Adobe Workfront, acquired by Adobe in late 2020, is a web-based project-management tool. It is designed for both IT and marketing teams, but can be implemented for any kind of project. Workfront offers all the features standard to project management platforms, as well as resource allocation, automation, and agile workflow.
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SAS 360 Plan
Score 8.9 out of 10
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Formerly SAS Marketing Operations Management, a solution to integrate and manage all marketing processes for greater consistency, efficiency and effectiveness – from marketing strategy development and planning to content creation, campaign execution and post-campaign analysis.
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Workplace from Meta (discontinued)
Score 8.0 out of 10
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Workplace was a business communication tool from Meta with features like Live Video and Groups, that connected employees. Its discontinuation began in August of 2025, and by June 2026 a full shutdown is anticipated.
Much increased functionality and templating aspects. While I liked JIRA's setup, the Workfront is so much more flexible. The moving away from Jira i was able to show the possibilities of what a full pm software could accommodate and how it all connected in. Also, the pluses of …
Adobe Workfront doesn't stack well with these other tools. monday.com and Airtable have great interfaces and are very easy to set up and use. That is what my team currently uses.
I like both Jira and Asana. They both help streamline campaign processes and provide visibility into the work being completed by multiple departments. However, with Workfront, it syncs with other Adobe products, giving it an edge over other products.
AEM is a little bit easier to use. We selected Workfront as we already have a contract and relationship with Adobe through AEM services, and for integration purposes.
JIRA is better for the day to day type work that is done by individuals or teams, Adobe Workfront excels at the high level day to day work that is done by an entire organization.
Adobe Workfront reminds me of Filemaker Pro. Especially in the way you can customize it (and the way you have to build it - it's not an out of the box solution at all).
I like the look and feel for Adobe Workfront better. It's cleaner and easier to read my work order. Asana looks a bit TOO complicated to navigate and often time it's harder to find things.
But I do like Asana's tabs better than Adobe Workfront. I like Adobe Workfront's pin …
Workplace from Meta just had better features and better support. Their features were released much earlier than Yammer - making innovation top of mind for the company.
Workplace [from Meta] far outstrips the others as it allows you to create an information hub, as well as just enabling conversations. The Newsfeed, Groups and the Knowledge Library all make it really simple for the end-user to find information, and the familiarity of having …
We can compare Workplace in general from email communication (we use Bananatag tool for this). Our email communication and Workplace communication are sometimes competitors. RIght now, we have much higher analytics of email read rate/open rate than on Workplace activity. It may …
Having used both Salesforce Community Cloud and Workplace from Facebook for several years, I can honestly say that there is no comparison between the two. The folks at Facebook know their stuff and how to produce a product that welcomes engagement and this has carried over into …
The other helps out only for files and project management. With Workplace place you can go farther in project management and communication between the different teams. It's really a game-changer for every company that as adopts this tool. If you take it, you will see a really …
I think that Workplace facebook is more intuitive for users than Slack or Yammer, it allows you to create groups and send information to everyone in a cleaner and more accessible way, as well as having more functionalities. In the case of Telegram, the functionality is more …
Workplace is so much better than Slack. It is a far less overwhelming way to message employees and provide input and status updates on projects. I feel like Slack is just a never-ending message board and it's all over the place, but with Workplace's familiar interface to …
Sr. Learning & Development Consultant, E-Learning Specialist
Chose Workplace from Meta (discontinued)
I was not involved in the selection process, so I'm afraid I can't be of much help with this. I do know that my company is a stickler for security, though, as well as for making sure that the vendor is financially stable, so I would assume that Workplace by Facebook passed both …
Any other tool used before is not UI familiar as Workplace by Facebook. So now most of companies are migrating to Workplace because it's very easy to use, UI is perfect similar to Facebook which is widely used by everyone now. Also to keep fun in organizations after the …
Slack has very limited features when compared with Workplace by Facebook. It looks like we have to make a group or something like that and start chatting like telegram or WhatsApp. It has some additional features and a professional look when compared with the social media apps, …
I have tried a host of products and found Workplace to be superior to many others based on pricepoint, user interface, features I need and use, and adding some great features I now use. The integration of Live into the Workplace platform is great for team meets, big …
I always liked basecamp but it isn't perfect for every company. It doesn't have as a diverse field of things it can provide like Workplace by Facebook does. Workplace by Facebook is definitely better in almost every sense other than sharing documents. I think Basecamp is better …
The other video conference tools out there are more polished and robust. We still use Zoom for larger, important calls; calls with clients outside our organization (who don't have access to Workplace by Facebook Chat); and when we need to share screens to a group call …
We used SLACK and Trello, but Workplace is so great that we replaced both. Trello solves other problems with internal communication, our clients improved so much that we only use Trello for special projects. That is very important to us, so it is a great ROI.
Workplace by Facebook offers more features with less of a learning curve than other options, which has helped adoption and usefulness. It is built for communication, which it excels at. However, it is not built to address all business needs and other project management, …
In some ways, Workplace offers some interesting features not always found in similar products. For some, this can be in the form its easy to use screens and interaction features. On the other hand, some of its features are less streamlined, making it hard for users to …
Workplace by Facebook has an easy-to-use, interactive and friendly interface compared to the competitors, leveraging the original Facebook design and features to improve user experience and collaboration.
It is free for non-profits, and easy to use. However, it is not very popular. Once the user gets to know this software, it is easy to use. It's also a good connectivity tool -- instant messaging, group chat, files sharing, etc., can be easily done, and can be referred to at a …
Facebook is the one Common word across Globe. Almost Everyone knows how to use it. And if this is capable of handling workplace requirements, then it is perfect competitor for anything in market.
Hangouts is positioning itself as a simpler service. It does not need to have a complete feed or directory of all of the users. Slack works more like Workplace, but feels more limited. Workplace feels more like a community board and can bridge distances between remote teams and …
It works super well for creative brief intake and brand reviews. It took us more time than I'm willing to admit to get it all set up, but for our limited use case, it's working very well now. I'm not sure where it wouldn't be a good fit, honestly. As a newer user, it's still something I'm getting to know and learn.
I think Workplace by Facebook is a great communication vehicle for any mid-sized to large company. (Since it's more groups-oriented than "regular" Facebook, it might not work well for smaller companies.) I also don't have any idea what the cost is for having it, but that also be a reason that it wouldn't be worth the expense for smaller companies. For larger companies, I think it's a terrific way for folks to communicate with one another and for "the powers that be" to communicate with employees. Facebook Live is only suitable when you have a limited number of people who need to be on screen and it wouldn't really be suitable as a vehicle for instructor-led online training -- it's really most suitable for presentations (although, via the comments area, does allow for questions to be asked in writing)
Create and manage a detailed plan for a marketing campaign: when you create detailed project plans and then task and role levels, SAS Marketing Operations Management (SAS MOM) makes it easier to coordinate between projects with very little, if any, issues.
Share, reuse and leverage existing marketing assets: Like some marketing tools, SAS MOM allows you to create and reuse assets across various channels.
Manage project collaboration and execution: You are allowed to set up a workflow that helps move processes along without having to manage each step of the project.
It is so easy to introduce to employees because it has the same look and feel as Facebook, which the majority of our employees are already familiar with.
It's a communications, collaboration, and file/document sharing tool all rolled up into one. It eliminates the need for other software.
Our HR team uses it constantly to keep employees up to date on company news and for polling to get feedback on new initiatives.
Allow nonusers to add requests, our organization has no need to add all 10,000+ team members to Adobe Workfront, but would like them to be able to send requests to our team
Limited project management options - no good way to track tasks or projects, so other tools are needed.
Easy to dismiss for people who don't see the value - the Facebook-like nature of the tool can be a liability when it comes to wanting management to take it seriously.
Chat interface has downsides - the standalone chat applications can be a bit buggy, and the chat interface within the web view is not ideal.
No intuitive way to message a group - chat options like Slack are better at easily messaging a group or department, where in Workplace you have to be a member of a group to start a conversation.
Workfront is sometimes a bit clunky to use, but overall it works well for our teams when it comes to project management and collaboration across multiple, involved teams. It also has flexibility that allows us to adapt it to diverse use cases, some of which aren't necessarily always the first things that one would think of using workfront for.
Workfront is overly complex, but it is functional as a tool to keep track of projects. It is a shame that sometimes it takes a lot of clicks to find anything. Workfront is slowly modernizing its interface but at the same time, hides certain information away thus making the experience feels worse.
Having to download multiple apps just to use the tool is very cumbersome. Facebook would have make this better by wrapping it in as a main feature within their app, but having to use multiple apps to see discussions and walls is so frustrating.
Maintenance is required, but usually after work hours, Some days the proofing tool function is not operational, but this is a new function of the tool that WF is working out. the kinks on. Chrome is the best browser to use the system in and we find Firefox and Explorer lose some view functionality - Gantt Chart, Resource Grid
I think overall, Adobe Workfront performs well. There have been some times when it doesn't load or run as quickly as our team would like. This is frustrating when it is such a crucial tool that our team utilizes on a daily basis. It can show our workflow when it lags.
I know that this particular company has it's own Adobe Workfront employee that builds out things they need from the software, and meets with them regularly to troubleshoot. I'm not part of this process, but it's refreshing to see Adobe provide this level of customer service to people, and they're expedient.
Workplace by Facebook is an excellent fit in respect of support and documentation. It has excellent tutorials and documentation, as well. The UI and UX are already great as it is developed and maintained by Facebook, so most of the times, there is no need for any support or documentation.
The training is very easy to use and you can simply choose the topics included in the course(s) that are most important to your training needs. After each training course, you are tested on what you have learned. If you need a refresher course, they provide Course Catalogs as well as instructor-led courses & workshops.
The most important thing that you can do when implementing Workfront is to have your back end data prepared ahead of time. What resources are in what departments? What amount of allocatable hours does each employee have? What are the cost models for each employee and resource? Having all of this information available will allow you to fully utilize Workfront's features.
Much increased functionality and templating aspects. While I liked JIRA's setup, the Workfront is so much more flexible. The moving away from Jira i was able to show the possibilities of what a full pm software could accommodate and how it all connected in. Also, the pluses of connectivity with the Adobe suite for our creative teams were excellent. From providing updates within other programs, it allowed a much more fluid working process and instant communication.
We can compare Workplace in general from email communication (we use Bananatag tool for this). Our email communication and Workplace communication are sometimes competitors. RIght now, we have much higher analytics of email read rate/open rate than on Workplace activity. It may be connected with the fact that there is a lot of communication going on on Workplace. And with the emails we have a dedicated unit to monitor and balance the daily/weekly official email load on the associate. Workplace is a live network. Of course, we as admins balance the posts in official groups. But there are lots of other groups where people post whatever they want (like local communities or communities by interest). Why we keep focus on increasing Workplace engagement instead of email communication is definitely because of this instant feedback that we can get with posting. Email communication cannot create this feeling - it's always a one-way communication in our case.
We have been using Workfront for about 3 years. During this time they continue to be a very stable project management system. Workfront's overall scalability is able to handle increased loads of work. When using Workfront for a project management tool for the web team, we store documents, images & video's without any issues. They work with their customer's to provide the best project management system in the market today! I highly recommend Workfront for all project management needs. Workfront strives to deliver unique technology solutions to growing companies!
Increased efficiency in threaded updates to Outlook emails - no time wasted looking for things in email vs Workfront - they automatically are in both places.
Time tracking allows us to average out how much time tasks & deliverable types take, allowing better long-term forecasting.
Planning has given us a system of record for campaigns, allowing us to easily find historic plans and/or view calendar views of upcoming ones.
Workplace offers a free version and a more enhanced, and really enhanced, paid version. The free version is a nice place to test the waters out and see if you can get it working at your company. We have only had a positive return on investment, measured in time.
The on-boarding is where you will see the greatest positive gain. You will quickly be up and running and so will the staff. This will decrease the training and implementation period and for many that means a substantial cost savings.
The only negative return that might be realized is if too much time is spent monitoring and policing the content. If trust is there, then employees can share and enhance the use of this tool to be a positive force. As with any communication tool, set guidelines and let the community police itself to some extent.