BenchmarkONE (formerly Hatchbuck) is an all-in-one sales and marketing software that includes CRM, marketing automation, and email marketing tools. Users can build online forms, manage and segment contacts, engage prospects with relevant follow-up, manage tasks, and track their pipeline.
$0
per month
Mindbody
Score 7.7 out of 10
N/A
Mindbody is business management software for gyms and spas, as well as fitness and yoga studios built around appointment scheduling and online bookings and calendaring, from the company of the same name in San Luis Obispo, California. Notably, the platform also contains marketing automation to maintain club member engagement, and enrollment.
$129
per month
Zenoti
Score 7.3 out of 10
Enterprise companies (1,001+ employees)
Zenoti is a cloud software used by spas, salons, med spas, yoga and fitness studios to grow and manage their business. Zenoti includes scheduling, a POS system, and its centralized platform integrates appointment scheduling, billing, marketing, inventory, custom reporting and mobile apps. Zenoti Mobile aims to bring simplicity to the complexity of running a spa, including a system for staff and tools also to elevate the customer experience, with built-in marketing…
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Pricing
BenchmarkONE
Mindbody
Zenoti
Editions & Modules
Lite
$0
per month
Pro
$0
Agencies
Special Pricing for Qualifying Agencies
Starter
$129
per month
Accelerate
$259
per month
Ultimate
$399
per month
Ultimate Plus
$599
per month
No answers on this topic
Offerings
Pricing Offerings
BenchmarkONE
Mindbody
Zenoti
Free Trial
Yes
No
No
Free/Freemium Version
Yes
No
No
Premium Consulting/Integration Services
Yes
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Optional
Additional Details
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More Pricing Information
Community Pulse
BenchmarkONE
Mindbody
Zenoti
Features
BenchmarkONE
Mindbody
Zenoti
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
BenchmarkONE
5.2
29 Ratings
31% below category average
Mindbody
-
Ratings
Zenoti
-
Ratings
WYSIWYG email editor
5.126 Ratings
00 Ratings
00 Ratings
Dynamic content
4.221 Ratings
00 Ratings
00 Ratings
Ability to test dynamic content
4.121 Ratings
00 Ratings
00 Ratings
Landing pages
4.016 Ratings
00 Ratings
00 Ratings
A/B testing
8.910 Ratings
00 Ratings
00 Ratings
Mobile optimization
8.912 Ratings
00 Ratings
00 Ratings
Email deliverability reporting
3.328 Ratings
00 Ratings
00 Ratings
List management
4.329 Ratings
00 Ratings
00 Ratings
Triggered drip sequences
4.310 Ratings
00 Ratings
00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
BenchmarkONE
4.0
29 Ratings
47% below category average
Mindbody
-
Ratings
Zenoti
-
Ratings
Lead nurturing automation
3.229 Ratings
00 Ratings
00 Ratings
Lead scoring and grading
4.329 Ratings
00 Ratings
00 Ratings
Data quality management
4.327 Ratings
00 Ratings
00 Ratings
Automated sales alerts and tasks
4.327 Ratings
00 Ratings
00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
BenchmarkONE
7.5
13 Ratings
1% above category average
Mindbody
-
Ratings
Zenoti
-
Ratings
Calendaring
7.99 Ratings
00 Ratings
00 Ratings
Event/webinar marketing
7.110 Ratings
00 Ratings
00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
BenchmarkONE
3.9
22 Ratings
51% below category average
Mindbody
-
Ratings
Zenoti
-
Ratings
Social sharing and campaigns
6.49 Ratings
00 Ratings
00 Ratings
Social profile integration
1.422 Ratings
00 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
BenchmarkONE
3.7
28 Ratings
56% below category average
Mindbody
-
Ratings
Zenoti
-
Ratings
Dashboards
3.327 Ratings
00 Ratings
00 Ratings
Standard reports
1.019 Ratings
00 Ratings
00 Ratings
Custom reports
6.814 Ratings
00 Ratings
00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Hatchbuck is great for small to mid size businesses that are really looking to keep track of their progress with their sales leads as well as their existing customers, as well as tracking the activity their customers are taking from their communications, and automate their sales and marketing funnel as much as possible. We are a SaaS company (software as a service), with sales that range from teeny tiny to very big fish so it's been an easy tool to work with to make sure we are communicating with clients based on their size and needs.
Mindbody excels in areas that rely on the "bread and butter" of its design: scheduling, member management, and payment processing. Overall as a fitness center management solution, Mindbody is by far the best product we have used and they have evolved their capabilities in good alignment with our needs as well.
Exactly the program is designed for spa industries or markets that are specifically dedicated to reservations, but we have shown that it can also have a great contribution for small internal spas in companies that need organization, its price is accessible, it gives order and administration, formality which is what we want to show in our company. Thanks Zeneti our collaborators are happier.
Mindbody does a great job of sending out reminder emails to clients so they do not miss a class.
Mindbody does a great job at giving instructors a fast and easy way to check in clients and to see who is all signed up for their classes for the week.
Mindbody has a great payroll feature. All you have to do is set the dates and it generates a nicely laid out PDF of all the classes you taught during that time period and what you have made from them.
They may be a little behind the curve when it comes to some of the advanced features, such as integrating various calendars and e-mail clients.
I would like to see them more integrated with social media platforms, such as keeping track of social media activity and adding more platforms that they track within a record.
The onboarding process was a bit bumpy and took much longer than expected.
There is so much functionality and not enough accountability. I wish there were more tracking of all transactions done on the clients or operations end to be able to review history and learn from mistakes.
The Mindbody branded app connection needs more attention.
Please add a covid vaccination checker to the application (not just to use in the web browser). It has taken way too long to get this feature.
In case you can't tell, we are in love with Hatchbuck software. Could it be improved? Of course it could, but, based on our current needs, and the needs of our existing and targeted clients so far, Hatchbuck presents the best fit option available. As a partner we are looking to grow with Hacthbuck into the future.
Hatchbuck offers on-boarding, training, and has a suite of videos, which makes it super easy to get started. As with any software that is the key. Have a plan, stay focused, and get started. Once, you begin to play with Hatchbuck you will see that it is very user friendly.
Settings are often buried, user interface rules vary depending on whether it's a newer feature or an older one. From daily usage, people learn how it works and get used to it, but it's not something someone could just pick up without any training or hand-holding.
There has never been any downtime for Hatchbuck, which is very reassuring for me as I market and recruit strenuously for the University at Albany's executive Weekend MBA Program. Hatchbuck team members have also been available when I have reached out to them with questions or issues. With one exception, where one of my e-mails became lost in the Internet "black hole," they have gotten back to me in very timely fashion!
I always get a response within 24 hours, unless I ask on a weekend. The team seems to work together to resolve my issues, answer my questions, and update me on changes. In fact, they have even connected [with] me to ask how they can improve the Hatchbuck software and their service. This is why I love them so much.
Mindbody support takes forever to get back to you via email in my experience. The process is not as simple as it was back when they had the chat feature. I really wish they would bring that back! Most items are normally some weird glitch that they can fix in minutes but you have to wait days now.
I have had more experience with Hatchbuck, and was introduced to it through someone who is quite familiar. My perspective is that for the money, Hatchbuck does all it needs to, and does it well. I'm sure there are comparable products, but this is the first one that I found user friendly enough to be able to use it consistently
Mindbody is really the only system of its kind that is widely used by fitness and yoga studios. Its app is the industry standard for looking up and signing up for classes, so most students rely on it exclusively. If there were another viable alternative it would have to promise more ease of use and intuitive backend.
I've had agents help me set something up that ended up costing time and money because it was done wrong. [In my experience], less senior agents need to stop guessing or going with "I think so" and talk to a senior agent to make sure what they are telling the client is correct.