFire ranks higher in 3/3 features

    Contact information

    N/A
    0 Ratings
    6.0
    60%
    2 Ratings

    Company information

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    Industry information

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    Data Augmentation & Lead Qualification

    6sense

    Feature Set Not Supported
    N/A
    8.0

    KickFire

    80%
    KickFire ranks higher in 4/4 features

    Salesforce integration

    N/A
    0 Ratings
    8.0
    80%
    1 Rating

    Company/business profiles

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    Automatic data refresh

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    Filters and segmentation

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    Attribute Ratings

    • KickFire is rated higher in 5 areas: Likelihood to Recommend, Likelihood to Renew, Usability, Support Rating, Implementation Rating

    Likelihood to Recommend

    8.6

    6sense

    86%
    46 Ratings
    9.0

    KickFire

    90%
    3 Ratings

    Likelihood to Renew

    1.0

    6sense

    10%
    1 Rating
    9.0

    KickFire

    90%
    1 Rating

    Usability

    7.8

    6sense

    78%
    25 Ratings
    9.0

    KickFire

    90%
    1 Rating

    Availability

    6sense

    N/A
    0 Ratings
    10.0

    KickFire

    100%
    2 Ratings

    Performance

    6sense

    N/A
    0 Ratings
    9.0

    KickFire

    90%
    2 Ratings

    Support Rating

    7.9

    6sense

    79%
    26 Ratings
    8.0

    KickFire

    80%
    2 Ratings

    Online Training

    6sense

    N/A
    0 Ratings
    9.0

    KickFire

    90%
    1 Rating

    Implementation Rating

    1.0

    6sense

    10%
    1 Rating
    10.0

    KickFire

    100%
    2 Ratings

    Product Scalability

    6sense

    N/A
    0 Ratings
    10.0

    KickFire

    100%
    1 Rating

    Likelihood to Recommend

    6sense

    6sense is well suited for organizations that are looking for a single ABM orchestration platform. Their intent data and scoring algorithm seem to be very accurate. Their advertising is very easy to use but I don't have confirmation yet as to the accuracy of the targeting.
    Renny Fidlon | TrustRadius Reviewer

    KickFire

    For small businesses that don't have big budgets for marketing automation, VisiStat is an ideal first step. For companies that have sophisticated systems in place, VisiStat will augment your analytics and provide a deeper dive into your website activity. Since the implementation involves adding javascript to your site, the user should be familiar with how to do this
    Nick Ezzo | TrustRadius Reviewer

    Pros

    6sense

    • Their predictive analytics has thus far proven to be incredibly accurate
    • The UI is intuitive and provides a very good user experience
    • Their implementation process was excellent! What might have been overwhelming and cumbersome was made simple and easy to understand.
    Kyle Evilsizor | TrustRadius Reviewer

    KickFire

    • De-anonymizes website activity at the account (company) level.
    • Identifies net new target accounts.
    • Displays click path, time on page, time per session, and engagement level of each de-anonymized website visit.
    • Gives great daily insight on watchlists you've set up.
    • Delivers every possible de-anonymized visit with little filtering for accuracy.
    • More on the watchlists. I really love that you can receive immediate alerts on website visits from accounts you've listed on your watchlists. This way, you never miss the window of opportunity to reach out to your key targets while they are currently on your site.
    • Salesforce integration is good. KickFire pushes most recent website visits, pages visited, website click path, activity percent change, and more to the given account in Salesforce. You can then create reports and run them regularly to see which accounts are surging in website activity. This is also great for account prospecting, and for planning your sales outreach plan of attack. You can see which bits of your website content are most interesting to the company, and which products they are most interested in.
    Parker O'Very | TrustRadius Reviewer

    Cons

    6sense

    • No way to easily use UTMs for ads. If you want to use UTMs for different campaigns but the same creative, you have to upload the ads multiple times in order to be able to use different UTMs
    • Getting the predictive model up and running took a bit longer than we hoped
    • Should be able to allow spend to go to the top performing ads in campaigns rather than be spaced out evenly
    Anonymous | TrustRadius Reviewer

    KickFire

    • Some outdated information and your credits will be used
    • Credit package sizes are not very customizable
    • A tad pricy comapred to simillar prospecting tools I've seen
    Alison Blakley | TrustRadius Reviewer

    Pricing Details

    6sense

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    KickFire

    General

    Free Trial
    Yes
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Likelihood to Renew

    6sense

    6sense 1.0
    Based on 1 answer
    product is buggy and I have lost all confidence and support is terrible.
    Anonymous | TrustRadius Reviewer

    KickFire

    KickFire 9.0
    Based on 1 answer
    We've been happy customers of VisiStat for many years. I've used the service at multiple companies and you can't beat it.
    Nick Ezzo | TrustRadius Reviewer

    Usability

    6sense

    6sense 7.8
    Based on 25 answers
    The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.
    Jim Barron | TrustRadius Reviewer

    KickFire

    KickFire 9.0
    Based on 1 answer
    It was designed for people who are business users, not tech users.
    Nick Ezzo | TrustRadius Reviewer

    Reliability and Availability

    6sense

    No score
    No answers yet
    No answers on this topic

    KickFire

    KickFire 10.0
    Based on 2 answers
    We've never had any outages in the 7+ years using the system.
    Nick Ezzo | TrustRadius Reviewer

    Performance

    6sense

    No score
    No answers yet
    No answers on this topic

    KickFire

    KickFire 9.0
    Based on 2 answers
    The system is very responsive, and when there are times in which data is loading, the VisiStat system provides humorous loading messages.
    Nick Ezzo | TrustRadius Reviewer

    Support Rating

    6sense

    6sense 7.9
    Based on 26 answers
    Their Customer Success model is delivered as advertised. We're very satisfied with the availability of support. They care as much about our success as we do. We also had an issue where we believed there was an issue in a piece of functionality. They continued to dig until they found the problem and immediately put the fix into a patch.
    Cay Gliebe | TrustRadius Reviewer

    KickFire

    KickFire 8.0
    Based on 2 answers
    They are very good at solving cases that I bring to them. I'd like to see more proactive support to make sure we are getting the full value out of the solution.
    Nick Ezzo | TrustRadius Reviewer

    Online Training

    6sense

    No score
    No answers yet
    No answers on this topic

    KickFire

    KickFire 9.0
    Based on 1 answer
    The tutorials are very good and they explain how to get started using the system. The online webinars are very good for advancing your knowledge of the product.
    Nick Ezzo | TrustRadius Reviewer

    Implementation Rating

    6sense

    6sense 1.0
    Based on 1 answer
    dont implement it
    Anonymous | TrustRadius Reviewer

    KickFire

    KickFire 10.0
    Based on 2 answers
    Don't hesitate to contact VisiStat support. They are extremely helpful.
    Nick Ezzo | TrustRadius Reviewer

    Alternatives Considered

    6sense

    Based on my team's collective feedback, we just felt that Demandbase fell short of some of the capabilities we expected it to have and have also had a much more positive experience with the 6sense customer success team as well
    Stephanie Pennell | TrustRadius Reviewer

    KickFire

    I covered this pretty extensively in the cons. The key differentiator here is that KickFire serves up almost all the data (or so it seems) to the end client. The client then has to do their own work on interpreting it. This is good because it means we don't miss out on any website activities, but it's bad because we get a lot of false positives. 6sense uses the confidence score approach I mentioned in the Cons section, which means the match rates of the data we get are much higher. Our experience with Clearbit comes from other tools that are built on it (Bombora, Drift, etc.), and it has not been great. We've seen many more inaccuracies with Clearbit.
    Parker O'Very | TrustRadius Reviewer

    Scalability

    6sense

    No score
    No answers yet
    No answers on this topic

    KickFire

    KickFire 10.0
    Based on 1 answer
    We've gone from a few thousand unique visitors per month to nearly 200,000 unique visitors. VisiStat doesn't miss a beat.
    Nick Ezzo | TrustRadius Reviewer

    Return on Investment

    6sense

    • Some ROI seen but we have not had many conversion rates from 6sense thus far
    • Win: More decision-makers involved earlier on. 6sense allows us to get across more contacts and multi-thread much more earlier on in the process.
    • Overall, being able to get across more accounts.
    Elizabeth Goydich | TrustRadius Reviewer

    KickFire

    • Faster lead conversion
    • Less time on LinkedIn trying to figure out DM (decision maker)
    • Increased employee efficiency
    Alison Blakley | TrustRadius Reviewer

    Screenshots

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