Bazaarvoice vs Birdeye

• Bazaarvoice Curations makes it incredibly easy to pull in content from multiple social media platforms for us to review.
• Once the content is pulled into the Curations dashboard, our marketing team can very easily scroll through all the images and decide which ones we would like to feature on our site.
• Curations also makes it very easy to tag any of our products in the images. We are able to do this manually, but Bazaarvoice also offers the option of letting their team tag the products they see in our images.

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• Their support is excellent. Always fast and efficient.
• Implementation was easy and fast. You are assigned an implementation manager to get everything connected.
• Birdeye is constantly innovating and creating new value through added features and functionality. They're much more than just online review curation.

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• Bazaarvoice does suffer from some deficits. Filtering for reviews and questions is virtually worthless if you're trying to zero in on a specific product or group of products. The best you can do is filter by product ID, but different retailers will have different IDs for the same product, so even that is not intuitive or effective.
• Speed of the product is slow on the average day, very slow on a bad day, and slightly better than slow on a good day. Loading more questions/reviews or refreshing a view can be time consuming.
• Bazaarvoice's reporting is severely lacking. I need to use reports to track my team's responses for quality purposes. I also use this data to gauge productivity. However, report filtering doesn't allow you to filter by response date...only the date on which the review was posted by the customer. Although the spreadsheet you get DOES include the response date, this is inexplicably missing from report filters.
• Thinking back on speed, reports take a VERY long time to pull, even when your date range is small and recent.
• If you have multiple users who respond to items, there's also no user differentiation in reports. So unless you have your team members sign/initial their responses, there's no way to tell who wrote what when you look at a response report. This seems like an oversight since every user has their own unique login credentials.
• Finally, you should consider what your retailer network will REALLY look like. My company has around 15 retailers activated on our network, but more than 90% of our reviews come from just two of those dealers. Responding to questions is free with BV, but reviews require an upgrade to Connections Premium, so it's a good idea to check all your retailers' sites to see how many reviews they house and how active users are before paying for the upgrade.

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• It would be nice for Birdeye to work with product reviews. Currently they're about business reviews only.
• Is there a way to get BirdEye to sync with Amazon? Product reviews on Amazon would be huge.
• The integrations are generally easy to add, but it would be nice to have a WordPress addon that makes it happen seamlessly.

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• Our conversion rate saw a 127% lift with reviews.
• Our Average Order Value saw a 7.6% lift with reviews.
• Our revenue per visitor saw 144.3% life with reviews.
• Reviews and Q&As allow us to embed SEO-rich content which helps us rank better on search engines.
• We can send Bazaarvoice Reviews to Google to be included in our Product Listing Ads. Having the review stars under our PLAs increases our CTR.

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• All Positive ROI - It's simple
• As a re-seller, it's all residual income, sell it once, train them, your done.
• Even if we manage it as a re-seller, once you know the platform, you can pay a college student pennies to send out the campaigns or train clients. As an owner, I recommend it, my clients take my expert opinion, I'm done.

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