Autoklose vs. Mad Mimi

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Autoklose
Score 8.6 out of 10
Small Businesses (1-50 employees)
Autoklose headquartered in Toronto provides an SEP solution, presenting a combined package of sales email automation and tracking, contact and email campaign management with sequence templates and optimization, sales intelligence with contact verification, follow-up tracking, and integration with commonly used CRMs (e.g. Salesforce), marketing suites (e.g. Hubspot), and email marketing tools (Mailchimp) to coordinate activites between them.N/A
Mad Mimi
Score 10.0 out of 10
N/A
Mad Mimi is an email marketing solution targeted at SMBs, designed to be intuitive and straightforward. It was acquired by GoDaddy in August 2014 to expand their small business support offerings.
$10
per month
Pricing
AutokloseMad Mimi
Editions & Modules
No answers on this topic
Basic
$10.00
per month
Pro
$42.00
per month
Silver
$199.00
per month
Gold
$1049.00
per month
Offerings
Pricing Offerings
AutokloseMad Mimi
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Features
AutokloseMad Mimi
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Autoklose
-
Ratings
Mad Mimi
8.2
9 Ratings
1% above category average
WYSIWYG email editor00 Ratings9.98 Ratings
Dynamic content00 Ratings7.06 Ratings
Ability to test dynamic content00 Ratings5.06 Ratings
Landing pages00 Ratings8.05 Ratings
A/B testing00 Ratings10.01 Ratings
Mobile optimization00 Ratings7.07 Ratings
Email deliverability reporting00 Ratings9.09 Ratings
List management00 Ratings10.09 Ratings
Triggered drip sequences00 Ratings8.15 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Autoklose
-
Ratings
Mad Mimi
10.0
8 Ratings
26% above category average
Dashboards00 Ratings10.07 Ratings
Standard reports00 Ratings10.08 Ratings
Custom reports00 Ratings10.06 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Autoklose
-
Ratings
Mad Mimi
7.7
1 Ratings
10% below category average
Link Tracking00 Ratings10.01 Ratings
Spelling and Grammar Check00 Ratings6.01 Ratings
Email Previews00 Ratings7.01 Ratings
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AutokloseMad Mimi
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User Ratings
AutokloseMad Mimi
Likelihood to Recommend
8.6
(33 ratings)
9.9
(13 ratings)
Likelihood to Renew
9.1
(2 ratings)
10.0
(5 ratings)
Usability
9.2
(30 ratings)
9.0
(2 ratings)
Availability
9.1
(1 ratings)
-
(0 ratings)
Performance
9.1
(1 ratings)
-
(0 ratings)
Support Rating
8.5
(30 ratings)
8.0
(1 ratings)
In-Person Training
9.1
(1 ratings)
-
(0 ratings)
Online Training
9.1
(1 ratings)
-
(0 ratings)
Implementation Rating
9.1
(2 ratings)
-
(0 ratings)
Configurability
9.1
(1 ratings)
-
(0 ratings)
Ease of integration
9.1
(1 ratings)
-
(0 ratings)
Product Scalability
9.1
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
AutokloseMad Mimi
Likelihood to Recommend
VanillaSoft
If someone only runs a campaign using email and telephone communication, Autoklose is perfect, and I highly recommend it. If someone uses a more diverse set of tools and wants a more complex type of sequence, Autoklose does not allow their users to program communication tools that some other tools and software allow.
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GoDaddy
Mad Mimi is perfect for scheduling remainder emails. For instance, if you need to remind a client about a pending order next week, you can schedule the remainder email today and it will be sent exactly the date and time you want it to even if you are out of office. If you need to contact thousands of people at a time, Mad Mimi can be used to send the emails all at once to all of them, especially for marketing purposes and newsletter purposes.
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Pros
VanillaSoft
  • It is helping in editing, managing, and send[ing] out large marketing campaigns.
  • It is easy to handle multiple emails in appropriate sequence.
  • Our company [has been] using this for a very long time. It is one of the perfect email solutions we found for our organization.
  • I have been very much impressed by their support staff.
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GoDaddy
  • I've been on the free plan for years and it has suited me very well. It's reliable and has all the core features I need at the moment. Considering how all the online tools can add up, this is right for my business.
  • Mad Mimi has a super-simple interface, and it's drag and drop, so I don't have to spend a lot of time designing each email. Although you can customize with your logo and colors.
  • There are several free add-ons, which allow for a limited amount of automation. I would recommend taking advantage of the RSS feed, webform, and drip campaign features.
  • You can segment your list into as many groups as you like, which makes for more effective email marketing.
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Cons
VanillaSoft
  • AutoKlose uses your own email, (e.g. Microsoft Outlook), so it runs the risk of exceeding the Microsoft Message Rate Limit, which can be problematic for your Outlook account.
  • Additional throttling limits for the SMTP Authentication protocol are:
  • 30 messages per minute
  • Recipient rate limit of 10,000 recipients per day.
  • Exceeding these limits will cause the following issues:
  • Exceeding the per minute limit causes email delivery delays, any excess in message submission will be throttled and successively carried over to the following minutes.
  • Exceeding the per day limit causes the following error message:
  • 554 5.2.0 STOREDRV.Submission.Exception:SubmissionQuotaExceededException.
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GoDaddy
  • The ease on adding links, such as unsubscribe links, is not as easy as it is with other email service providers. Creating simple tags that take the place of a link could help a lot, especially for those not as familiar with HTML.
  • Perhaps a way of archiving old emails, or hiding them from the past emails area. It can look a bit cluttered, and can be confusing in some circumstances.
  • Providing some learning material, or at least a more thorough overview of email marketing, and the user interface would be of great use to beginners.
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Likelihood to Renew
VanillaSoft
We love it and it works
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GoDaddy
Pretty simple, I know I'm getting what I pay for and a little more. Although simple and easy for the new user; a more seasoned marketer can still get the most from MadMimi. Especially if the primary purpose is to generate strong brand loyalty with effective communication that integrates your various outlets: MadMimi makes it easy for your customer to pick-up what the business owner wants to relay.
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Usability
VanillaSoft
Whether it's setting up integrations, creating email campaigns, managing conversations with prospects, Autoklose is a well-designed tool that provides clarity along the way for users to find their bearings, and understand what to do. The help documentation is excellent, the support is great, but the tool is built in a way that simply makes sense when you're using it.
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GoDaddy
I find it very easy to use just like my colleagues too. The learning curve is straight forward.
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Reliability and Availability
VanillaSoft
We have really had no issues.
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GoDaddy
No answers on this topic
Performance
VanillaSoft
Always loads fast.
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GoDaddy
No answers on this topic
Support Rating
VanillaSoft
Our Autoklose rep is amazing! Jelena has always gotten back to us within 24 hours, despite living on a different continent. She is completely proficient with the tool and is usually able to answer our questions with a brief email or short virtual meeting.
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GoDaddy
My issues are usually quickly resolved and their support staffs are very knowledgeable on the software generally
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In-Person Training
VanillaSoft
Jelena is amazing! Very knowledgable. Great instructor.
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GoDaddy
No answers on this topic
Online Training
VanillaSoft
Jelena is fantastic. She always responds to emails immediately.
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GoDaddy
No answers on this topic
Implementation Rating
VanillaSoft
It is extremely easy to implement and start using right away
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GoDaddy
No answers on this topic
Alternatives Considered
VanillaSoft
I think that I have already said it, Autoklose has much better support and is really quick to set up and use compared with any of the other systems that I have used over the years.
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GoDaddy
Constant Contact is the Goliath of the industry and to us, it was unnecessarily complex and expensive. We chose Mad Mimi, after looking at several other new offerings and we've been extremely satisfied with our choice of Mad Mimi.
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Scalability
VanillaSoft
It's expensive to have a single seat for each salesperson, so the alias feature will be the perfect addition to this product.
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GoDaddy
No answers on this topic
Return on Investment
VanillaSoft
  • I feel the increased prospect engagement and business opportunities created supported the cost. In my industry 1 customer can support positive ROI.
  • I saw an overall increase in mass emailing effectiveness and we were able to automate majority of our campaigns which increased productivity for marketing & sales.
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GoDaddy
  • I've spent 3 years creating blog posts, and it is only now encompassing the breath that allows me to draw upon this pieces as a reusable resource, but now this is happening.
  • I preferred the Mad Mimi platform to Mail Chimp, and I suspect it continues to offer advantages. I felt Mad Mimi did themselves a disservice by failing to support their free subscriber service to the same extent that Mail Chimp does. When one's mail list gets sufficiently large, then it does pay to pay them, but not in the context I was using it.
  • It seems that Mad Mimi is targeting direct marketing purposes, as this is a use where ROI is more easily measured.
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ScreenShots

Autoklose Screenshots

Screenshot of Step 01: Set up your campaignScreenshot of Step 02: Choose your recipientsScreenshot of Step 03: Select the best converting templateScreenshot of Step 04: Customize your e-mail sequence