24 Ratings
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Score 8 out of 101
98 Ratings
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Score 7.2 out of 101

Likelihood to Recommend

7Sheep

I use 7Sheep for marketing as a sales person. This works well for me as a single user. I do not think I could use the software together with my colleagues. Although we could have separated lists the access rights might not fit our use case. It has a strong marketing focus and cannot replace a full CRM system.
Martin Dr. Leute profile photo

Acoustic Campaign (formerly IBM Watson Campaign Automation)

Silverpop is a powerful and comprehensive tool for digital marketers, and is apprprioate for companies of varying sizes, as well as both B2B and B2C models. It's particularly well-suited for companies with large, accurate customer databases and the ability to track customer actions on their websites to use as marketing automation triggers.
Kristin Lucido profile photo

Feature Rating Comparison

Email & Online Marketing

7Sheep
7.3
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.3
WYSIWYG email editor
7Sheep
8.3
Acoustic Campaign (formerly IBM Watson Campaign Automation)
4.6
Dynamic content
7Sheep
6.9
Acoustic Campaign (formerly IBM Watson Campaign Automation)
8.0
Ability to test dynamic content
7Sheep
5.9
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.4
Landing pages
7Sheep
6.6
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.6
A/B testing
7Sheep
6.3
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.4
Mobile optimization
7Sheep
7.8
Acoustic Campaign (formerly IBM Watson Campaign Automation)
5.8
Email deliverability
7Sheep
8.4
Acoustic Campaign (formerly IBM Watson Campaign Automation)
8.0
List management
7Sheep
7.9
Acoustic Campaign (formerly IBM Watson Campaign Automation)
8.4
Triggered drip sequences
7Sheep
7.6
Acoustic Campaign (formerly IBM Watson Campaign Automation)
8.3

Lead Management

7Sheep
7.4
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.3
Lead nurturing
7Sheep
8.0
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.5
Lead scoring and grading
7Sheep
6.6
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.0
Data quality management
7Sheep
7.8
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.4
Automated sales alerts and tasks
7Sheep
7.1
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.4

Campaign Management

7Sheep
8.6
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.0
Calendaring
7Sheep
9.1
Acoustic Campaign (formerly IBM Watson Campaign Automation)
6.6
Event/webinar marketing
7Sheep
8.0
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.4

Social Media Marketing

7Sheep
8.3
Acoustic Campaign (formerly IBM Watson Campaign Automation)
6.3
Social sharing and campaigns
7Sheep
8.3
Acoustic Campaign (formerly IBM Watson Campaign Automation)
6.5
Social profile integration
7Sheep
8.3
Acoustic Campaign (formerly IBM Watson Campaign Automation)
6.0

Reporting & Analytics

7Sheep
6.8
Acoustic Campaign (formerly IBM Watson Campaign Automation)
6.7
Dashboards
7Sheep
6.4
Acoustic Campaign (formerly IBM Watson Campaign Automation)
6.5
Standard reports
7Sheep
6.4
Acoustic Campaign (formerly IBM Watson Campaign Automation)
7.3
Custom reports
7Sheep
7.6
Acoustic Campaign (formerly IBM Watson Campaign Automation)
6.4

Platform & Infrastructure

7Sheep
7.6
Acoustic Campaign (formerly IBM Watson Campaign Automation)
6.9
API
7Sheep
8.5
Acoustic Campaign (formerly IBM Watson Campaign Automation)
8.0
Role-based workflow & approvals
7Sheep
6.8
Acoustic Campaign (formerly IBM Watson Campaign Automation)
5.9
Customizability
7Sheep
7.8
Acoustic Campaign (formerly IBM Watson Campaign Automation)
5.9
Integration with Salesforce.com
7Sheep
7.3
Acoustic Campaign (formerly IBM Watson Campaign Automation)
8.4
Integration with Microsoft Dynamics CRM
7Sheep
Acoustic Campaign (formerly IBM Watson Campaign Automation)
5.2
Integration with SugarCRM
7Sheep
Acoustic Campaign (formerly IBM Watson Campaign Automation)
8.0

Pros

7Sheep

  • Sporadic mailings to my clients via the e-mail campaign feature. I create personlised HTML emails with the visual editor and schedule them to be sent during the day when I am on the road.
  • After initial contact with new clients I setup a series of timed emails to stay in contact. Based on flags I have in the system they are automatically adjusted.
  • Existing clients get automated emails after certain events like visits or deliveries.
  • I often get in touch with support to ask for best practice examples and they are always helpful.
Martin Dr. Leute profile photo

Acoustic Campaign (formerly IBM Watson Campaign Automation)

  • Customer support
  • As someone very new to the administrative side of email marketing a few years ago, I needed a thorough onboarding to the tool. And that's just what I received. Online training, technical support, webinars, and the personal involvement of our Relationship Manager and Account Director helped me ramp very quickly and achieve proficiency with the tool. SIlverpop has robust and varied offerings that meet the needs of multiple learning styles.
  • Flexibility
  • As a company with marketing teams in multiple countries, a vast product portfolio, customers in many different industries, our business is inherently complex. TI needs a partner that is flexible and can adapt to our sometimes unique needs. One example of this is Silverpop's willingness to help make connections between our database and the tool to ensure accuracy and efficiency.
  • Product Development
  • Silverpop is constantly evolving its offering. In an industry like ours, change is the only constant - so this makes Silverpop a very good fit for TI. Making the jump to marketing automation has been a seamless one, thanks to the capabilities available in Engage. We also greatly value the opportunity to provide input toward future development, as our needs change.
Kristin Lucido profile photo

Cons

7Sheep

  • The help is not integrated in the software but a separate website.
  • Using the software on the mobile phone could be better.
  • I would love to have some Outlook synchronisation.
Martin Dr. Leute profile photo

Acoustic Campaign (formerly IBM Watson Campaign Automation)

  • Reporting for Programs
  • Tracking results for automated programs is very manual (does not calculate open and click rates) and time consuming. It's also not possible to pull reports for multiple programs at once, as can be done using 'comparison report' for push emails.
Kristin Lucido profile photo

Likelihood to Renew

7Sheep

7Sheep 8.2
Based on 3 answers
The tool serves our needs and we like the user interface. The few times we contacted support they were super helpful and responsive. When we asked for more integrations they confirmed the integrations we need (e.g. Hipchat) for the near future.
Clemens Degendorfer profile photo

Acoustic Campaign (formerly IBM Watson Campaign Automation)

Acoustic Campaign (formerly IBM Watson Campaign Automation) 5.5
Based on 30 answers
I think that Silverpop is unmatched in the industry. I don't see any reason why we would switch to any other provider.
Mary Abrahamson profile photo

Usability

7Sheep

7Sheep 7.0
Based on 2 answers
It is easy to use and if I do have a problem or question I receive an answer almost immediately.
No photo available

Acoustic Campaign (formerly IBM Watson Campaign Automation)

Acoustic Campaign (formerly IBM Watson Campaign Automation) 8.0
Based on 6 answers
too much time building templates
Maureen Kolb profile photo

Reliability and Availability

7Sheep

No score
No answers yet
No answers on this topic

Acoustic Campaign (formerly IBM Watson Campaign Automation)

Acoustic Campaign (formerly IBM Watson Campaign Automation) 10.0
Based on 2 answers
While several of the other reviews have mentioned poor performance in this department, we have only had one situation where the system was down (although it was down for several hours). Silverpop segments its clients on different servers, and I know that the problem we experienced only occurred on our specific server (maybe other servers have had their own problems?) but our service has been reliable otherwise.
Michael Hobley profile photo

Performance

7Sheep

No score
No answers yet
No answers on this topic

Acoustic Campaign (formerly IBM Watson Campaign Automation)

Acoustic Campaign (formerly IBM Watson Campaign Automation) 7.0
Based on 2 answers
Some parts of the system are very quick - others can really crawl. I imagine it depends on overall server strain - but I think part of it can also be traced back to the specific browser being used
Michael Hobley profile photo

Support

7Sheep

7Sheep 8.2
Based on 3 answers
I seem to always talk to the same person and they've been very helpful and given support where needed.
No photo available

Acoustic Campaign (formerly IBM Watson Campaign Automation)

Acoustic Campaign (formerly IBM Watson Campaign Automation) 5.9
Based on 5 answers
Admittedly, I use support a lot, primarily when my users have questions (or problems) that I cannot resolve. Support is always quick to respond (either by email or phone), and do their best to resolve problems or concerns as quickly as possible. There have been times where some problems have taken over a week, but if you talk to your relationship manager, they can usually be escalated and quickly resolved. Overall -- the support is there when you need it, and is available 24 hours.Additionally, there is also the user community and knowledge base for those who want to research on their own.
Michael Hobley profile photo

Online Training

7Sheep

No score
No answers yet
No answers on this topic

Acoustic Campaign (formerly IBM Watson Campaign Automation)

Acoustic Campaign (formerly IBM Watson Campaign Automation) 9.0
Based on 2 answers
The online trainings are very detailed (for the most part) and really walk through the entire system. They are a little dry, but they are usually broken up into segments to allow you to skip to the parts you need.
Michael Hobley profile photo

Implementation

7Sheep

No score
No answers yet
No answers on this topic

Acoustic Campaign (formerly IBM Watson Campaign Automation)

Acoustic Campaign (formerly IBM Watson Campaign Automation) 7.4
Based on 4 answers
Have a team to work on implementation. Strategic planning will help to avoid any potential issues.
Shannon Feldpush profile photo

Alternatives Considered

7Sheep

I've mostly used survey monkey and google forms and doodle for small inexpensive jobs - anything more sophisticated always seemed to cost more than the actual fee I charge. 7sheep does everything they do, but it automates a lot of the processing, for a cost which is affordable and makes me more efficient - as I can use my subscription for different clients.
No photo available

Acoustic Campaign (formerly IBM Watson Campaign Automation)

I've used Campaign Monitor, which also seems to be fairly clunky. While not a direct competitor, Infusionsoft was likely the most user-friendly experience I've had, however it lacked the control and uses that Silverpop has.
Brandon Mitchell profile photo

Return on Investment

7Sheep

  • Our two drip campaings make staying in touch so much easier.
  • A big plus is to have all contact data for leads and clients in one tool to use with newsletters etc.
  • Constant communication during onboarding can be a pain and this is now easier.
Michael Kremmer profile photo

Acoustic Campaign (formerly IBM Watson Campaign Automation)

  • Silverpop allowed us to deliver 5 times the amount of emails.
  • Increased prospect experience through the ability to deliver emails based on a drip schedule.
  • Increased open and click rates.
  • Outbound reps were able to speak intelligently to prospects about the information they already received which built confidence and trust in the prospect.
  • The analytics team was able to develop more targeted marketing campaigns because we could see the natural progression of which emails were driving response. We could see which campaigns were pushing enrollment.
Shannon Feldpush profile photo

Pricing Details

7Sheep

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

7Sheep Editions & Modules

Edition
Entrepreneur$591
Small Team$2492
Business$3893
Enterprise4
  1. Single User
  2. Per month, up to 5 Users
  3. Per month, up to 10 users
  4. Above 10 users
Additional Pricing Details

Acoustic Campaign (formerly IBM Watson Campaign Automation)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Acoustic Campaign (formerly IBM Watson Campaign Automation) Editions & Modules

Additional Pricing Details

Add comparison