6sense vs. Piper the AI SDR by Qualified

6sense is best when we sell to a clear list of target accounts, and we want Sales and Marketing to focus on the right companies first. It works well for SDR daily prioritization, re-engaging accounts when they start researching again, and running ABM ads only to the accounts that matter and show intent. It is less appropriate when the business is mostly high-volume inbound leads, speed to contact matters more than account intent, the target market is very small, we already know every account, or we need perfect contact-level accuracy.

Incentivized

Piper the AI SDR is perfect for a global marketing team who wants to have greater control over conversations that are happening on the website. She does an excellent job of qualifying leads and getting meetings booked. In addition she does an excellent job routing people to support and away from sales if that is not an area they are interested. There aren't many areas we have found Piper to be not appropriate. As we continue to hone in and improve her capabilities.

Incentivized

• I think one of my favorite features are the Bombora Surge topics, I'm able to take a topic that a segment is really highly active in and create an outbound sequence based on that, just targeting certain personas. Like on the buying committee, identifying activity. I can create an end-to-end campaign just with 6sense data.

Incentivized

• Good insight into what product the prospect is interested in
• Engage the prospect when they are at the researching phase and form a human connection
• Know when prospects that you are actively targeting are on the website and use that in messaging

Incentivized

• I would love to see more academy and certifications, availability, I think some easier, faster, easy, digestible courses to jump in. Certifications are great but they're very much focused on just those two certifications, so maybe more of a specialization focus on that side as well as some ways to kind of do a quick easy onboarding for first time users or those who have 6sense within their organization but don't know how to jump in and use it right away.

Incentivized

• Piper the AI SDR can get tripped up when someone asks a question we weren't prepared for. Example Does the webinar cost money? Of course not but we didn't specifically put anywhere that it doesn't, and she can get confused
• Piper the AI SDR can sometimes get overzealous and try do things she isn't able to like help someone download an ebook
• There are some trigger limitations for email but we are aware it is on the features roadmap

Incentivized

6Sense is a powerful tool, and I’m hopeful that, despite some limitations tied to our sales process, we can make it work effectively for our organization. The customer support is great, and they have listened to my feedback and provided recommendations to improve. The insight we can see is still unmatched and it is easy to digest

Incentivized

The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.

Incentivized

The Qualified tool itself if superb. It comes with so many features, not just the AI SDR - Sani, in our case, but additional features and benefits which I've started to take full advantage of. It's allowed us to drive engagement across the website within just days, and has already begun to see leads converted to open, and in some cases, won opportunities in under two weeks. Our AI SDR - Sani, has opened so many doors for the business. We've learned so much from our customers, website structure and content that resonates with prospects.

Incentivized

I've never noticed it being down but I rarely log into the web interface

Incentivized

Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though

Incentivized

We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.

Incentivized

It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.

Incentivized

I wasn't involved but heard it was great

Incentivized

I feel like ZoomInfo was a data-first company. Now they're trying to get into the ABM space, whereas 6sense came in as an ABM tool and has just continued improving and adding data capabilities. Their approach has made a lot more sense. The approach that ZoomInfo has taken—what they've built as their ABM tool—kind of just seems sloppy and not well thought out. The user experience doesn't seem as great, so it's not as appealing to a marketer trying to utilize ZoomInfo's ABM features. It's just clunky

Incentivized

We chose Qualified over their competitors because of our interactions with their team and the product. Their team made it feel like this was a partnership and that we weren't just some other customer. Implementation was fast and the tool is very user-friendly. Their customer support is next level and we really appreciate that. All in all, we love their implementation time and great service

Incentivized

Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow

Incentivized

• We have seen positive impact through 6QA’s and how the win rate is higher when one is involved.
• We have seen more accounts interacted with in large territories.
• We have also see more collaboration across the sales team members and roles.

Incentivized

• Useful to attract new consumers.
• Take steps to expand the portfolio of projects.
• To increase conversion rates, use visualization and live chat in addition to voice calls.
• Save time for engineering and contracting teams.
• Enable artificial intelligence to forecast purchase intent so sales professionals can focus on accounts that are ready to buy.
• Drive lead generation, pipeline, and revenue for sales and marketing teams.

Incentivized