ActiveCampaign vs. Microsoft Powerpoint

I've been using ActiveCampaign since around 2018-2019 and I've always been satisfied with the software. It's simple to use, connects with the other tools I use and makes it easy for me to duplicate automations, email templates and workflows as I need to. On top of that, any time I've had an issue (which I think is around twice in the past 5/6 years), the customer service has always been super helpful and my issue has been resolved quickly.

Incentivized

The learning curve with Microsoft Powerpoint is not too steep, and most everyone can create really nice-looking presentations. The thing I like most about the new advancements in Microsoft Powerpoint comes to formatting. If you are creating a newsletter, don't get bogged down by all of the annoying formatting rules and issues you would have if creating in Publisher or Word. Microsoft Powerpoint makes it very simple. You can add text boxes and move them anywhere on the page. The templates are a nice touch, but they could use more, as most of these are outdated. I believe there are many free websites for downloading more templates.

Incentivized

• Collects and filters emails from various lead magnets exceptionally well (especially if a user wants to re-sign up to the same lead magnet and go through it again, they can)
• Super easy to use email creation that is aesthetically pleasing and user friendly
• Easy email sequences and user classification from a large range of opt in trigger options

Incentivized

• Insert Photos from my computer and from the web with ease.
• Auto arrangement of graphics and texts is made available through suggested formatting.
• Spell check as I type is very valuable to me. It autocorrects many words. I like for my presentation to be accurate.
• The ability to change any font or any size of font is very valuable to me.
• The ability to cut and past from Microsoft Word is valuable to me. It also allows me to import tables I have already created in Word.

Incentivized

• It took me a while to get to understand where to find things, and I used a free online course from a consultant who specialises in AC to help me get the foundations set up more easily. That said, there were lots of onboarding workshops, which were good. It just felt like it required a lot of different angles of learning to just get started.
• The customer support took longer than other software to get back to me via email, though once I found the chat option for my most recent query, that was fast.
• I've ended up switching to another programme where more software is more naturally integrated, and the AC equivalent is included in the price, along with many other types of software. However, design-wise, ActiveCampaign is much better.
• I also had a problem with a form used on my WordPress website, which has a BuddyBoss platform - the colours on the form would be overridden by colour choices for the website, so they were hard to read (pink text on purple background instead of the gold text it was meant to be)
• I couldn't always find the templates I was looking for or how to access them for automation-based emails. I think when I used it, there was a new type of template for newsletters that weren't available for automations, so I had to recreate it, which added time.

Incentivized

• 3D objects that can be manipulated in slideshows by presenters
• AI tool to cleanup presentations
• AI tool to create graphics
• AI tool to create photo-realistic images
• AI tool to create vector art
• AI tool to create videos
• Blender 3D object importer

Incentivized

I am committed at the moment. Rebuilding the automations I have would be a huge time drain. Plus the cost of learning a new system and the risk to deliverability of porting a 6,000 person list to a new platform. Also, AC offers everything I need ast a reasonable (but a little high) price. So, why not a 10? Because, early 2023, AC dropped a massive 2x price hike on long-term customers. They knew few would shift, so this feels like a cynical cash grab and left a bad taste, If they do something like this again, this camel will have a broken back.

Incentivized

ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.

It’s great overall! I can think of a few improvements that would make it a 10, for example: better Smart Art graphs, automatic distribution of columns and rows in tables, and being able to more easily save templates for graphs. For example, if I could determine that a same brand name in all graphs would have a specific color, it would be great

Incentivized

I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.

Incentivized

I've never had any issues with its availability. As it is installed on my machine, it's ready when I need it, online or offline. Creating large slide decks with complex elements like video and audio doesn't affect its stability. The only limitation would be the capability of your own computer, as far as I can tell.

Incentivized

Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.

Incentivized

The performance is very strong. It loads reasonably quickly. Large presentations load relatively quickly too, given their complexity, and once loaded each slide is readily available. It's easy to scroll up and down through your slide deck and go to the slide you want. Videos, pictures and music all load on demand, controllable by clicks.

Incentivized

This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.

Incentivized

I have never had to use the actual support. Most of my questions are "how to" questions and there is a rich internet full of users sharing their tips and tricks with this application. Sometimes I find the answers on Microsoft support site but often I don't

Incentivized

Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.

Incentivized

I moved to ActiveCampaign from Mailchimp. Admittedly, I was using the free version of Mailchimp, but I had numerous episodes of subscriber data NOT being added to Mailchimp, despite using API to integrate with my mailing list. Obviously, I couldn't pay for clicks and not capture subscriber data, so I had to find something else. ActiveCampaign has been 100% reliable in testing.

Incentivized

Adobe Illustrator is an excellent software but it's not easy to use for [everyone without] having any training or previous experience in working with illustrator. Microsoft Powerpoint is very easy to use and it's fantastic as it saves time more than illustrator. Another thing is it takes small space while illustrator takes a significant amount of space in the business machine

Incentivized

My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.

Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.

At this point, I don't think I'd ever use any other platform!

Incentivized

Scaling up use of Microsoft Powerpoint would be a simple case of buying further licences. The software is intuitive and therefore training demands from scaling it to more departments or more individuals would be relatively straightforward. Google Slides may be easier to share among those organisations that use Google's suite of apps, however.

Incentivized

• I haven't monetized my list yet so no clear ROI but great from a list-building perspective
• The software is not cheap so at times I feel like I may not be getting the most out of the product because I'm not using all of the features

Incentivized

• Helped reduce time we spend modifying and sharing back and forth different versions.
• Saved us the frustration of having to work with an online program with limited functionalities.
• Macros make it easy to share data in one excel file and automatically update presentation.

Incentivized