Apollo.io vs. Mixmax

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Mixmax
Score 8.8 out of 10
N/A
Mixmax, a sales engagement platform for businesses using Gmail, helps revenue teams accelerate revenue at every stage of the customer journey. This product amplifies AEs, CSMs, and anyone in a customer-facing role, not just SDRs. By automating repetitive tasks and organizing their daily workflows, Mixmax aims to increase reps' productivity and empowers them with tools that help them sell. The vendor offers 5…
$29
per month
Pricing
Apollo.ioMixmax
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
SMB
$29
per user/per month
Growth
$65
per user/per month
Free Plan
Free
Enterprise
Contact sales team
Offerings
Pricing Offerings
Apollo.ioMixmax
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioMixmax
Features
Apollo.ioMixmax
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.2
144 Ratings
5% above category average
Mixmax
-
Ratings
Advanced search8.3141 Ratings00 Ratings
Identification of new leads8.3143 Ratings00 Ratings
List quality8.0143 Ratings00 Ratings
List upload/download8.6134 Ratings00 Ratings
Ideal customer targeting8.0141 Ratings00 Ratings
Load time/data access8.3142 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
142 Ratings
5% above category average
Mixmax
-
Ratings
Contact information8.2142 Ratings00 Ratings
Company information8.3142 Ratings00 Ratings
Industry information8.0140 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.9
140 Ratings
6% above category average
Mixmax
-
Ratings
Lead qualification process7.7129 Ratings00 Ratings
Smart lists and recommendations7.7128 Ratings00 Ratings
Salesforce integration8.780 Ratings00 Ratings
Company/business profiles8.0135 Ratings00 Ratings
Alerts and reminders7.6118 Ratings00 Ratings
Data hygiene7.6135 Ratings00 Ratings
Automatic data refresh7.7130 Ratings00 Ratings
Tags7.7111 Ratings00 Ratings
Filters and segmentation8.3135 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.6
127 Ratings
2% above category average
Mixmax
-
Ratings
Sales email templates7.5126 Ratings00 Ratings
Append emails to records7.8117 Ratings00 Ratings
Best Alternatives
Apollo.ioMixmax
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
HubSpot Sales Hub
HubSpot Sales Hub
Score 8.8 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Outreach
Outreach
Score 8.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioMixmax
Likelihood to Recommend
8.7
(163 ratings)
10.0
(25 ratings)
Likelihood to Renew
8.2
(2 ratings)
-
(0 ratings)
Usability
8.3
(134 ratings)
-
(0 ratings)
Support Rating
7.0
(6 ratings)
9.0
(4 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioMixmax
Likelihood to Recommend
Apollo.io
It is best used for cold outreach sales. While it has some research capabilities for trends in some ways, it really shines in finding and maintaining up to date information on contacts. Being able to mass update contacts that might have moved to a new company allows you to see easily when you might need to find a new contact, or if you have a contact at a new company, expanding your network and reach. It is not a CRM, I don't recommend using it as your full CRM, it is great for tracking cold outreach, but then you should move contacts to your actual CRM tool.
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Mixmax
Mixmax is very useful for reaching out to multiple clients at once, when you have to send them a similar message and get that message out as quickly as possible. It is also great for scheduling emails to go out later, such as when you are Out of Office or want to send something during the weekend
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Pros
Apollo.io
  • Sequencing automated email campaigns for outbound prospecting (BD Function).
  • Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
  • Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
  • The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).
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Mixmax
  • I have been using this platform in my company to handling the email tracking and engaging with the emails, it is far most the best help that I can have to actually do my work to great extent.
  • It helps me to create a pool in my own email inbox instead of creating in one system and then transferring it to others.
  • It also has amazing feature which is totally automated.
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Cons
Apollo.io
  • Some of time it happens that right stakeholders' mobile seems not available in which improvement can help more accurate data.
  • Notifications when someone opens the marketing email and showing the interest.
  • Mobile application that will help us during the travelling. It will get very easy to log calls and find the contacts on the way.
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Mixmax
  • In window templates do not always populate when composing a new email via Gmail.
  • PDF preview is not always the best approach for sharing a PDF.
  • Mixmax web app is cluttered for a new user - takes a little time to understand where everything is located in the web app.
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Likelihood to Renew
Apollo.io
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
Mixmax
No answers on this topic
Usability
Apollo.io
It is easy to use. The UI has enough options to learn, with advanced documentation and support. The customer service is quick to respond and assists with information in real time. The UI has different segments for each feature which makes it easy to use.
Settings are easy to change as per preferred requirements
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Mixmax
No answers on this topic
Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Mixmax
Every time I have reached out to Mixmax I automatically get an email from a trained professional who has perfect insight into my issue with an understandable reason to why I am having and issue offers me a solution. The wait time is only around 5 minutes and they are always offering sympathy in certain situations.
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Alternatives Considered
Apollo.io
I link the interface of Apollo.io better than Zoominfo. Zoominfo only provides a company employees and rarely the specific people I was looking for in shipping and logistics. It generally recommended higher level executives like Presidents or COO's instead of the decision makers I need to work with. I also found much of the info Zoominfo provided to be outdated. In some cases the people were no longer employed with the company
Read full review
Mixmax
Tellwise is a bit more expensive $29/month/user and provides a bit more extended functionality for email and marketing automation. However, Mixmax's feature-set is still suitable for marketing automation and covers everything that is necessary for most sales for early-stage startups, for a much cheaper price (just $9/month/user for the "starter" plan).
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Return on Investment
Apollo.io
  • It provides more opportunities to gather more clients.
  • It gives more results and better results in targeting our sales.
  • It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.
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Mixmax
  • Mixmax has probably saved me 2 or 3 business deals simply by having the "remind" feature because I didn't forget about the communication with the person.
  • It saves 10% of my time from having to search through email to find important communications with business contacts.
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ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings